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Conquest Capitalism – Thoughts of Chairman Warren Buffett – Billionaires Campaign to Control Trillion Dollar Affordable Housing Market

February 9th, 2019 No comments

 

ConquestCapitalismThoughtsofChairmanWarrenBuffettBillionaresCampaigntoControlTrillionDollarAffordableHousngMarketDailyBusinessNewsMHProNews

 

The year was 1998. It happened to be the year that manufactured housing hit its last peak, but it was also the year that Simon Reynolds compiled and published “Thoughts of Chairman Buffett – Thirty Years of Unconventional Wisdom from the Sage of Omaha.”

 

ThoughtsofChairmanBuffettThirtyYearsUnventionalWisdomSageofOmahaSimonReynoldsDailyBusinessNewsMHProNewsUntil you turn to the back of Reynold’s book, not many pages in my copy of his thin volume are even numbered. Starting on page 141 are the following subheadings, bulleted below.  With those one can start the journey of understanding Buffett and his success formula.

 

  • Think Long Term
  • Buy Businesses You Understand

 

After the second bullet, you find this quote, “Remember his [Buffett’s]Circle of Competence theory. Step outside of it and the vultures will begin to gather. Stick to investing in industries you know something about.  When you have a feel for how the game is played, you are much more likely to score a home run…”

Later, Reynolds says this…

Part of understanding a company is understanding its management team. Are the executives competent?

Are they experienced? Or, as Buffett would say, are they fanatics?”

 

  • Don’t Overdiversify

You can’t be Bo Jackson in investing. Spread your energy and capital too many ways and you are courting disaster.”

For those who don’t know – or need a refresher on – Bo Jackson, here it is.

 

BoJacksonBaseballFootballWarrenBuffettQuoteMastheadBlogDailyBusinessNewsMHProNews

 

Disclosure

We are editorially pro-free enterprise.  But for reasons that will be understood from the research and linked reports, our publication is a Buffett critic.  Some believe he ‘saved’ manufactured housing in 2003.  Did he save this industry, or rather, did he start his conquest of it?

The evidence-to-date suggests that the third-richest man on the planet has purportedly mastered the art of the conceal with respect to manufactured housing.

After years of Buffett and industry research – plus my roughly quarter-century of direct involvement in this profession – there are many things that Buffett says that ought to be understood through these prisms.

  • What Warren Buffett said,
  • What he means.
  • The head fake.

Buffett is routinely selling. First, he is selling himself.

Then, he is selling his business and investing model.  There are plenty of takers on that, in investing, business, media, politics, and so on.

Third, Buffett is coy. Some things he says are straightforward and spot on. Other statements from Buffett have a veiled or hidden meaning. As a critic, let me note anew that with all people or organizations, the principle of ‘wheat and chaff‘ should be applied. Learn what to keep and utilize, but also learn via discernment what ought to be ignored, discarded, or understood in a different fashion than what the speaker may imply.

 

Conquest Capitalism

Let’s begin to popularize or coin a new phrase. Not crony capitalism. Not vulture capitalism. It isn’t a phrase from Reynolds’ book.

In Buffet-World, it is all about we what we are hereby going to dub “Conquest Capitalism.”

Buffett uses capital, information, headwinds, and understanding – including the essentials of human nature, and human weaknesses – to conquer.  “The Moat” is a term for the strategic principles used by Buffett in conquest capitalism. 

Conquest capitalism occurs through capital and the understanding and maneuvering of basic principles. Some of those are noted in Reynolds thin volume, like those quoted above or what follows.

Here’s a gem under the heading, “On Independence” – “You have to think for yourself. It always amazes me how high-IQ people mindlessly imitate. I never get good ideas talking to other people.” So said Buffett, claims Reynolds, citing U.S. News and World Report, June 20, 1994.

Or this “There’s something about smart people explaining ideas to an orangutan that makes their decision making better.”

Or “…people are creatures of habit.” Know right now that Buffett and his Berkshire brands count on that, big time. He counts on your habits. Buffett and his acolytes count on the habits of your team, and the habits of millions of others too.

Uncertainty actually is the friend of the buyer of long-term values,” said Buffett per Forbes 8.6.1979. Reynolds has that under the heading, “On the Advantage of Chaos.”

Buffett is also quoted saying “… – it’s the weak link that snaps you. And frequently, in the financial markets, the weak link is borrowed money.”

One could go on, but that’s more than enough Buffett quotes to outline what follows.  On his borrowed-money point, consider the reports linked here and here.  Arguably, no one can grasp why manufactured housing is as small as it is today without reading and understanding the nuances of those two reports, and others like it.

Buying and selling housing in the U.S. is a multi-trillion dollar proposition over the course of a decade. Last year, per the sources cited in the infographic below, sales of new and existing single family-homes and condos equaled about $1.6 trillion dollars in 2018 alone.

What the data reveals is that manufactured housing, properly understood, could take a huge leap ahead of its currently poor sales levels.  If you are an investor pondering this sector – or are already in manufactured housing – be mindful that the growth potential is stunning.

But if so, the curious mind should ask questions like this one. Why hasn’t MHI – or Clayton Homes, 21st Mortgage and Vanderbilt Mortgage and Finance for that matter – done a better job of marketing or advocacy on issues like zoning and placement, financing parity, and other key obstacles?

Or why have the powers that be that flow from Omaha to Knoxville, TN and into Arlington, VA seem to constantly be in motion, with so little to show for it at year’s end?  Isn’t there plenty of demand for affordable housing?

Ponder the 2018 factoids, data, and quotes that follow in this infographic.

 

2018DataShareofHousingMarketManufacturedHousingInfographicDailyBusinessNewsMHProNews612

The headline for this article includes the word “billionaires,” plural. There are more than one in the hunt, so that is not a typo. But Buffett has a clear edge at this time. One of his close friends, Bill Gates – whose Bill and Melinda Gates Foundation Buffett is a trustee of – has been exposed to Clayton Homes and manufactured housing too.

 

When you examine years of research, what you may learn by considering the history of MHVille is this. The Omaha-Knoxville-Arlington axis are posturing activity that seems to the casual observer to aim at promoting growth, or removing regulatory barriers. That said, note that the powers-that-be are not using their best possible arguments for zoning or other issues. The text/image boxes below are each hot-linked to a report on that topic.

 

State of the Industry 2019 – Reality vs. Potential for Manufactured, Modular, and PreFab Homes? New Infographic

 

Meanwhile, Berkshire’s market share in manufactured housing grows.

 

ClaytonHomesOakwoodHomesBerkshireHathawayMarketShareofManufacturedHousingEndof2003MHanufacturedHousingIndust

Clayton Homes, 2003. After the Buffett Berkshire Buyout.

 

They are making billions now. But through patience and conquest capitalism, manufactured homes could swell into one of the largest growth industries in the nation.

 

ClaytonHomesBerkshireHathawayMarketShareofManufacturedHousingEnd2017MHanufacturedHousingIndustryProNews

Clayton claims they had ‘only’ about 47.7 percent of the market at the end of 2017. Other sources indicate the total could be 50 percent. Either way, the Moat is working.

 

Steady persistence is an element of the Buffett play.

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Quote from an MHI member, business executive.

Had Buffett’s Berkshire tried to buy the entire industry in 2003 – which his resources could have allowed him to do – regulatory alarms would have sounded.  Patience allows him several luxuries. One is less regulatory scrutiny. Less chance for antitrust action.

Two, patience in a depressed industry sector allows him to acquire pieces of manufactured housing at a bargain “value,” which is also part of the Berkshire Moat model.

 

 

 

While You and Others Sleep

While you are running your path today, Buffett’s zealous business-unit leaders and their minions are waging a slow-motion war. Their leaders are taught to think long-term. Most others in this industry are thinking only about today, this week, month, or quarter.

That’s part of what allows conquest capitalist tactics – including that strategic Moat they use –  to beat competitors over time.

Some sell out to Clayton, or one of the other big three firms that dominate manufactured housing.  About 5 years before Berkshire entered manufactured housing in 2003, the three biggest firms had about 44 percent market share, said Buffett in an annual letter to shareholders.  Today, three firms have about 80 percent, and those 3 are all different than what existed 20 years ago.

Somewhat related, the SEC, it should be noted, will not yet say what stock(s) Joe Stegmayer, former Chairman and President of Cavco Industries and still Chairman of MHI, invested in that purportedly caused their legal fracas to erupt.

Over a dozen shareholders’ plaintiffs attorney firms are circling MHI member Cavco.

As a factoid, before going to Cavco, Stegmayer used to be a division president for Clayton. The growth at Cavco occurred after 2003, the same year that Buffett bought into MHVille. Coincidence?

Nor will the SEC say what investigation, if any, they are doing regarding possible collusion between various brands in manufactured housing. But if there were no investigations underway, wouldn’t the SEC just say so? We know from other sources that the CFPB and HUD are investigating the Berkshire brands in manufactured housing. Time will tell what comes of it.

 

Information and Disinformation

It isn’t just information, it is disinformation, that the Omaha-Knoxville and their nonprofit cat’s paw in Arlington, VA use.

Buffett and Clayton frankly don’t need their pawns in Arlington to understand anything. That’s not to demean anyone at MHI.  Rather, it is a simple reality. As long as MHI staffers do what Omaha-Knoxville want, as they want it – their ‘job’ is secure.  They can fail or succeed, it matters not for the purposes of their Moat.  The Illusion of Motion is what matters.

So there is no need for a conspiracy theory. The folks at Arlington could be Buffett’s proverbial “orangutan– see quote above – and that part of their strategic Moat system will work just as well.

From Buffett’s tower in Omaha, does it matter if MHI is hopelessly inept and ineffective at their claimed goals? Does it matter if MHI is cagily corrupted? Or some mix of those?  How did the manufactured home industry – which once outsold RVs 3 to 2 about 2 decades ago – slide so far that it now trails RVs by some 5 to 1?  What coach could keep their job with such poor performance?

Unless poor performance is okay? Who would pay bonuses for performance facts like that?

 

ManufacturedHomeMHShipments1990-2017MastheadManufacturedHousingMHProNews600

In 1998, manufactured homes outsold RVs by about 3 to 2. Today, RVs outsell manufactured homes by some 5 to 1. Manufactured homes are normally purchased for full time living, many RVs are for recreational or part time living. Many RVs – which are towable as well as motorized – can be higher than a manufactured home. The cost per square foot for a manufactured home is routinely lower.

 

Failure or success by MHI – either can suit the needs of the Berkshire brands.  Meanwhile, conquest capitalism is purportedly deploying the Moat to strike at the Achilles heels of various manufactured housing organizations’ interests

Rephrased, Buffett’s brands deploy capital – Buffett’s term – plus a clever blend of spin that includes facts, near facts, missed facts, and the confident trust that many won’t check the facts.

Plus, he counts on the fact that you and tens of millions won’t read, study, think, and plan as long-term as he and his colleagues do.

That’s a possible weak link. Because as soon as someone does thoughtfully study, in large part by looking objectively in detail backwards, one sees the picture that hundreds of millions miss.

 

InBusinessWorldTheRearViewMirrorIsALwaysClearerThantheWindshieldWarrenBuffettVASpapinquoteManufacturedHousingIndustryMHProNews

If you don’t pay attention to history, trends, and plan years ahead, Buffet’s conquest capitalism can sneak up one day and crush you. Another example, linked here.

 

Several thousand will read this column. I can’t say quite how many going in, but the rear view mirror trend lines suggest that our audience will find this topic of keen interest. Those thousands of readers will include the serious, as well as the merely curious.

It’s the few who are zealously informed and focused on ‘never quit until victory’ who will end up making the difference.

With some $500 billion of new capital coming back or into the U.S. in 2018 as a result of the tax cuts and jobs act of 2017, plus the Trump Administration regulatory reforms, this is possibly the best time in years to challenge Berkshire’s Moat.

 

CNBCCapitalIntoUSSinceTaxCutsJobAct500billionto1TrillionMastheadBlog

 

The Clayton retailers and Knoxville lenders’ can be outperformed. We’ve seen it done. We know those who are doing it in specific markets. On the consulting side of our operation, we’ve been part of several projects that have done it and are doing it at their local level.

 

That’s the introduction. Here’s the balance of the opening headline.

Corruption is rampant in America. That doesn’t mean that most are corrupt. That’s not necessary. It does mean that you can effectively buy off a few key people in high, important roles, and influence events in ways that few can imagine.

It means that billionaires can collude in ways that the SEC, FTC, or DOJ might not consider. We respect law enforcement, but one need not look far to see examples of justice gone awry in America.

So, if the Feds do get it on what’s happening in MHVille, they may or may not be willing to try undertake the effort to stop the collusion of the “conquest capitalists.”

Few should better understand than manufactured housing professionals how much misinformation is out there about our misunderstood industry.  Yet those misunderstandings are accepted as true.  Where is MHI’s efforts to correct the record?  Or to promote and explain the reality vs. the myth?

 

Our widely misunderstood industry is the wake up call for affordable housing industry pros. Misunderstanding is also the wake-up call for investors.  There is demonstrably no more proven solution to the affordable housing crisis than manufactured homes.  How is it even possible that it is so misunderstood?

 

InfographicMobileManufacturedHomeManufacturedHousingIndustryFactsDataResearchMobileManufacturedHomeLivingNews-445x768

2018 infographic with 2017 data.

 

Misinformation can be Opportunities in Disguise

A source with deep ties to Clayton Homes said that they have a two to three year plan to roll out 1,000 to 1,200 Clayton retail centers within a two to three year time span. To most, that defies belief. We have no documentation to reference, it’s a discussion, per sources. Unlike other tips, there is no evidence we have seen yet for that claim. It might even be a false flag.

But is it possible? With Buffett’s billions, of course it is.

If it is true, that number of new retail locations would mean that every remaining independent is no longer necessary to Clayton. The dust hasn’t settled yet on the story linked below. But that recent – and still ongoing issue – is an example of how bold Clayton is already behaving.

 

“Mobile Home Militia,” Retail/Production Sources, Sound Alarm Against Clayton Homes, CMH, New “Anti-Competitive Practices” Allegation

 

Part of the word heard is that Clayton, following our report linked above, reached out to Regional Enterprises to try to ‘mend the fence’ that CMH allegedly busted. But however that scenario wraps up, it is a huge wake- up call to the industry’s independents, isn’t it?

The similar story below was exactly one year ago.  No one else in the industry trades other than MHProNews covered either one. Why not?

 

How Many MH Independents, Retailers Have Been Lost Recently? “They Think They Own Us”

 

Or where are the other trade publishers on this third-party report, linked below?

 

Examining Derek Thompson’s Atlantic Report on ‘Mobile Home’ Retail Market as Fastest Dying Business In America

 

It is very possible that Buffett and the folks in Knoxville have the following in mind. They are clearly supporting mostly Democratic candidates. They got a lot done – from their conquest vantage point – during the Obama Administration.

Well before the 2018 midterms were over, the 2020 contests were already underway. More precisely, as 2016 results became known, the battle for 2020 was launched. Buffett and his buddies are already deep in the hunt for those who will advance their agenda.

 

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Warren Buffett, left. President Barack Obama, right. Credit, Wikipedia.

 

For those who buy into those photo ops of ‘MHI leaders’ with administration or elected officials and their staffs, never forget that you don’t get more influential that the photos on this page.

 

WarrenBuffettBarackObamaAwardMedalMastheadManufacturedHOusingIndustryMHproenws

Warren Buffett’s grandson worked in the Obama Administration White House. You don’t get much closer to than that in terms of access. So MHI’s arguably red herring photos of MHI staff or board members with some representative or administration member, how does that compare to this? If Warren Buffett had wanted regulatory relief during the Obama years, don’t you think he could have had it? Isn’t it all part of his strategic Moat?

ManufacturedHousingIndustryInsightsManufacturedHousingInstituteMHICartoonMastheadCommentarySatireMHProNewsLifeStyleFactoryHomesLLC

MHIEmeraldCityOzManufacturedHousingIndustryManufacturedHousingInstituteMHIhumorsatireparodyMHProNews

It wasn’t until after we first published satire like this that MHI’s ‘engaged lobbyists’ reached out to the CFPB, and asked the business-friendly Trump Administration to consider changes that MHI claims to have been working on for years. Who said? A source at the CFPB.

RichardDickJennisonMHIPresidentPhotoBrianMontgomeryEnhancedPreemptionFHATitleChattelLoans1010RuleTimWilliamsDontLearnFromHist

We took MHI photos and turned them into satire. Instead of attempting to refute what MHProNews or MHARR reports, MHI has been using photo op images – like the one above – to ‘prove’ how much influence they have in Washington, D.C. and beyond. But you don’t get much more influence than Warren Buffett sitting with then President Obama do you? Why is mainstream housing roaring, and manufactured homes snoring? Why do MHI staff get bonuses? Photos are fine, but where are the measurable results for millions spent every year on lobbying, meetings, and promotion?

 

The Omaha-Knoxville-Arlington head fake is –  as Mark Weiss, JD, President and CEO of MHARR aptly put it – the illusion of motion and activity. When was the last time a con artist confessed until formally charged with crimes?

Factory-built homes are potentially a trillion-dollar-a-year industry. Patience and conquest capitalism is winning, and there is no reason to think that won’t continue. Unless the ploys are exposed, and then arguably the axis and their allies have to be defeated.

If we were wrong about our analysis of the facts and evidence, why doesn’t Knoxville and Arlington accept the offer to publicly refute our concerns? Why don’t they accept the offer to publicly discuss these issues, to be video recorded for later reply, in front of an audience of manufactured home industry independents?  Why not have the mainstream media attend such a discussion/debate?

Only in hindsight and by peeling away at enough layers of the onion does the fact-pattern and logic of their strategy become clear. The rest are details and commentary. See the linked text-image boxes for more details.

Investing? It would be hard to find a better bet than manufactured homes. Go back to the top and author Reynold’s quotes.  Grasp how logical affordable housing is as a business to invest in.  But to be successful, one must know how the game is played. Because the system, while arguably rigged, can be profitably beaten. Several are in the process of challenging the system, even as this is being written.

 

 

The Late Howard Walker and “The Book”

The late Howard Walker, Vice-Chairman for Equity LifeStyle Properties told me that “the money is in a book.” In context, he meant that the right book about manufactured housing was worth a fortune.

Properly understood, Walker’s point was arguably correct.

Whatever Simon Reynolds may have earned from “Thoughts of Chairman Buffett – Thirty Years of Unconventional Wisdom from the Sage of Omaha” was only a drop in the bucket compared to what is possible from shrewd investments combined with P.E.P. in manufactured housing.

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Protect. Educate. Promote – P.E.P. Officials. Advocates. Investors. The public. They are looking for us. Graphic credit, MHProNews, all rights reserved.

Not a ton of money from a book per se, but rather from the lessons that Buffett and his strategic/economic “conquest capitalism” Moat yields.

 

  • Some don’t fight the Moat because they don’t understand it.
  • Some don’t fight the Omaha-Knoxville-Arlington axis and their allies out of fear. We’ll explore the question of extortion and lack of options another time.
  • Some don’t fight it because they believe they benefit from it too. As Buffett Moat crowds out smaller players, some of the mid-sized ones think they can gain market share as well.
  • Some are the axis that makes up the Moat proper.

The industry is poised to be disrupted again, for a variety of reasons already in motion. The case could be made that this is the best time in decades to jump into manufactured housing, or to expand through prudent challenges to the Moat builders.  Because either out of patience, or whatever other reasons one cares to mention, Clayton and company are underperforming too.

So motivated, focused, well capitalized, disruptive performers could get in, and blow by them in just a few years. That will be explored too in an upcoming column.

The Moat and conquest capitalism are the truth hiding in plain sight.

To learn more about the Moat, see the linked related reports, further below. “We Provide, You Decide.” © ## (News, commentary, and analysis.)

(See Related Reports, further below. Text/image boxes often are hot-linked to other reports that can be access by clicking on them. Third-party images and content are provided under fair use guidelines.)

LATonyKovachQuoteManufacturedHousingIndustryWontReachPotentialAddresscoreIssuesArtificallyholdingitback466By L.A. “Tony” Kovach – for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
http://www.linkedin.com/in/latonykovach

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Click here to sign up in 5 seconds for the manufactured home industry’s leading – and still growing – emailed headline news updates.

 

Related References:

The text/image boxes below are linked to other reports, which an be accessed by clicking on them.

Surprising Discovery on Manufactured Housing’s Enhanced Preemption, Hidden Gem$

MHI CEO Dick Jennison’s Pledge – 500,000 New Manufactured Home Shipments

Positive, Uplifting Third-Party Reports Favor Modern Manufactured Housing, So What’s Going Wrong?

 

“Democrats Are Sinful Hypocrites. Just Like All of Us.” Weaponizing Information, Senator Elizabeth Warren, and MHVille

 

“The Illusion of Motion Versus Real-World Challenges”

HUD Code Manufactured Home Production Decline Persists – Time For Action Not Excuses

Don’t Be Another Victim, Push-Back Pay$, Phase Two of Manufactured Housing Revolution

January 14th, 2019 No comments

DontBeAnotherVictimPushBackPaysPhaseTwoManufacturedHousingRevolutionDailyBusinessNewsMHProNews

If you look around the world, Americans have much to be grateful for, and so too does our once far greater industry. But as one carefully peers and ponders the details, one begins to sees that there’s so much more that could be accomplished in our nation.

 

 

The same holds true for manufactured housing (MH).

Our MH Industry has underperformed for decades.  What will you do about it?  How will you be part of the solution?

Let’s be blunt. Thousands of our fellow industry independents have already failed. Don’t believe it? Click to see the third-party, data-laced report by the Atlantic’s Derek Thompson by clicking the linked text/image box below.

 

Examining Derek Thompson’s Atlantic Report on ‘Mobile Home’ Retail Market as Fastest Dying Business In America

 

Derek’s data points – linked above – are your latest third-party-inspired wake up call.  It’s sobering.

 

 

Bigger Boys, But Not A Giant?

While thousands of our readers are from mom-and-pop operations, direct reader-feedback plus third-party metrics tell us that this is the runaway most read by the so-called ‘big boys’ too, and all those in the mid-ranges under that big boy level too.

Useful information and straight talk vs. spin and happy talk pays.

Never forget or ignore authentic manufactured home history.

The old Fleetwood and Champion homes of 20 years ago are gone. Once the two leaders in MHLand, the only things left of old Fleetwood and Champion are their names. Hey, it was Warren Buffett’s annual letter that declared those two plus Oakwood had once held 44 percent of the industry’s market share.

The old giants of yesterday fell, in what now today is only MHVille.

Since Buffett wrote that, Clayton hovers around 50 percent market share. Want to wait until it is 60 percent, or more?

The Atlantic report is just one of numerous reminders that thousands of pros who once had successful, thriving businesses are no more. Many were millionaires in their day. Today, their old firms are Dust in the Wind.

Don’t think it can’t happen to you. It’s happened to thousands of others. The Omaha-Knoxville-Arlington axis is slow, deliberately so. They are also relentless. Do you want to be their next discounted acquisition? Isn’t that the name of the Moat-builder’s game?

 

Bridging Gap$, Affordable Housing Solution Yields Higher Pay, More Wealth, But Corrupt, Rigged Billionaire’s Moat is Barrier

 

So you, we – and all others who want to be long-term in MHVille – must be equally relentless too. They have advantages.  So do you and we, BUT only if you properly understand the dynamics at play.

 

Why Is Manufactured Housing Struggling During an Affordable Housing Crisis? Former MHI President, VP, Other’s Quotable Insights

 

The arguably hypocritical, corrupt, and years of misfires at MHI – linked above and below – are just examples. There’s more.

 

Former Manufactured Housing Institute President, Manufactured Home Owners, Urban Institute, and You

 

Why did Lesli Gooch defend Clayton and their related lenders against claims of monopoly leveled by Doug Ryan at what today is known as Prosperity Now?

 

AmericanBankerLesliGoochManufacturedHousingIndustryMonopolyAnythingButManufacturedHousingInstituteLogoLesliGoochPhotoMastheadManufacturedHomeMHProNews

Gooch is arguably as successful at defending the interests of manufactured home independents, or the millions of home owners, as she was at running for Congress.

 

Why doesn’t Gooch and company just as enthusiastically defend the industry each and every time a lesser challenge is hurled at what harms the rest of MHVille?  Where is Gooch or MHI on the Disney controversy?  Or one of the many mainstream media stories that misuses terminology or otherwise mischaracterizes our industry every week?  Facts are #NettlesomeThings.

 

TimeEndMonopolyOverManufacturedHousingDougRyanProsperityNowPhotoAmericanBankerClaytonHomesMHI

There are points that Doug Ryan and Prosperity Now are correct on, and others that they miss the mark. A wheat and chaff approach must be taken on every one, and everything, in order to sift and find the truth of a topic like the monopolization of manufactured housing by the Berkshire Hathaway brands.

 

 

The Dirty Little Secret…

Apparently, failure to act by MHI to defend the broader good name of manufactured housing is fine with Berkshire Hathaway and their brands in MHVille. Here’s the dirty little secret. If MHI wins or loses on an issue, Berkshire, Clayton, and their sister firm’s win either way.  Ponder that. We’ll show that another time, but the people that shared that tip have proven to be correct, time and time again. Clayton’s market share just grows.

 

ClaytonHomesOakwoodHomesBerkshireHathawayMarketShareofManufacturedHousingEndof2003MHanufacturedHousingIndust

Clayton Homes, 2003. After the Buffett Berkshire Buyout.

 

Because avoidable, artificial, regulatory, media, and other headwinds are arguably part of the vale acquisition strategy of Moat building deployed against independents – or you? – by the Omaha-Knoxville-Arlington axis.

 

 

ClaytonHomesSkylineChampionCavcoIndustriesBalanceofIndustryManufacturedHousingIndustryConsolidationGraphicPieChartMHProNews-e

One reason so few are willing to speak out publicly on this issue is that they don’t want to be the next in line for disappearing as an independent business. But the trend lines make clear that without pushback, your firm could be a conglomerate’s next meal. 

 

As a prior reports reflected, even working for the Clayton’s and Berkshire brands doesn’t make you safe. It’s just that you’ll get the painfully purported shaft later in life.

There is a struggle. But why not team up now, and lessen the pain?

It can be as simple as tips. It can be as sobering and profitable as open support, or steps in between.

 

ConfidentialNewsTipsOKTipsIreportMHNews@MHMSM-comGraphic

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

 

What Will You Do To Advance Your Location, Business, Organization, and Thus Your Industry?

Let’s be clear.  We write what we write.  If someone has guest comments that we opt to publish, then they are speaking for themselves.

Put differently, we don’t expect or even ask a sponsor to sign off on any given article.

Think of it something like a talk radio station.  They often play a disclaimer, ‘the views and news here may or may not represent those of our sponsors’ or business development clients.

Sponsors benefit because we have the largest audience, and the most engaged one in MHVille. Period.  No one else in MH trade media even comes close.

Legacy Housing – for example – may be with us for a another few months, or for years, we have no clue.  But what we do know is what Legacy has said in their own words.

 

“Huge” February 2019 Manufactured Home Sale Announced, Competes with Louisville, Tunica?

 

Legacy have a backlog, the biggest in their history, while the industry at large is slipping.

 

Production Decline Continues in November 2018

 

 

In the wake of their ads on MHProNews last fall, they had two reportedly very successful events in the last half of 2018. Legacy came back for more.  That activity contributed to that backlog.  That’s the logic of their own published statements. Their big GA event was so successful, they are repeating it.

 

Push Back Pays Dividends

MHVille Marketers, are you paying attention?  Not only is push back against the powers that be smart, Legacy proved it pays off too.

The industry won’t cure slurs against it’s products and home owners without resistance.  MHI clearly hasn’t given that kind of leadership. The MHI vision arguably one of lemmings being led off a cliff, like lambs to the slaughter at the altar of Berkshire or some other allied big boy firm.

If you happen to be one of those allied firms, never forget the lessons of those who helped topple Tsarist Russia.  Once the revolutionaries were successful, their allies were routinely among those executed.

This is a war. It’s a business war, within and around our industry.

 

Exploring Corporate, Association, Individual, Investor, and Governmental Corruption Involving Manufactured Housing

 

It is peaceful in the sense that it starts and continues using information.  Thus, as an MHI member-producer called it, this is an Info War. That’s a war we can win. Why?  How?  Because truth properly told and repeatedly shared can triumph over lies and deceit.

Some will choose to have their feet in both ponds.  Okay, that’s a company’s free will right of choice.

Monopolists are slowly gobbling up America.  It has been so for decades.  Only now, it is quite visible.

We celebrate honest success.  We are not socialists, but neither are we crony capitalists. We believe in the American Way, which is free enterprise and limited government that protects the people and their rights.  Have you noticed how the crony capitalists often support the political left? Or how they often buy political influence in both major parties?

It’s about power and money.  Money begets political power, and political power begets money.

You can’t ignore the trend lines and facts forever.

 

ManufacturedHousingSHipmentsBloombergQuintFactoryBuiltRebuidRecoveryMashteadLATonyKovachMHproNEws-756x768

Both a plank in the Democratic Party’s ‘new deal’ plan and a draft by the Trump Administration – each on paper – are aimed at the problem of growing monopoly in America. We plan in 2019 to press both Democrats and Republican leaders on this issue, especially as it relates to manufactured housing. Watch for it.

 

Antitrust and RICO

The good news is that antitrust action can win this struggle, but that too requires good information.  There are civil, state, and federal actions and suits that can be brought.

While its bad news for them, and is potentially – potentially – good news for the industry – is that more than one ‘someone’ in the MHI camp of surrogates have misused the U.S. Mail, and misused ‘the wires’ in an obvious attempt to silence us.

That – per legal experts we’ve spoken with – can constitute elements of RICO. RICO has civil and criminal components too.

MailWireFraudManufacrturedHousingIndustryMastheadCommentaryMHproNews

 

MHI has failed to properly promote our industry. We have, by contrast, the letters and related that demonstrates that we know how to grow business honestly at the local level.

 

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Once more, after publishing a prior report on this topic of how apparent allies of MHI have misused the mails in an attempt to silence our reports – and after asking MHI, Clayton and 21st leaders about these allegations – the letters like the above have stopped. Coincidence? Investigators may well find out. Time will tell. But the issue isn’t us, it’s YOU.  If they do this to us, why think that they won’t do this to you?

 

These bullets and factoids combined are part of how MHVille can become – once more – MHLand.  In time, with the correct approach, manufactured housing could emerge as the MHNation.

That’s a slow, but arguable goal of the monopolists too.

When Jeff Bezos’ Amazon Alexa Fund invested several million in a prefab start-up, that’s a wake up call to you, every MH Pro, and every MH investor or advocate. The Alexa Fund estimates this marketplace to be worth $330 billion a year.

 

$300 Billion Market, As Predicted, Jeff Bezos’ Amazon Alexa Fund Dives Deeper into PreFab Homes

 

Poor, inept, uncaring MHI apparently can’t even get the math right about our industry’s size. They keep saying it is $3 billion a year that MHVille ads to the GDP.  They are demonstrably wrong by more than half.  They are an embarrassment to themselves, and to the industry. The total is closer to $6.5 billion, because it is a retail sales figure, not wholesale or Lord-knows what number they pulled out of a hat to arrive at the clearly wrong $3 billion figure.

That’s mentioned only to show once more that they are either inept, incompetent, uncaring, or whatever phrase you might use to describe people that have spent millions, while shipments stalled, and finally, fell.

Comparing Conventional Housing Data for November 2018, to Manufactured Housing Industry Data, Nov 2018

 

Conventional housing data – in historic context – should be telling us why manufactured homes ought to be roaring, not snoring.  That’s an indictment of MHI, and their puppet masters, pure and simple.

 

Manufactured Home Production Decline Accelerates in November 2018

 

Professionals – often members of MHI – say that a lack of good information is part of what holds the industry back.

Others – producers, for instance – say the lack of retail distribution is holding the industry back.  Pay attention to why Legacy Housing said they pursued their IPO. It is to increase their retail distribution.

There are solutions to every problem that the industry’s independents face.

You can feed the hand that is biting your hands, if you want to.

You can feed the hands that are backstabbing you, if you want to.

Perhaps, you may think that you don’t have a choice.

You do.

Join those who are calling for their own, or are working with us, to start the next phase of the Manufactured Housing Revolution. We’ll be meeting privately in Louisville and Tunica to discuss this with select professionals.  How about you?

Finally, information properly shared is power. There are arguably reasons why the Omaha-Knoxville-Arlington axis is risking a RICO charge in the first place.  It’s simple.  They have their eyes on their part of a $330 billion dollar pie. The biggest threat to them is a breakup under federal, state, and civil RICO and/or antitrust.

That breakup of Berkshire and other monopolistic moat builders will require good information.

State and federal officials – we know first-hand – are already on this matter.  It takes time.  Don’t expect a headline tomorrow, that’s not how this works.  It’s actually quite interesting that the local Knoxville media carried the report shown below.

 

 

Experts have told us that our safest place is being out front. In the open.  Guess what?  That’s where your safest place is too.

WVHI’s Andy Gallagher blew his own cover over a year ago, at his own request.  Did Andy lose his job?  No.  Why?  IMHO, because we publicized the matter.

WestVirginaHousingInstituteWVHIAndyGallagherExecDirectorPhotoLogoDailyBusinessNewsMastheadMHProNews

The experts and the evidence suggests that the safest place in MHVille is in being public. We may end up with a Clayton paid security detail, LOL, because if something happened that appears unsavory, state and federal authorities know where to start looking. Debatably every ploy the monopolistic want to use has a legitimate, legal, counter-punch.

 

Your safest place to hide is in plain sight.

NAMHCO is doing it.  See the related report, further below the byline and notices.

MHARR has done it for many years.

We have survived and grown our readership, while ‘they’ are trying their best to undermine, intimidate, and destroy us.

For an employee at Omaha-Knoxville-Arlington related firm I get that you want to stay anonymous. We are thankful for every tip we get.

 

SubmitNewsTipsManufacturedHomeProNewsMHProNewsLogoMastheadMHProNews

Submit confidential or on-the-record news tips, or comments at this linked email mailto:iReportMHNewsTips@mhmsm.com

 

For those in business, look beyond a nice time you had at a MHI meeting. That’s Buffett’s Buffet. You are an upcoming meal, arguably nothing more.

Don’t roll over and play dead. In whatever ways your circumstances allow, this is the time to fight back.  Info Wars is on, but the next phase is underway. Stay tuned.  “We Provide, You Decide.” © ## (News, commentary, and analysis.)

(See Related Reports, further below. Text/image boxes often are hot-linked to other reports that can be access by clicking on them. Third-party images and content are provided under fair use guidelines.)

LATonyKovachQuoteManufacturedHousingIndustryWontReachPotentialAddresscoreIssuesArtificallyholdingitback466By L.A. “Tony” Kovach – for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
http://www.linkedin.com/in/latonykovach

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Click here to sign up in 5 seconds for the manufactured home industry’s leading – and still growing – emailed headline news updates.

 

Related References:

The text/image boxes below are linked to other reports, which an be accessed by clicking on them.

New Era in National U.S. Manufactured Home Community Representation Underway?

The Future of Retail, Disney, ‘Trailer Trauma,’ and Manufactured Housing

 

Manufactured Housing Institute Housing Alert, Affordable Housing Crisis, MHI’s #NettlesomeThings Response

 

 

 

 

 

 

 

Profitably Defeating “the Long Knives” – 2019 New Year’s Resolution for MHVille

January 2nd, 2019 No comments

 

ProfitablyDefeatingLongKnives2019NewYearsResolutionMHVilleManufacturedHousingMHProNews600

“…Tony, these guys have long knives…” read part of a message from a former, high ranking, MHI member.

Here’s a longer quote from another company president.

“…See you in Louisville.  I just finished a book on [name of book withheld]. One of the sayings from that…comes to mind: “Don’t give up the ship!” Tony, You are so correct about this [Arlington-Knoxville-Omaha Axis].  I always knew you were gonna get attacked.  Don’t give up the ship! (or never quit-something like that)…”

 

Something Different in 2019 on MHProNews and for Manufactured Housing

We’re going to do something different in 2019, but never think for a moment that 2018 and the prior years weren’t necessary.

For those who look back, 4 years ago, we named no names of who were at the root of the industry’s internal problems, we simply pointed out the problems.  Later, we began naming the names, while also citing the evidence. IMHO, these predicate steps were essential as a foundation for what comes next.

Let’s start by setting tonight’s table, then we’ll lay out the logical next step.  By the way, we’ll use a phrase once this post and the content linked from this column cover for simplicity.  We believe that the evidence suggests that the manufactured housing market has been manipulated in a fashion that violates several state and federal laws.  We will say ‘alleged’ to cover this topic, so that any attorney for operations based in Arlington-Knoxville-Omaha, their surrogates and allies, won’t have anything they can use against us in court.

That said, use your common sense, look at the linked and provided evidence and here’s the view from the Masthead.

We became a Manufactured Housing Institute (MHI) member close to a decade ago, based on the advice and encouragement of Ken Rishel and George Allen. If we at MHProNews and our affiliated operations wanted to see the industry advances, Rishel and Allen said that joining MHI was how that could best be accomplished.

Perhaps Ken and George meant well.  Maybe they didn’t, I’m not going to belabor that either way.

TheMastheadEditorialCommentaryLATonyKovachMHProNewsWhat your Masthead writer slowly learned as an MHI member, then as an elected MHI board member for their Suppliers Division is this.  The powers that be at MHI picks winners and losers. Literally. That’s not just winners and losers for ‘contests.’ It is also for who they will support or undermine at MHI, and within the broader industry.

We believe in what we have provided evidence for these things.  So, in fairness to George we’ve often said that with him, one must separate wheat from chaff.  There are things that myself and every human does or has done that is chaff, and is best tossed out.  Some things you, I, or all mortals do are wheat.  Wheat properly prepared, for those whose diets permit it, is worthy of our tables.

The very people and/or organizations that we are exposing are some of the very ones that publicly praised us for some time.

Ken, George, Richard [the] ‘Dick’ Jennison, Jim Clayton, Tim Williams, Kevin Clayton, Darren Krolewski, and we could go down the list of those who publicly, on video, and/or in writing have praised our pro-industry, pro-growth work.

 

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But even while some of those where praising our pro-growth efforts, there is evidence that at the same time, our operation – as a member – was being undermined by MHI, and by some of their members.  I frankly wasn’t seeing it at first.

Nor is ours the only such case, as we noted some time ago that George Allen discovered that after years of membership, MHI’s NCC division went into competition with him on several items that he had previously done, like his annual list of the largest community operators. Allen charges for that, MHI gives it away for free. Note too that MHI did so after negotiating with Allen about buying his assets and lists. They reportedly entered into a non-disclosure agreement (NDA), reviewed what Allen had, and ‘failing’ to come to terms, began to compete on some of those same ‘services’ that Allen rendered.

What message does that send to others in the industry, when the trade association you are a member of, suddenly becomes your competitor?

So it wasn’t that I didn’t have clues.  Another MHI board member told me that he didn’t trust the Dick Jennison from the first time he met him. Someone connected with the Louisville Show said the same thing to me, “Tony, I wouldn’t trust Dick Jennison any farther than I could throw him.”

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I was wrong about Jennison, they were right.

What the Arlington-Omaha-Knoxville (A-OK, but not okay) Axis do is a bunch of BS, and I’m not one to curse very often.  Tim at 21st attempted to deceive thousands of industry independents with that letter of his, posted below.

21stMortgageCorpLogoLetterheadJan302009TimWilliamsRetailersBrokersCutSpecifiedLendingMonopolisticConcernManufacturedHome

The letter was window dressing for a bold plot to put hundreds of retailers out of business.

HowDoesMoatStrategyWorkOutInOpenGreatQuestionSmallBusinessesBusyTradeAssociationsMHI_Masthead

Consider these satirical cartoons to be summaries of what you can in fact find comments on by Kevin Clayton in the video posted on this page. He stated it differently, but it points to these cartoon paraphrases. Those who’ve watched the full video after reading the direct quotes from 21st President Tim Williams, and Warren Buffet’s annual letter in Smoking Gun 3 say that the and report are eye opening.  It is arguably clear evidence of antitrust style action. Who says?  Some attorneys who have reviewed the 21st letter above, the video, and linked article above.

We’ve documented before at the links below the byline and notices that Warren Buffet, and later Kevin Clayton, each contradicted what Tim’s letter claims.  They – 21st – in fact had access to what Kevin said in the video was ‘plenty of money,’ which Kevin said they used to buy other lenders loans plus more industry acquisitions.

So it seems apparent that Berkshire Hathaway simply didn’t want to use those funds to support independents that didn’t buy Clayton products or sell 21st repos.

That’s a manipulation of the market. IMHO, since there were multiple parties involved, that’s collusion.

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Collusion – per attorneys in or familiar with antitrust law – is one of the possible triggers for antitrust action.

 

KevinClaytonInterviewMHIPacDonationsEItherMajorPartyDailyBusinessNewsMHProNewsMasthead

 

We know for a fact that federal investigators are on these matters, because I’ve personally spoken with some of them.

So, we don’t need this mainstream news video below.  But for our growing number of new readers – that add to our already industry leading audience size – it’s a placeholder and reminder that Clayton’s Knoxville metro’s home town media has said some of the same things we’ve reported.  But mainstream media normally does a story like the video posted, and then they move on. Trade media – like ourselves – can spend more time to focus on such concerns.  Industry comments – like the on near the top – and third-party data tell us that our audience eats it up.

 

 

But the purpose for doing any report isn’t click-bait.  The goal or purpose is to get to the root of what holds manufactured housing back from achieving its true potential. This writer began in this industry in the early 1980s, and I’ve been a true believer ever since. That potential for manufactured homes is arguably in the hundreds of billions of dollars a year for several years. That’s why Warren Buffet and several tech giants are keenly into factory-built housing, and/or are exploring it.

Professionals want to know.  Professionals, investors, and those outside our industry who are researching manufactured homes or factory-built housing have asked me for years a variation of the following question.

 

 

With the value so high on a HUD Code manufactured home, why isn’t the industry doing much better?

 

 

It’s an obvious and logical question.

 

ManufacturedHousingSHipmentsBloombergQuintFactoryBuiltRebuidRecoveryMashteadLATonyKovachMHproNEws-756x768

Both a plank in the Democratic Party’s ‘new deal’ plan and a draft by the Trump Administration for antitrust action – each on paper at this point – are in theory aimed at the problem of growing monopoly in America. #OpenMarkets. We plan in 2019 to press both Democrats and Republican leaders on this issue, especially as it relates to manufactured housing. Watch for it.

ClaytonHomesOakwoodHomesBerkshireHathawayMarketShareofManufacturedHousingEndof2003MHanufacturedHousingIndust

Clayton Homes, 2003. After the Buffett Berkshire Buyout.

The answer, once one sees and ponders the evidence, becomes clear. Market manipulation. Or to borrow a phrase from the political left (Senator Bernie Sanders VT-I, who caucuses with Democrats) or the GOP’s President Donald J. Trump, it’s a “rigged system.”   The rest are details and commentary.

ClaytonHomesBerkshireHathawayMarketShareofManufacturedHousingEnd2017MHanufacturedHousingIndustryProNews

While several allegations of monopolistic practices have been made against Clayton Homes and Berkshire Hathaway, this website is the only one to date that is known to have produced evidence of how that was actually accomplished, and provided with that evidence, this kind of logic, and related data.

 

 

While we as an LLC are responsible for our own work product, nothing we’ve done in the past 3 years has been solo.  We’ve had thoughtful and tangible support from numerous industry professionals. The number of news tips from within Clayton, or from withing 21st, or MHI, et al are growing.

 

ConfidentialNewsTipsOKTipsIreportMHNews@MHMSM-comGraphic

To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP in the subject line.

 

The Long Knives…

So, while MHI, their surrogates and allies have tried to:

  • Chase off our advertisers,
  • Try to cast doubts or dispersions about my personal life, character, or work,
  • Try intimidation tactics, from more than one attorney/law firm,
  • Try using part-time surrogates – like George Allen, Suzanne Felber or others – to attack or undermine us,
  • What they didn’t do is try to refute a single allegation we’ve laid out.
  • George claims to be this big supporter of independent communities. Pardon me if I’m not buying his BS. If he cared about them as much as he cares about himself, he’d be working with us to expose this manipulators, rather than acting as their surrogate against us. Whatever MHI and the ‘powers that be’ are doing for Allen, I hope he enjoys it, because it arguably won’t last. Some of George’s followers are now also among those who send us tips.
  • If we were wrong about any of this, why don’t Kevin, Tim, Dick, Lesli, Rick Robinson, Joe Stegmayer, Nathan Smith, or any of the others in the mix take me up on the offer of discussing this live in Louisville or Tunica in 2019? Why not do a third-party moderated discussion on stage, in front of hundreds of industry professionals? Why not do so with their ability to call witnesses or experts, and our ability to do the same?  Why not video record the whole thing? Then, why not provide that video and its content to HUD, DOJ, SEC, FTC, the U.S. Postal Service and other federal or state agencies?  We’d of course post the video, so that MHPro readers from coast to coast and from Texas into Canada could watch it for themselves.

If they had the guts and the wisdom, they’d take me up on that often extended offer in a New York minute. But IMHO, these are white-collar con-artists, being called out publicly – with evidence being provided – for their confidence job.

DeceptiveTradepracticesDailyBusinessNewsMHPronewsMastheadTonyKovachcommentary

 

When Clayton team members start telling us some of what will come out in planned reports on MHProNews in the days ahead, you’ll see that a number of our readers are ‘getting it.’ Of course, others are still pondering the matter, while some naturally back MHI. That’s life.

When consumers find us on MHLivingNews and call to tell us their Clayton-21st-VMF ‘tale of woe,’ we listen.  It won’t be long before a report on MHLivingNews will be published, and that will further set the stage for the general public on Clayton’s business practices that we began laying out for the industry’s professionals. Of course, we’ll use all of the proper disclaimers.  Clayton won’t like it, but the law arguably is on our side.  If they try a legal maneuver to stop us, we’ll take it to mainstream media contacts we have already been cultivating.

 

Transparent vs. Opaque

We’ve been highly transparent, because it is the right thing to do.  A federal investigator told me that the A-OK Axis (he referred to “the Oracle of Omaha,” meaning Warren Buffett) is “trying to show you that if you investigate them, that they can investigate you.”

That Fed said it was a clear intimidation tactic.

I’ve looked in the eyes of independent community owners, retailers, producers, and others who lost their businesses, and/or others who Clayton tried to put out of business. That’s their “moat strategy” in action. To me, it smacks of RICO, and the reason it does is a former prosecutor who is an attorney advise us that it looks to him like RICO.

RICO-RacketeringInfluencedCorruptOrganizationsActRICOWikiDailyBUsinessNewsMastheadManufacuredHOusingINdustryProNews

If that former prosecuting attorney, and our suspicions, are correct, these are not only immoral practices by the A-OK Axis, they could be criminal practices.

I’ve spoken with attorneys in and out of MHI, and in and out of our industry. We have a working plan.  While we’ve been very transparent about many things, we will play a few cards later, and hold them closer to the vest.

ManufacturedHmeIndustryAchieveGreatPotentialAddressingResolvingCauseCorePerceptionIssuesLATonyKovachQuotePresentationPhoto

There are several things needed for the industry to advance and for independent operations of all sizes to embrace for their own sake, if they care about the future value of their business.

1)    A new post-production association.  MHI is hopelessly corrupted, inept, lies, and has repeatedly failed our industry’s consumers and professional members.  See the graphic below as but one reason why no one should logically take them seriously.  Keep in mind that MHI’s own prior president, Chris Steinbert, used his exit message in the Journal to politely slap them for a string of misses and failures. So George, in saying what you have – you’re either ignoring reality – and/or you are showing your true colors.

2)    As part of the above Post Production association and/or a body that works with the above, there needs to be an ADL of manufactured housing. As part of that concept:

– Every time a city, county, state, or other group tries to block the placement of a HUD Code manufactured home from being properly installed on a home site, they would get contacted by an attorney representing that ‘ADL of MHVille.’

– Every time media, a researcher, or any other public figure misuses terminology or makes a claim in a manner that is inaccurate, they need to be called out first privately, and if needed, publicly by the ADL of MHVille.

– the NAACP and the ADL for years were successful with a similar approach, and that’s not a commentary for or against their organizations at present.  The point is our industry needs that in order to break through to our full potential.

– We’ve had some MHI semi-supporters say words to the effect, ‘Tony, MHI has tried a few similar things in recent months.’ Of course they have, but what more have you heard about it? That’s part of the MHI-MO. We published about a year or so ago that MHI didn’t meet with the new acting director of the CFPB.  What was the next thing they did?  Meet with the CFPB. MHARR or MHProNews calls them out on a topic, and in time, they put up a fig leaf as cover.  It’s part of the MHI con of their own members. We pushed them on image issues, what did they do?  Put up a series of videos.  A fig leaf that was so modest, that Frank Rolfe has videos that totally dwarf the number of views that MHI’s ‘promotional’ videos do. Something similar is true for Clayton Homes.

3)    We’d encourage more members for the Manufactured Housing Association for Regulatory Reform (MHARR). Yes, they advertise with us, but so have others, including MHI. That disclosure aside, even while I was an MHI member, there were numerous times I publicly took MHARR’s position on a given issue, because they were demonstrably correct.  For example, Kevin Clayton and others were in the MHI meeting room when I took MHARR’s position on the fire sprinkler issue. Dozens where in that room. Kevin just looked, as he has on numerous occasions at shows or whatever when our public position differed from his. I took MHARR’s side on the fire sprinkler topic, because they were correct.  By contrast, MHI’s proposed position was dumb on its face, unless you see that limiting the industry is part of the Buffett-Clayton moat. Something similar could be said about MHARR and MHI on the DOE proposals.  MHARR is consistently right, while MHI is often inept, deceptive, wrong, corrupt, or whatever you want to call them.

– As a footnote to the above, we at MHProNews have no animus towards the vast majority of MHI members, they are often very fine people.  There are some on MHI’s staff that would possibly be worth keeping, but some on the MHI staff are hopelessly corrupted. As with all things, Wheat and Chaff.  In my view, just as I was misled about MHI, many if not most of the current MHI members have been led down an errant path too.  We all catch on to something at a different pace, as I admitted about myself further above.

4)    Local market level marketing, and coaching in sales.  Call it a shameless plug, but we know things that Clayton Homes apparently doesn’t know, or can’t replicate successfully.  Clayton has purchased locations that we worked with on a consulting basis, that’s interesting, isn’t it?  On our consulting/business development side, we have a proven system that works on marketing and selling manufactured homes to those who are thinking about a site built housing. It is based on candor and surprising people with the truth.  It works, whenever it has been properly used.  When it is improperly used, it doesn’t work.  But duh, that’s true of anything else in life.

  • All sales are local.  All marketing in our industry ought to have a local focus.  Manufactured housing is not the RV or automotive industry.  When enough good local efforts are in motion, that will have an interstate reach.  That is how our industry will recover its greatness.  That is how manufactured homes could become a million unit a year industry, honestly and sustainably.
  • Don’t think for a second that Clayton has their own plans to accomplish, once they’ve captured enough of the market and they don’t think they can squeeze any more competitors out via their “Moat.”
  • But Clayton also has an inherent conflict of interest at MHI.  They are into site building. At present, Clayton wins no matter what happens on issues such as the enforcement of the HUD Code’s enhanced preemption, made law by the Manufactured Housing Improvement Act of 2000.

–      We do believe in being competitive, but we don’t believe in driving others out of business.  We’ll leave those underhanded tactics to George, MHI, the rest of the A-OK Axis and their surrogates.

A federal investigator told me we needed to notify local law enforcement about the issues we’ve been dealing with.

 

Words of Caution…

Some in MHVille say in their own words, Tony – don’t talk about the ways they have come after you, that plays into their fear tactics.’ Those voices may or may not be well meaning, but I respectfully disagree.  When we spotlight the A-OK Axis and their dirty tricks, they have often paused or backed off, at least on some of their tactics.

That’s not to say that the time won’t come when they will try to take us to court.  People can sue over almost anything in the U.S. We can’t stop them from that, but they know that as soon as they do, we’ll counter and seek discovery.  We get steady dribbles of information from news tips.  With discovery in litigation, there will be reems of material generated.  Even if they try to destroy some material, other material will out. There will also be witnesses that will be speaking via discovery about matters that they won’t speak about otherwise.

So, if they want that legal fray, so be it.  I’ve told their purported attorney – Graydon Law, that asked us to ‘cease and desist’ has been told just how we’ll deal with them and their ‘clients.’ Transparent.

 

 

Putting a Tail On Us?

That said, and we still haven’t determined who this next person is, but law enforcement will figure it all out.  This person may or may not be connected to the A-OK axis.  The man in the car in the photo below (we’ve cropped off the face of the man and his license plate) was following my wife while she was biking.  A neighbor of ours spotted this “dude.” That neighbor is ex-military and has another resume point I won’t mention today.  But he has good vision, and will be a terrific witness if we need that someday.

 

PurportedStalkerFollowingSoheylaKovachLakelandFloridaMHProNews

We are covering this face, for that person’s privacy at this point in time. But we have that vehicles license plate and his face, thanks to the veteran – a neighbor – who contacted us about his concerns about this matter, see the narrative. Authorities will hopefully do their thing well. As this develops, what we learn, we will share as appropriate.

 

That veteran, still a younger man who is fit and has good vision, etc. told that “dude” following my better half that ‘Dude, if you know what was good you’ for him, ‘you’ll never show your face in this neighborhood or follow that woman [Soheyla Kovach] again.’

It wasn’t until the next day that that neighbor caught up with my wife, Soheyla, and we all three got together for a few minutes face-to-face.  That neighbor shared the photos he took of that ‘dude‘ and said he is happy to testify.

The two quotes from industry voices I opened with above – and others like it above – are right. The A-OK Axis have long knives. Some say they will stop and nothing, but why?

Because housing is more than a trillion dollar a year industry, and Amazon’s Alexa fund has said they see a $330 billion dollar a year market for affordable housing.

That kind of money is tempting to Buffet, Kevin, Tim, or anyone else.

But the irony is that in their greed, they’ve put what they’ve done at risk.  In their greed, they’ve forced perhaps thousands of independents out of business and/or caused them to sell out for less.  There has already been one lawsuit against Clayton on that kind of topic.  We’ll talk about that lawsuit another time.

 

Meeting at Louisville, Tunica…

We plan to meet with some select industry pros at Louisville, and against at Tunica.  We want that meeting to be transparent. We’ll post the details before they come out.

The thrust of the working plan is this. If the A-OK Axis won’t do a public discussion and/or debate, well then yours truly is happy to put on a live presentation with or without MHI, Clayton, 21st or whomever. Your Masthead writer is happy do a power point, lay out the evidence, the money trail, invite the media, and take questions live and answer them.

When we schedule and do that planned presentation, we’ll even invite MHI-Clayton-Berkshire brand surrogates or team members to come.  Why? Because nothing will be more powerful or transparent than to have them ask questions, and let me answer them live.  We can video record that entire presentation. We’ll post that for the industry at large.

Let’s be clear.  We are going to cover a full scope of topics that impact manufactured housing.  But Frank Rolfe, who has backed off public criticism of MHI and their puppet masters, was arguably right when he said that the greater threat is from within our industry.

Let’s also be clear on this.  I won’t stop, our family won’t stop until the last stich of this tragic rigging of manufactured housing has been fully explored, and resolved.  If I ever stop, you can bet that foul play was at work.  We’ve taken steps in that event too.

The greatest thing the industry’s members have to fear is NOT standing up to the A-OK axis.  The data in those graphics, illustrations and videos above clearly reflect the trend lines.

If they aren’t stopped, sooner or later, it will be you at some time down the road.  Why not stop them, now?

MHVille is Buffett’s buffet, and the Monopolistic Housing Institute is his buffet smorgasbord. We have, are, and will publicly call them out, supply the evidence, while others are supporting us in calling them out.

We are going to reclaim what’s right about manufactured housing, while rejecting all that is wrong.

That’s how we’re starting 2019.  That’s our new years resolution.  We are going to do our part to make manufactured housing great again, greater than ever before.

How about you?  Want to join us in Louisville or Tunica?  You can use the link above or below to contact me, and we’ll begin the planning and execution of the next steps. “We Provide, You Decide.” © ## (News, commentary, and analysis.)

(See Related Reports, further below. Text/image boxes often are hot-linked to other reports that can be access by clicking on them. Third-party images and content are provided under fair use guidelines.)

LATonyKovachQuoteManufacturedHousingIndustryWontReachPotentialAddresscoreIssuesArtificallyholdingitback466By L.A. “Tony” Kovach – for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
http://www.linkedin.com/in/latonykovach

Sign Up Today!EmailedMHProNewsHeadlineNewsDailyBusinessNews

Click here to sign up in 5 seconds for the manufactured home industry’s leading – and still growing – emailed headline news updates.

 

Related References:

The text/image boxes below are linked to other reports, which an be accessed by clicking on them.

Manufactured Housing Institute Housing Alert, Affordable Housing Crisis, MHI’s #NettlesomeThings Response

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

Machiavellian “Godfather” – Sam Zell, Warren Buffett, Capital, Lending and Crossed Lines in Manufactured Housing

Forbes Focus on Manufactured Home Communities, Spotlights Sam Zell’s Equity LifeStyle Properties (ELS), MHC Investing

2019 – ‘Don’t Tease?’ RV Horizons, MHI v CSPAN, HUD’s Brian Montgomery, Clayton – New Year’s Spotlights

 

Eye Opening – Manufactured Homes in National, Global Context

 

 

The American Dream, Arguably Among the Most Profitable, But Least Understood Stories in the USA Today

December 8th, 2018 Comments off

 

AmericanDreamMostProfitableLeastUnderstoodStoriesInUSATodayManufacturedHousingIndustryMastheadLATonyKovachMHProNews

The American Dream is more than housing that someone owns, but that is a key element to it.  Properly understood, this story could bridge much of the left-right divide. Properly told, and it would likely need to be a series, it could win a Pulitzer or other prize for reporting.

 

Nevertheless, those true tales are not being properly told, why?

A man’s home is his castle,” is a potent maxim whose origin dates back centuries. In 1604, Sir Edward Coke declared that “The house of every one is to him as his castle and fortress, as well for his defence against injury and violence as for his repose,” per Wikiquote.

There are dozens of nations where the rate of homeownership is higher than the United States. That’s a vexing reality. How can it be that when the typical American today is demonstrably richer than the inhabitants of other lands, why are their homeownership rates higher?

At the time this chart was produced, here are the rates of homeownership in dozens of nations, per Wikipedia.

 

Homeownershiprates49topcountriesperwikipediaUSA41stManufacturedHousingIndustryDailyBusinessNewsMHproNews

Why is the U.S. only #41 on this list?

 

The rate of homeownership has been recovering since the election of President Donald J. Trump. But per Pew Research in 2016 data reported in 2017, some 36.6 percent of our nation were renters. Conventional housing builders can’t keep up with demand. The National Association of Home Builders Chief Economist Lawrence Yun said earlier this year that some 8.3 million housing units are needed, now.  Several gurus among the tech giants have decided that only factory building can close the affordable housing construction gap.

 

PewResearchCenterHomeOwnershipRatesUSARentingHouseholdsMastheadBlogDailyBusinessNewsMHProNews

 

Here in the land where factory-home building was born, or at least popularized, there are known ways that millions of those renters could become homeowners, by opting for factory crafted homes.  Everything else you drive, wear, use to make calls came from a production center. Why is it that our society seems to fear factory built homes?

Millions of our fellow citizens could start building equity, which is the most common form of household wealth.

But millions don’t. Why?

As numerous professionals in our industry have long known, you can own a federally-regulated for safety, durability, and greener-by-design manufactured home for the same or less than rent in most markets. The National Association of Realtors™ (NAR) did serious, third-party research this year, that debunked many of the commonly held fallacies about manufactured homes. That NAR report was only a blip in the news.

Why?

With about half a million homeless in the U.S., perhaps the quickest way to house them affordably would be in the only kind of permanent housing built to a federally preemptive construction standard, known as the HUD Code for manufactured homes. The National Fire Prevention Association (NFPA) in their research a few years ago found that manufactured homes – unlike the mobile homes of over 4 decades ago – are as safe as a conventional house, but far less expensive.

ManufacturedHomeFireDeaths-2013NFPAreport-citation-postedManufacturedHomeLivingNews-JanHollingsworth

The NFPA said that the reports of fire related deaths in manufactured homes in 2007 to 2011 were so low that they surprised them, and thus merited ‘caution.’ But their own research proves that manufactured homes are as safe as conventional housing, and more safe than non-updated mobile homes built decades ago.

AreMobileHomeFiresBurningtheIndustrycreditNFPA2-postedtothedailybusinessnewsmhpronewsmhlivingnewsNFPAManufacturedHomeIsNotaMotorHomeOrTrailerAlthoughItisOftenCalledMobileHomeItIsNotThatEitherNFPADailyBusinessNewsMHProNews

Millions who want to retire well don’t think they can do so affordably, but if they understood the reality vs. the 42+ year old misinformation, they might sell their more expensive conventional housing, and turn instead to a manufactured home.

This year – in 2018 – alone:

  • The Urban Institute (twice)
  • Bloomberg
  • Fannie Mae
  • The National Association of Realtors
  • The Apartment List
  • Federal Housing Finance Agency (FHFA)
  • HUD Secretary Ben Carson
  • An affordable housing focus group of manufactured home owners, and
  • Value Penguin

 

are among those who have praised the manufactured housing option. How is it possible that it is still being called by the inaccurate pejorative, “trailer house?” When no mobile homes have been built in the U.S. for over 42 years, why do media and others often still inaccurately call a “manufactured home,” a “mobile home?”

 

TrailerHouseMobileHomeManufacturedHomeFactoryBuiltHousingEvolution101MHProNews-MHLivingNews

 

The last report noted in our bulleted list above – Value Penguin – cites third-party research by a pair of National Bureau of Economic Research (NBER) scholars to demonstrate how an additional two trillion dollars a year in Gross Domestic Product (GDP) could be produced annually, simply by making more affordable housing – including manufactured homes – more readily available.

Imagine for a moment that you wanted to break through on the noise about the affordable housing crisis. With such an impressive collective bulleted list – the one above – where would you put that on your website if you were the Manufactured Housing Institute (MHI)? Oddly, that list is nowhere one can readily see it, if it is there at all, it’s behind a firewall. Why?

Don’t misunderstand.  MHI has promotional information, but it looks like advertising instead of referencing all of the potent third-party praise cited above. It also includes facts that MHProNews advised MHI months before they made this posted video were inaccurate.  For example, the video understates the GDP contribution of manufactured housing, saying it is about $3 billion a year, when simple math tells us that in 2017 it was more like $6.5 billion that year. Doesn’t misinformation – perhaps geared to support a few favored members – from the largest national association only harm the industry’s credibility?

 

 

What you can find on their website is items like the video above, plus a new video that promotes MHI themselves.  That self-promotion of MHI video proposes an entirely new claimed solution that uses a new style – meaning, untested – home. That ‘new class of homes’ arguably could diminish the acceptance and value of what millions of manufactured homes already achieved and represent. That’s according to a range of industry professionals, that includes MHI members.  So why are they pushing that experiment when MHI-only members that are HUD Code builders have told MHProNews that it makes more sense to build a modular house instead of that ‘new class’ of manufactured home?  That would avoid all sorts of delay, confusion, and risks to the bulk of the manufactured home industry, existing home owners, and consumers alike.

Who’s brainchild was this MHI ‘new class of homes?’  Per a well-placed MHI source, the homes and standards originated from “Kevin Clayton.”

What you won’t see on the MHI website is an explicit statement of how much Berkshire Hathaway owned firms – like Clayton Homes – control that Arlington, VA based trade association.

What you won’t see on the MHI website is how Chairman Warren Buffett’s Berkshire Hathaway owned Clayton Homes and some of their lending sister firms are under several federal investigations.  On the boxes that follow, you can click the headline and access that report for more information.

 

Whistleblower! Ex-Clayton Homes Team Member on TV Denounces Manufactured Housing Giant’s Practices

 

Nor will you see how past MHI Chairman Nathan Smith, who is currently their MHI PAC Chairman, has had several potentially high-profile legal issues quickly swept away. Is it because of Smith’s strong ties to prominent Democrats? Or is it due to Smith’s ties to Clayton and Berkshire’s 21st Mortgage?

 

Nathan & Mary Lee Chance Smith, Leaders in ‘Anti-Trump Resistance,’ Manufactured Housing Impact?

 

When one drills down on the Manufactured Housing Industry’s tragicomic story, one sees how Berkshire entered the field 15 years ago and has purportedly proceeded to monopolize the industry.

 

maxine_waters_democrat_from_calif__bet__credit-575x387

Maxine Waters (CA-D), Ranking member, Financial Services Committee. Waters is slated to be the next chair of this powerful House committee.

 

Among those who have pointed their finger with that allegation is Congresswoman Maxine Waters, who will likely chair the powerful House Financial Services Committee. Will Representative Waters (CA-D) and her Democratic colleagues investigate Warren Buffett, the Claytons’, and Berkshire Hathaway lenders – which she said was a near monopoly that has also been charged with racism and predatory behavior?

Buffett has said you don’t get involved in a business that doesn’t make sense. When legendary investors like Warren Buffett and Sam Zell are both in manufactured housing, how could that fail to register with more investors – not to mention – with so many millions of our fellow citizens?

Or is it because Buffett – who’s BH Media Group could arguably single-handedly change the understanding and thus the fortunes of manufactured housing – that in various actions and inactions keeps reality as foggy as possible? Does that fog help him consolidate more of the industry, that makes so much common sense? Plus earns Buffett’s Berkshire billions?

News is a business. Media covers or not what their management and ownership want, and in the way their management or ownership desires.

Poverty is also a huge business. Keeping some poorer than they should be can also be a tool used to generate votes at election time.

Meanwhile, millions are trapped in renting, or are homeless, in the wealthiest nation on the face of God’s earth.

I’m tired of being the best kept secret. I’m ready to help house America,” said Terry Decio, whose father Art Decio was once positively shown on the cover of Time Magazine back in the pre-HUD Code mobile home era.

 

TimeMagazineTerryDecioManufacturedHomeLivingNews

The Decio family had Art on the cover of Time Magazine decades ago.  What happened to our once far greater industry since then?

ManufacturedHousingSHipmentsBloombergQuintFactoryBuiltRebuidRecoveryMastheadLATonyKovachMHProNews-756x768

 

Terry, perhaps you should ask Uncle Warren for his permission to support and  properly tell the “best kept secret” story in the manner that it ought to be told?

 

The American dream awaits tens of millions, but various forces purportedly by their action and inaction are allowing it to languish. To learn more, see the linked boxes, below. “We Provide, You Decide.” © ## (News, commentary, and analysis.)

(See Related Reports, further below. Third-party images and content are provided under fair use guidelines.)

AlanAmyRoyerMobileHOmesOpelousaLALATonyKovachMastheadBlogManufacturedHousingIndustryProNewsBy L.A. “Tony” Kovach – for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
http://www.linkedin.com/in/latonykovach

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Related References:

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

Machiavellian “Godfather” – Sam Zell, Warren Buffett, Capital, Lending and Crossed Lines in Manufactured Housing

Back to Basics – What is Classical Liberalism, and What Can It Mean for Manufactured Housing Growth?

Understanding the News as Business, and Manufactured Housing

 

Clayton’s Miss, Kevin and Tim’s Manufactured Housing Kill Shot, More

Acclaimed Poverty Inc. Video, MHVille – Why Left & Right Should Listen, Learn From Each Other

 

 

 

 

Truth, Trump, Tragedy, Triumph, Affordable Housing, and Manufactured Homes

October 9th, 2018 No comments

 

TruthTrumpTragedyTriumphAffordableHousingManufacuredHomesMastheadBlogMHProNewsLogo

 

Let’s stipulate that both President Donald J. Trump and his anti-Trump opponents at times error in various ways. No one is perfect.

 

Let’s note later why the bullets below matters for the cause of the economy, affordable housing in general, and manufactured homes in particular.

But we’ll do this systematically, by first laying out a series of bullets, to set the stage.

There are:

  • Muslims,
  • Jews,
  • Christians,
  • LGBTQs,
  • Blacks,
  • Hispanics,
  • Women,
  • Men,
  • Rich,
  • Poor,
  • Working Class,
  • Media,
  • Other groups and professions,

that appreciate, and respect the 45th President – Donald J. Trump’s – polices and accomplishments. Unlike many politicos, the 45th President of the United States (POTUS) is methodically doing what he said he would do.

Depending on what media sources you read, watch or prefer to listen to, you will either agree or perhaps strongly disagree with those bullets. But those points are nevertheless accurate and demonstrably true. More on that further below.

The president isn’t a choir boy, and never claimed to be. That’s not a defense, it’s a statement of reality. God bless his candor on that point.

Yet this non-choir boy president has tackled vexing domestic and foreign policy issues that faced the U.S. as recently as two years ago, which are already seeing significant improvement.

Jobs in:

  • manufacturing,
  • mining,
  • energy,
  • steel, and more are returning to America.
  • Recall that President Barack H. Obama said many of those are jobs that arenever coming back.” But under 45, they’re coming back.
  • Better trade deals are being struck by 45. Yet former President Obama said better trade deals would require a “magic wand.”
  • As a reminder, Secretary Hillary Clinton would have continued the policies of her predecessor in most cases, she said so.
  • Several of the policies of former Presidents George W. Bush and Obama led to massive deficits that roughly tripled the federal debt in 16 years.
  • So, this is not a simple GOP vs. Democratic policies issue.

Candidate Trump wasn’t the first to tap the agenda he did.  Others like Pat Buchanan, former Senator Rick Santorum, and former Gov. Mike Huckabee had similar planks and policies. But “The Donald” won.

 LATonyKovachGoodBipartisanshipShouldalwaysBepredicatedBenefitallhonestindustrymembersnotslectfewquote

 

Rephrased, the core beliefs of the Trump coalition were already found among:

  • blue dog Democrats,
  • The Tea Party,
  • Evangelicals,
  • Constitutionalists,
  • Free enterprise proponents, and others.

People ought to be honest enough to give the president the credit he is due.  Love or hate his style, jokes, or tweets, his policies are working.

By contrast, prior to the Trump era, the wealth of the oligarchic class grew rapidly during the prior 3 administrations. Democrat, Republican, it didn’t matter. That’s not a slam on capitalism or the 2 party system. It’s a slam on crony capitalism and a rigged political system.

 

The Problem of Monopoly and Oligopolies

The rigged system” is a common point between Bernie Sanders backers and the followers of Donald J. Trump.

Danny Glover is a fine actor. My citing the quote below, or any other quote from other persons or sources, doesn’t imply I think everything the quote source said or did is perfect. We use a wheat and chaff approach with everyone.

 

DannyGloverQuoteItsNotOnlyAMonopolyOfWealthItsAmonopolyofInformationasWellDailyBusinessNewsMHproNEws

 

That said, Mr. Glover was close to the mark with that statement above.  It is part of the powerful video found at the link below.

 

“Shadows of Liberty” Movie Introduction, Affordable Housing, and You

America has spent huge sums on education. “Total expenditures for public elementary and secondary schools in the United States in 2014–15 amounted to $668 billion, or $13,119 per public school student enrolled in the fall (in constant 2016–17 dollars),” per NCES.ED.gov.

MathReadingTop12CountriesBBCOECDDailyBusinessNewsMHProNews

How can it be that so much is spent, and we can’t even make the top nation’s of the world in educational outcomes? Anyone who thinks that big government is the solution has not looked at the facts.

ScienceRankingsBBCUSAnotOntop20ManufacturedHousingIndustryDailyBusinessNewsMHProNEws

There is a lot of reforming still needed, education is part of what must change in the U.S. The low to poor outcomes, in spite of huge sums spent, prove it.

Then why does the U.S. trail so many other nations globally in education? See the data above, per the BBC.

America has spent huge sums on poverty programs, which includes ‘affordable housing’ programs. Then why after spending north of $22 trillion dollars – per the Heritage Foundation in 2014 – does the U.S. trail so much of the world in home ownership rates?

Top50CountriesinWorldHomeOwnershipRatesWikipediaPostedDailyBusinessNewsMHProNews1878

Manufactured homes could be a big part of the solution for housing affordability. We know what is necessary. Enforce the two good laws that are already on the books.

Two Great Laws Already on the Books NOW,  Can Unlock Billion$ Annually for Manufactured Housing Industry Businesse$, Investor$

Or why does poverty programs enrich a few, while the poverty remains?  Let’s sum up the powerful video below with these words, poverty is business and politics for certain people.  ICYMI, or for later viewing, check out the multiple award winning video found in the linked post below.

Acclaimed Poverty Inc. Video, MHVille – Why Left & Right Should Listen, Learn From Each Other

 

Why is much of the mainstream media so dead set against President Trump? Think about what Mr. Glover above, and others in quotes below, said on this issue of news as a business.

 

ThomasSowellQuoteIfPeopleInMediaCannotDecideWhetherTheyAreInNewsReportingbusinessorManufacturingPropagandaMoreImportantForPub

 

A well informed manufactured home industry executive told me recently, ‘Tony, a lot of what you guys [MHProNews] write about I already knew.’ No doubt. There are numbers of industry pros who knew all of the above, long before we published the data. But what about the thousands who don’t know?  How do you educate and inform them, without articles like this that lay out the facts and evidence?

 

DeepaKumarQuoteGiantMediaCorpLikeTimWarnerandNewsCoprDisneySoForthTheyGetToDecidWhatIsNews

Warren Buffett can get on TV almost any time he wants to. Berkshire Hathaway owns at this time some 31 newspapers. Why don’t they educate the public about manufactured homes? What are they waiting for, and why?

 

But there are thousands in our industry that didn’t know, until they read this, or until they read articles we did previously over the years on the Daily Business News, on MHLivingNews, or here on the Masthead.

 

HumanitiesValueBuisnessCriticismDissentWhenGoingAlongGetAlongWhereWhistleblowersDiscouragedBadThingsHappenBusinssesImplodeMar

 

There’s power in greater numbers understanding the truth.

 

TheFunctionofEducationIsTeachOnThinkIntensivelyThinkCriticallyIntelligencePlusCharaterThatstheGoalofTrueEudcationMartinLutherKingJrMHProNEws

Facts, evidence, morality, and common-sense ought to rule, not blind passion or emotionally manipulated people of any persuasion.

 

 

Threats, Bullying and Intimidation Tactics

Yet, there are rent-a-rioter protesting and/or leading protests.

Who says?

ABC News.

 

CNN.  They call themselves antifascist – or AntiFa. But in fact, they are using violent tactics much like the brownshirts in 1930s Germany.  They take on their opponents “by any means necessary.”  They talk about opposing “white nationalists,” but very few white nationalists ever show up to their own events. So, clearly, AntiFa has a different agenda.

 

 

Note that in the video above, one planner said that they’ve been doing such organizing for years.  It is only more noticeable now. He admits the masks are to make it harder to identify and arrest lawbreakers.

Do we want a society where bullying, violence, and intimidation tactics rules?  “Organized descent,” is what a woman in this video says.  Senator Elizabeth Warren (MA-D) is prominent in this.

 

Odds are good you’ve seen Representative Maxine Waters (CA-D) tell a group to “push back on them” any time you see a Trump administration member in public.  What’s that?  Is that love, that they often claim, or is it hate?

 

The Manufactured Housing Connections

We spotlighted on MHLivingNews just one of several possible looks on why more manufactured homes aren’t already being sold.

Manufactured Homes Could Help Solve the Affordable Housing Crisis, So, Why Aren’t More Manufactured Homes Being Sold?

 

MHI recently came out in apparent support of a bill by Senator Warren that arguably would be harmful to the interests of thousands of manufactured housing professionals, and based upon decades of history, would hurt the interests of millions of affordable housing seekers.

 

Facts & Analysis – Senator Elizabeth Warren re: Manufactured Housing Institute Memo to MHI Members, 10-3-2018

 

Don’t think that protestors are irrelevant to manufactured housing professionals. MHAction disrputed the MHI meeting when HUD Secretary Carson spoke.

MHAction’s own video reflects them targeting industry professionals like Frank Rolfe or the Blackstone Group.  In the MHAction video below, our commentary is on the left, but it is their video on the right.

 

 

If it happens to others, isn’t it reasonable to think that it can happen to you?

If there isn’t a line in the sand now, then when?

 

Why Isn’t Manufactured Housing Doing Better?

For years, MHProNews and MHLivingNews has spotlighted issues in depth, and laced with facts that others with bigger budgets ignore. Why?

 

Fresh Facts, Figures, Future of Affordable Housing -Comparisons- Conventional Site-Built v Mobile/Manufactured Home Industry Data

 

Ignorance is Costly, Accurate Understanding Followed by Sound Action Pays

We spend time spotlighting issues regarding Berkshire Hathaway, which has drawn coverage from left and right-of-center mainstream media.

 

Progressive “Nation” Reports on Monopolies Cites Buffett, Clayton, Others – MH Industry Impact?

 

Seattle Times -Federal Investigations-Berkshire Hathaway’s Clayton Homes, GuruFocus Spotlights Buffett’s Clayton’s “Unethical,” Monopolistic Moat

 

But almost no one in MHVille media – outside of MHProNews, and/or MHARR on specific topics – has called Berkshire Hathaway out by name, and then provided the facts and evidence as to why they were being called out.

 

Smoking Gun 3 – Warren Buffett, Kevin Clayton, Clayton Homes, 21st Mortgage Corp Tim Williams – Manufactured Home Lending, Sales Grab?

 

Clayton Homes Consumer Complaints Saga Continues, Mold and More

 

MHARR and MHProNews have led the charge for spotlighting the various ways that has sold out the interests of the independents in the industry.

Two state association broke away from MHI precisely because MHI failed to represent their interests.

 

State Associations, Companies Quit Membership in Manufactured Housing Institute, (MHI), One Explains in Writing, ‘Why?’

 

We could go on and on with examples of how MHI has protected big money billionaires, or people like Nathan Smith, who is highly connected in the Democratic party.

 

Nathan Smith, From Mobile Home Resident to SSK Communities Owner and President Barack Obama Connection

 

Democrats and the GOP – Republicans – both needed reforms. President Trump is fundamentally changing some parts of Republican politics on issues like the border, trade, and tariffs.

As a political independent, it must be said that President Trump is making the GOP into a pro-worker, pro-business – notably small business – party.  That’s why MHARR praised President Trump. That’s why the NFIB sings his policies praises too.

 

MHI postures being for less regulation, but they have time and again failed the independents of the industry.  Frank Rolfe may have gone silent, but he was right when he said that the problems the industry faces are internal.  Rolfe named MHI as part of the problem.

 

Marty Lavin was a long-time MHI member.  He won one of their highest awards.  He said that they work for the interests of the big boys, not the independents.

SoTheAssociationMHIIsNotThereFortheIndustryUnlesstheinterestsoftheBigBoysJointheIndustrysMartyLavinMHIAwardWinnerQuoteMHProNe

It’s sad that so few will speak out publicly, but it is because they are:

  • afraid, as people that work for Clayton and intendents have told us.
  • Still don’t understand, because they can’t get passed a good time(s) they’ve had at an MHI meeting, or with Clayton or 21st, etc. But how many felt that before they were forced out of business by 21st and or Clayton after 2009?
  • If the ‘big boys’ did it to the industry before, can’t they do it again? Did you know some believe that is what MHI/Clayton/21st/VMF have been doing with the GSEs?

 

GSEs’ “Duty To Serve Underserved Markets” Plans

 

There is no lack of evidence to what’s happening to our nation, and to our industry.  MHI has purportedly sold our industry’s independents out many times. We share some MHARR links just to mix it up, but we’ve covered these topics several times.

 

MHARR to DOE: Only Three Choices for MH Energy Rule – Abandon, Complete Start-Over, Or Face Legal Action

 

Next Steps for Independents, and Free Enterprise Supporters

Job One is to support pro-Trump candidates. They must expand their hold of Congress.  We’ve shown just how that can happen in 2018, in spite of what the pollsters say. Recall, those same pollsters said Trump couldn’t win in 2016.  Vote and get others lined up to do the same.

What some call “RINO” Republicans – more aptly, squishy on the Trump-agenda – politicos like Jeff Flake are stepping down.  Pro-Trump candidates are stepping up in their place.

Who is MHI supporting with their PAC? Flake’s Democratic opponent, and in Indiana, the anti-Trump Joe Donnelly (D).  There are more examples, but let’s just let those two sink in.

Facts are facts.  The Trump track record is very different than some elements of the media portray. POTUS Trump is not a typical Republican from the 10 or 20 years ago.  That’s not saying the GOP was bad then, it is only to say that President Trump has taken elements of Republican thinking, brought in some blue-collar elements from the Democratic thinking, and blended it together.

MHI postures being for everyone, but they have time and again failing independents.  Former MHI chairman, and MHI PAC Chairman Nathan Smith said as much on a video.


The outcome is consolidation. Smith laughs about it, but that’s the game.  The more a few control businesses, including manufactured housing, the worse it is for consumers.

Manufactured housing is poised for historic growth.  But the foot purportedly has been kept on the metaphorical brakes. The time to expose the rigged system, in all its elements is now.  The need to continue to expose it won’t end until the vast majority of Americans realize just how failed and corrupted the system has become.

American workers, American consumers, and independent American businesses first. Its common sense.  There is an opportunity to take the evidence that the Trump Administration is producing and use it to show how it can turn years of tragedy into triumph.

The good results speak for themselves.  More is needed, specifically in our industry, which is why the Omaha, Knoxville, Arlington triangle must be arguably be exposed and broken up.  Antitrust laws could be useful in MHVille and beyond.  The Trump administration has already signaled that antitrust – anti-monopolistic actions – is coming, perhaps soon after the midterms.

I for one can’t wait. “We Provide, You Decide.” © ## (News, analysis, and commentary.)

(See Related Reports, further below. Third-party images and content are provided under fair use guidelines.)

ManufacturedHmeIndustryAchieveGreatPotentialAddressingResolvingCauseCorePerceptionIssuesLATonyKovachQuotePresentationPhotoBy L.A. “Tony” Kovach – for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
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Profits, Understanding Human Events, and Manufactured Housing

July 7th, 2018 No comments

 

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When in the course of human events...”

 

Day by day, people make life-changing decisions. Those choices can be for good or ill.

A fact without context may have little discernible meaning. To properly understand the present, or any moment in time, one must understand what occurred previously. 

In the famous George Orwell’s dark novel, 1984, control of information – including historical – was part of how “Big Brother” could pivot his alliances between otherwise ‘competing’ factions.

Orwell used fiction to brilliantly shed light on the human condition. 

 

Profitable History 

History could be profitably oversimplified to the following notion.  

History is a series of events describing how this or that ambitious person or group tries to dominate, manipulate or oppress others. That domination in turn creates a desire for freedom among those being manipulated, disadvantaged or controlled. 

When in the course of human events…” are the first words in the Declaration of Independence. The founders were educated men who knew history, business, philosophy, science, and religion. 

America’s founding founders were the opposite of socialists.  They were fighting against economic, political, and legal oppression. They did so for moral, and religious reasons.

 

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The report on this topic, along with others mentioned in the body of this article, are found under related resources, at the end of this column.

 

Not What It Seems

Because of competing interests, stories – narratives – are told that spin, twist or outright lie about some fact, person, history, or group.  

The brilliant G.K. Chesterton was spot on in saying, “What is wrong is that we don’t ask what is right.”

It was sheer genius when the venerable Fulton Sheen – with his keen insights into human nature – caused him to observe that people can be tempted to do what is right, just as we can be tempted into doing what’s wrong. 

It’s a stretch to say that a brighter future for America depends upon a wider acceptance of manufactured homes. But a broader understanding and embracing of manufactured homes would demonstrably yield more wealth for people of modest means, and all others too.  Is there evidence or proof for that claim?

Yes, and it’s been produced over the years by educated, third-party researchers. 

Greater personal net worth for the working and middle class would in turn make America as a whole a more prosperous, and freer people.  Wealth in all of its forms – properly understood – breeds more wealth.  Wealth isn’t a zero sum game, as some have been mislead into believing. 

We must not forget that manufactured homes – along with the mobile homes that were built before the federal manufactured housing standards began on June 15, 1976 – were a working-class option praised by American presidents. The subsidized housing system of the last 50 years is a demonstrable failure. It can never keep up with the demands, and never has. 

In contrast to subsidized housing, manufactured homes are uniquely positioned today to serve the needs of people on virtually all rungs of the economic ladder. 

But we must also embrace the reality that millionaires, the famous, and even some billionaires have owned a manufactured home they called their own home.  That fact often opens minds, and thus boosts manufactured housing’s acceptance, and appeal. 

Opening minds is at the heart of what must happen in America.  Opening minds must occur on every level of society, including that of the good news, which   includes how manufactured homes have and can support the American Dream. 

 

GreenLeafInsideLightBulbProfitsMastheadBlogManufacturedHousingIndustryMHProNewsThe American Dream – The Profitable Battle Over Housing, Freedom, and Understanding  

The American Dream was never about mere shelter, or “housing.”  

Rentals or subsidized housing wasn’t what the rebels of 1776 fought, bled, and died for during their era.  The very notion would have been widely rejected then, and rightly so.

Today, we should in stages remove subsidized housing from the government’s practices and then, it’s lexicon of failed socialized efforts. 

Private ownership of housing is to be preferred as a public policy.  Who says? Harvard, and several other third-party researchers.  

So, the American rebels wanted to be secure in their persons, properties, papers, and possessions.  They wanted no taxation or regulation without just representation.  They wanted a republic, not a democracy, dictatorship or monarchy.  

When one reads the Declaration of Independence in the context of history, it’s a brilliant document. Ditto the U.S. Constitution, and the Bill of Rights.

 

Compromise…

The founders of the U.S. made complex compromises. A black or Native American might understandably feel a level of pain over some concepts in those documents. But we must be mindful, as dark-skinned immigrant Dinesh D’Souza reminds us, that whites were indentured servants too. Servitude isn’t only a racial issue. Oppression in all of its forms plays a sad part in all of human history.   

The quest for freedom is part of that puzzling mosaic of history, which is best understood as the struggle of some seeking domination over others. That domination takes many forms.  That thirst for domination in turn sparks the desire for freedom.  Often, as we all know from experience, we don’t realize some good thing that what we have, until we’re losing or have lost it. 

So it’s a poisonous fallacy to say that the U.S. Constitution was purely racist. Because blacks owned other blacks – sad, but true – and white’s made chattel of other whites for long periods of time. Conquest is color blind, and so is the thirst for freedom. Freedom is won or lost in degrees, and over time. 

Race hustlers should be denounced as manipulative, just as certain billionaires seek to rig the system for their own benefit and enrichment today. Socialists may be sincere, but they are misguided.  The socialist system is failing before our eyes in Venezuela, in just a decade. It failed in Cuba. The Chinese Communists, and the Soviet Russians abandoned socialism too. 

Why should Americans buy into propaganda that’s so blatantly false? 

Then why are some billionaires peddling dressed up variations of socialism to Americans today? 

Because socialism requires big government.  Big government means power over people.  That kind of power is a path to taking the wealth of others, by misusing government.  Government is a devious way to obtaining money that ought to be sought by honest work. Here’s another historic tip. The Nazi’s weren’t right wingers.  They were “National Socialists” = Nazi. There are so many lies and half-truths being spun today by the manipulators that it’s disgraceful. That’s why ignorance of history, economics, morality, or politics is dangerous.

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Celebrating Success

We celebrate honest success here, and are for the rights “endowed by our Creator” enshrined in the principles of Life, Liberty, and that Pursuit of Happiness;” which in the earlier draft of the Declaration read “Life, Liberty, and Property.”

Those who peddle:

  • Socialism,
  • Racial hatred of any kind,
  • Universal Basic Income,
  • Sexual divisions,
  • “Free” college,
  • “Free” health care,
  • Subsidized housing,
  • Higher taxes,
  • More regulations,

are arguably either ignorant, misguided, manipulative or some combination of those three.

People are never free who are entirely dependent upon others.  

The revolution of 1776 was controversial even in the 13 colonies.  Those colonies declared themselves to be a confederation of independent states. George Washington and the others had a price on their heads, and a bulls eye too.  Benedict Arnold wasn’t alone. America was divided, then and now.  Some fought for the British crown, just as some fight today for the monopolistic and socialistic. The reasons then and now are similar. Greed. Lust for power. The desire to control the lives of others.

Understanding the principles of human nature, and the principles of history are necessary for Americans to reclaim our national vision.  Affordable home ownership is part of that American Dream.

 

Homeownership  

A man’s home is his castle,” wasn’t mere sentimentality. The right to own property – including one’s home – and to be secure in one’s person, property (think home), papers, possessions, and beliefs were at the core of the 1776 revolt. Note that the 10 Commandments protected private property, and the truth. 

The American revolution was also about no taxation or regulation without just representation. It was about establishing laws that protected rights, even the rights of minorities against the potential of mob rule from manipulated majorities.

We’ve got a Republic, at least on paper, not a democracy.  

But a new revolt, which could be peaceful, is arguably needed today. That revolution – and a counter-revolution – are already underway.

That revolution of the American Dream begins with understanding realities vs. popularized fictions, lies or half-truths.  

Zoning” and other forms of land-use control are among those structures that are potentially as oppressive as what the founders rebelled against in 1776.  Note that 200 year span between the revolution, and the dawn of the manufactured housing era?

Manipulations of the American system in turn caused affordable housing shortages in places throughout the nation. Who says? A growing body of researchers, that have been cited for years here on MHProNews, or on MHLivingNews. Why don’t those folks in Arlington, VA routinely cite those same third-party sources?  Why do they turn instead to their own, weaponized data and claims?

 

$2 Trillion Annually

Problematic zoning and land use, say university-level researchers, costs America an estimated $2 trillion dollars a year in lost GDP.

$2 trillion dollars a year is roughly equal to $6,000 per every many woman and child. 

Rephrased, for a household of 4 people, it would be like adding some $24,000 per year in earnings.

That’s life changing for tens of millions, and would be far more effective than the phony higher minimum wage, public assistance programs, or other enslaving handouts that some socialistic-minded wags advocate.  Those truly need have always been cared for in America. We didn’t need big brother government to care for people in need.

When Americans are kept from understanding and embracing manufactured homes – per the logic and reasoning that flows from third-party researchers from places like Harvard – it’s costly to all Americans.

But ignorance and rejection of the truth about manufactured housing is especially costly to those whose only home ownership chance may be a manufactured home. 

ManTouchingLightBulbMastheadBlogManufacturedHousingIndustryMHProNews

 

Wheat and Chaff 

There’s an absolute necessity to seek the truth, regardless of its source. That in turn requires a “wheat and chaff” approach that discerns what is real – from what is problematic. Often, common thoughts are nevertheless untrue. A great example is a manufactured home, which many misunderstand, because they believe the common prejudice, vs. the honest, demonstrable reality.  

We may disagree with this or that political party or organization on a range of issues.  But a group or person may still hold a position which is demonstrably wise, good, and true. Prosperity Now (formerly CFED) has done some fine research, but also hold some problematic socialist-tainted views. They are keenly involved in MHVille, and are an example of the need for a wheat and chaff approach. They are also an example of why engagement is a wise course of action. Critiques properly understood aren’t an attack.  Critiques are a call for intelligent debate, discussion, and mutual learning.

Former Clinton adviser and Democratic strategist Doug Schoen has said that the Democratic Party can’t be a party of redistribution of wealth. Smart.  

Schoen sees the hard left push in his party as embracing socialism, and he rejects it. Democrat Alan Dershowitz sees the harm being caused by weaponizing parts of the government in an attempt to illegitimately unseat a duly elected president.  

You or I may not trust the political, religious or economic perspective of some group or person.  But that doesn’t keep us from considering a specific truth that another may offer.  

So, for example. Much of what Democrats as a party are embracing today in the way of socialism and supposedly “free stuff” – which obviously someone must pay for – are demonstrably nonsense. They are false promises, designed to manipulatively attract, and trap millions of minds. 

But the Democrats were arguably smart to put up a policy position that calls for stronger controls over monopolistic forces in America. On that point, this Masthead writer agrees with them. That’s another example of separating the wheat from the chaff.

Candidates Bernie Sanders and Donald Trump agreed on this. The “System is Rigged.” That much is true. 

And that rigged system is keeping millions from being more free by having their right to choose a manufactured home limited or removed.

Yet, that right to choose a manufactured home is essentially codified in federal law, in the Manufactured Housing Improvement Act of 2000, found in the enhanced preemption clause. That’s how zoning and other land-use regulations, which are strangling opportunities for millions to own a manufactured home, can be defeated, just by applying existing federal law.

The reward for doing so is a society that researchers say would produce $2 trillion dollars more a year in GDP. That in turn would in time end the need for subsidized housing, and other well-indented – but nevertheless misguided – ‘entitlement programs.’ 

We editorially oppose socialists and monopolistic manipulators.  It is interesting to note that those billionaires often publicly claim to support leftist candidates. We oppose them, whether their headquarters are in Omaha or Silicon Valley, etc.

There are some billionaires who are no doubt just fine, so its not the rich that are being blindly opposed.  But rather, it’s those who have rigged the system against the rights of “We, the People.” It’s a matter of principle, based upon an understanding of economic, legal, political, and historical forces.

There are more than one strategic moats which threaten our Republic from within.  That’s why the fictional movie Network was as brilliant a look at reality as was George Orwell’s 1984. 

 HistorySeriesEventsDescribingAmbitiousTriesDominateManipulateOppressOthersThatCreatesDesireAmongFreedomAmongThoseBeingManipulatedDisadvantagedControlledLATonyKovach

 

Manufactured Home “Choice”

Manufactured Home Choice” or the “Manufactured Home Option” must become a factually accurate, evidenced based battle cry that third-party researchers logic says could create trillions in more wealth and GDP productivity for the USA.  

That would yield thousands of new millionaires, and some new billionaires. They should embrace the long-term vision to make that manufactured home option part of the reality of the “American Dream. 

That’s the Profitable Manufactured Housing Revolution.

That can be done without creating a monopoly. 

If you’re among those who’ve followed our periodic series of reports on issues – past and present – that could make manufactured housing greater than ever, you aren’t alone.  If you’ve missed them, some are linked below, as references for greater insight on this essay.

 

Tim, Kevin, Joe, Keith, David, Ross, Mike, Sam…

MH professionals named Tim, Kevin, Joe, Keith, Ross, David, Ross, Mike, Sam, and a host of others are – per our sources – following those reports, articles, and commentary like this on MHProNews.  When they follow it, that’s a good reason for others in MHVille to do the same, isn’t it?  

They, per the evidence, may or may not agree with the goals behind what we publish. What is our goal?  To expand opportunities made possible by a broad use of manufactured homes, promoted in an honest, sustainable, and honorable fashion.  

As an example of those that Marty Lavin calls the big boys” – and how they react to what is published on MHProNews is this.

We are told by sources in and out of their Arlington based network that a gent named Tim is “obsessed” with what we publish. 

Why?

If this was a place online for the angry or mad, it would soon be devoid of readers.

But instead, third-party reports reveal a growing audience, which includes: 

  • International investors,
  • public officials,
  • advocates,
  • media,
  • researchers,
  • educated people across the left-right divide,

along with thousands of manufactured and factory-built home industry professionals.  

They come each day by the thousands to the Daily Business News and/or to other parts of MHProNews. 

Some who initially misunderstood – or even strongly opposed – our exposés like Smoking Gun 3 and other reports have-or-are becoming convinced by the evidence presented.

Facts in context matter. 

Some monopolistic minds sought to marginalize or kill-off, we’re told, this pro-industry, pro-growth Trade Media platform – along with our sister-site, MHLivingNews.com – which also begs the question, “Why?” 

George Orwell, the founders, or other freedom-loving thinkers and doers throughout history hold the answer. 

Ignorance is Strength,” was a slogan “Big Brother” used in Orwell’s 1984. If someone can keep you ignorant of your rights or opportunities – in the problematic world-view of monopolistic or socialistic dominators – that allows them to profit or benefit.

The tragic irony is this.

There is arguably more profit without the monopolistic strategic Moat than with it. Is there evidence for that claim?

Sure.  Just look at MHVille when there were more independent producers, vs. the scarcity of independents today for proof.

There’s more wealth to be earned by making America and Manufactured Housing Greater than ever, than there is by robbing people of opportunities though pressures, ignorance, rigged systems or false promises. 

We have always celebrated honest success on MHProNews. 

We oppose on principle monopolistic or any other form of economic, moral, and political oppression as Un-American. 

At the end of the day, it’s the truth that sets people free. Who says?  How about a wise Jewish rebel who preached a gospel that even centuries later motivated the 1776 founders who put their lives, fortunes, and sacred honor on the line, when they began with those timeless words…

When in the course of human events…”

TheManufacturedHousingRevolutionMastheadDailyBsuinessNewsMHProNews

Knowledge, not ignorance, is the beginning of freedom.  

ItsTheCivilRightsIssueOfOurTimeMHLivingNewsDeadwood5StateConventionManufacturedHomesMHProNewsLATonyKovach

Education, not spin or hype, are a fundamental part of the Manufactured Housing Revolution.

 

NothingIsChangedUntilItisChallenged-SoheylaKovachLATonyKovachTamasKovachDonaldTyeJr.575x238

Tony took the photo at the right.

It’s all about the education of our fellows that can make this manufactured home industry an ever-more vital part of the American Dream of homeownership.

The proof is there for those who are willing to explore the evidence. Can we get an “Amen?” ##  (News, historic, commentary, analysis.)

(Third party images, content are provided under fair use guidelines.)

Related Reports are below…

By L. A. “Tony” Kovach, publisher, consultant, history buff, and manufactured housing industry expert.

Connect on LinkedIn.  For 2x weekly emailed headline news, click here.

 

 

 

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Only 3 Options – the Elephant in the Room

June 19th, 2018 No comments

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A) In manufactured housing production, the elephant in the room is Clayton Homes. They are owned by Berkshire Hathaway, which also owns the 2 largest industry lenders, 21st Mortgage and Vanderbilt Mortgage and Finance (VMF). Berkshire also owns a large stake in the industry’s third largest single family manufactured home loan lender, Wells Fargo.

There are only three (3) options on the following topic. The Berkshire owned manufactured housing brands either:

1)     know very specifically what must happen to grow manufactured housing sales up to the industry’s sustainable potential, which some estimate to be between half a million and a million HUD Code manufactured homes (MH) annually.

2)     The Berkshire brands in MH don’t know what must occur to grow the industry to reach its potential.

3)     Some point on the spectrum between numbers 1 and 2 above.

That’s about 150 words. The rest are details and commentary.

 

B) Arguably, any of the 3 positions above ought to be alarming to the vast majority of the industry’s independents. Why?

The case has be made by voices inside and outside of MHVille, that the Warren Buffett led Berkshire brands in MHVille dominate the Manufactured Housing Institute (MHI).

While he’s been silent in recent months, MH Communities pro Frank Rolfe was among the industry’s professionals who blasted MHI and their “hypocrisy” and failed “leadership” in defense or promotion of the MHIndustry.

Marty Lavin, a MHI award-winner, said on-the-record that MHI only works for the interests of the big boys.” Lavin added that MHI only work for the interests of smaller companies if they happen to align with the interests of “the big boys.”

The Manufactured Housing Association for Regulatory Reform (MHARR) was cited by the Washington Post (WaPo) as having been the driving force for the removal of Pam Danner at HUD. MHI‘s EVP Lesli Gooch specifically told WaPo they took no part in removing Danner. Why not?

We could outline other examples, on the Duty to Serve (DTS), DOE and the energy rule, or how Pam Danner got her job in the first place. MHI has been on the wrong side of numerous issues, plus the execution on other important issues.

The bottom line is that MHI’s track record are seen by several professionals as problematic, save for the consolidation of smaller companies into the hands of larger ones. That’s about 275 words. The rest are details and commentary.

 

C) So in about 400 words above, a case has been outlined. Logic and evidence-based concerns, plus common-sense reveals why the Berkshire brands and MHI arguably should not be trusted by the vast majority of MHVille independents. The rest are details and commentary.  We’ll invite them again to debate this publicly via video.  If we were wrong, why don’t they take us up on that invite and prove us wrong?

 

D) State communities associations have broken away from MHI. They are in the process of formalizing the launch of an independent manufactured home national communities association.

Those MH Communities have split because they lost confidence in MHI representing their interests. The rest are details and commentary.

 

E) Smoking Gun 3 documented and outlined how 21st Mortgage questionably pulled-back on lending to MH Independents in 2009. Hundreds of retailers folded afterwards.

As a result, a number of HUD Code manufactured home producers either failed, or were absorbed by Clayton.  Some where absorbed by Cavco, which is led by a former Clayton division president. Skyline Champion recently combined. Now 80 percent of the industry’s production is in the hands of those three vertically integrated firms.

The rest are details and commentary.

 

F) Manufactured housing is increasingly being recognized as the affordable housing solution that is hiding in plain sight. MHLivingNews touted that theme years ago. Others in media have been picking up on that very theme. Coincidence?

There is a need for 8.3 million affordable housing units in America today. It can only be provided cost-effectively by some form of factory building. HUD Code manufactured homes are the most affordable solution today.

 

G) Even though Clayton and MHI each have marketing and PR people, they have routinely allowed bad news stories that unjustly harm the industry’s image to go unaddressed. They have done so for years. 21st Mortgage CEO Tim Williams, the prior MHI Chairman, admitted on-the-record that the case could be made that every unfair story about MH should get addressed. Frank Rolfe has said similarly.

The above is about 700 words total to say that MHI and Berkshire may not cause every bad news story in MHVille, but they fail to address the majority of them.

The upshot? Limited new home sales and more Consolidation. See what award-winning Alan Amy said about that in the video.

 

H) The MH Communities sector recognized their need for independent representation. Retailers and others in the post production sector arguably need representation do too. MHARR is clearly representing the interests of the industry’s independent producers, as WaPo, the SBA, George Washington University and other third-party sources reflect.

 

I) Is there any reason why the Berkshire brands couldn’t repeat what they did in 2009? Shouldn’t every independent operator realize that they have a symbolic target on their head?

The rest are details and commentary.

 

J) Thanks to our supporters, we planned ahead years ago by creating the industry’s first and premier pro-industry educational platform with MHLivingNews.com.

MHProNews was a key part of the rebirth of the Louisville Show, as everyone in show management at the time said on camera and/or in writing.

We’ve proven our ability to get into mainstream media, such as Washington D.C.’s The Hill. Or consider often-referenced by others in media, Value Penguin, which ranks among the top 2 percent of all websites in America. Value Penguin dwarfs anything in MHVille for traffic.

 

K) We and those that support our efforts know what must be done to remove the shackles that have hobbled manufactured housing for years. Information and understanding are the First Phase.

Armed with evidence and reason, we are at the cusp of starting Phase 2.

The details and next steps will follow in the days ahead. Stay tuned, and sign up for our industry leading emailed headline news updates. From the biggest names in MHVille, to the mom-and pops, and thousands in between, we continue to lead the industry in readership. The reasons include insights like those above.

How do you eat an elephant? One bite at a time. ## (News, analysis and commentary.)

(Third party images, and content are provided under fair use guidelines.)

Related Reports:

Greener, Stylish Manufactured Homes – Hidden Facts in the Washington Post Manufactured Housing Narrative

NorthStar and Manufactured Housing Radix

To provide a News Tips and/or Commentary, click this link. Please note if comments are on-or-off the record, thank you.

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Publisher and industry consultant, L. A. “Tony” Kovach.

By L.A. “Tony” Kovach – Masthead commentary, for MHProNews.com.

Tony is the multiple award-winning managing member of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

Office 863-213-4090 |Connect on LinkedIn:
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