2013 is off to a strong start. Shipments are continuing their two year rise. It seems that Spring Break plus the flurry of March's business activities, including a strong finish for the Tunica Manufactured Housing Show, some of our regular writers needed some time off. Frankly, we could have published a few articles more, but the Featured Articles module on our home page looks best when there are 16-18 stories or just 9. Rather than publish less than 16, we decided to reward ourselves with Easter off and hereby wish you and yours a good Passover and a Happy Easter.
Speaking of publishing gems, Lubbock Online had this great quote from 1981, by then President Ronald Reagan:
“This weekend, people across the world will join in holy celebrations, drawing spiritual sustenance from their worship. Here in America, religious beliefs are central to our founding principles. We draw special strength from our unity as a people who trust in God, and from the lessons for us and our children in our rituals.
Saturday night, Jewish people everywhere will sit with their families and friends for the celebration of Passover—a celebration of freedom.
Beginning with the traditional Seder meal, Passover is rich with tradition and symbolism. Its observance reminds us that the fight for freedom and the battle against oppression, waged by Jews throughout their history, is one of which all free people are a part.
Beginning today and culminating on Sunday morning, Christians will celebrate with their families the resurrection of Christ, His victory over death. We will remember that He gave His body and His blood—washing clean the faults and the shortcomings of the world. In our rejoicing we will renew the hope that is ours through the risen Lord.
Nancy joins me in extending to all who celebrate Passover or Easter our warmest wishes for a time filled with joy and spiritual fulfillment and our hope that one day men and women everywhere will be able to worship God in the manner of their choosing.”
– Ronald Reagan.
It is easy to find inspiration in the above!
In terms of business insight and inspiration, don't miss our exclusive interview, A Cup of Coffee with...Sam Landy, along with the marketing, community, legal, inspirational and other fine featured articles you find with us every month.
During this April Spring Break when we published a few less articles, for those heavy readers, why not dig into our archives? Thousands do every month! Go to the red navigation menu near the top of every page and explore the drop down menus to find hundreds of articles, reports and thousands of news stories that we've published in 3½ years here at MHProNews.com.
Featured Articles and Reports for Vol. 4, No. 7, 2013
Alphabetically by Category
COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)
• There’s an App for that!
by Nadeen Green, JD
Well, we certainly cannot label the HUD fair housing folks as Luddites. They are embracing not only the availability of modern technology, they are also actively marketing their role in providing education about housing discrimination and how to file complaints.
• Promoting Your Community
by Chrissy Jackson
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As we continue this series, in this column we will touch upon a number of potential promotional vehicles that can produce WOW results for you! Let's start with a tried and true medium and then move onto some others.
GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS
• Walden Structures Wins MBI Award
by Gary Fleisher
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Modular Building Institute awarded Walden Structures in CA the Permanent Structure under 5,000 sq ft award this year. Here are pictures of the winning design and a video showing the factory.
• Bensonwood Homes Owner Slams Modular Housing Industry
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Some people just have to ‘slam’ their competitors and opponents in order to make their point of view seem like the best.It happens in politics, religion, late night talk shows and little boys on school playgrounds.
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1) Who, What and Where: (Your name and your formal title at UMH).
Sam Landy, President UMH Properties, Inc., Freehold, N.J..
• The Value of One Hundred Million Dollar Thinking
by L. A. 'Tony' Kovach
Understatement can be a powerful thing. When the headline reads the value of 100 million dollar thinking, it could just as easily read billions instead of hundreds of millions.
MARKETING
•How to get your e-mail message opened
by Beth Monicatti Blank
E-mail marketing is a great tool to stay in touch with your current customers and reach out to new customers. By staying in touch with your regular customers and subscribers, they will view you as a credible resource.
• Giving Good Phone
by L. A. 'Tony' Kovach
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We might have called the marketing and sales presentation Giving Good Phone, but I'll get to that later in this column. First, please tell me if I should laugh, cry or shrug my shoulders and roll on!
PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION
• ZigOn the Talent You Already Possess
by Zig Ziglar
Many people do not realize that Nat "King" Cole started his musical career as a piano player. It was while he was on a trip to California, performing in a night club, that his singing career got a jump start.
