Mandamus! Magnificent May in MHVille, 2017

May 21st, 2017 No comments




Example 1, of many possible examples.


Mandamus –

Wikipedia › wiki › Mandamus

Mandamus (“We command”) is a judicial remedy in the form of an order from a superior court, to any government subordinate court, corporation, or public authority—to do (or forbear from doing) some specific act which that body is obliged under law to do (or refrain from doing)—and which is in the nature of public duty…”


Collage credit,

The attorneys will sort out the details. But think about HUD, enhanced preemption, local zoning, and a host of other possible applications to this under-utilized legal remedy.

We’ve been part of a quiet effort at setting the stage for what we will briefly pencil out.

Already underway, unveiling soon and through the end of this year – and likely well beyond – we see opportunities for manufactured housing to advance in many profitable ways.

Among them are proper strategic and tactical uses of legal remedies.  Some of what has been discussed with the legal minds already include, but are not limited to, the following:

  • Multi-Billion Class Action.
  • Bad faith.
  • Tortious interference in a business relationship.
  • FOIA.
  • Mandamus.
  • False advertising.
  • Failure to perform.
  • Slander/defamation/liable. 
  • RICO.
  • Constitutional arguments.
  • More…

The attorneys will sort out the details. Some of the above could be done with contingency attorneys. Other will require a more traditional funding of the attorney/client relationship.

Some efforts can be enhanced in strategic legal alliances with other similarly-impacted and injured people, groups and organizations. 

Know it or not — you, many of our clients, readers, we, and others in manufactured housing are being harmed day-by-day.  It’s time to end that, isn’t it? To unshackle the potential of your business and our industry?

Disclosure. We’re not attorneys, and thus the legal remedies outlined here are as seen through the lens of a lay person. But my humble take on the early discussions with the “suits” – past and present – leads me to think that ground-breaking changes are possible.

Whatever the mind can conceive and believe, the mind can achieve.” – Napoleon Hill.


Collage credit,

Those profitable changes will come through a combination of:

·        Education. Internal (industry professionals) and external (to public officials, media and the public at large.

·        Lobbying/Engagement (advocacy, education)

·        Marketing

·        Pro-Industry Trade Media (,

·        Mainstream Media Engagement.

·        Trade media and services expansion.

·        Legal action.

We will be looking for parties who are already in – or are poised to enter – manufactured housing. Forward thinkers, ready to step out and participate at various levels in these efforts.

We will also be looking for allies – impacted parties ready to participate, tired of the status quo and willing to do more than complain about it.

Picking the right test cases and parties to be involved will be important.

This is America. Land of the Free. Home of the Brave.

To the Victors Go the Reward$. To the losers goes the dregs.

My thanks to all who visit and support, starting with my amazing family, our fine team, and all those visible and invisible who make this and our sister platform possible.

Thanks too for our readers – for the words of encouragement, tips and insights – and for letting me share the extended teaser above.

Now – as promised Friday – with no further adieu, please find the line-up for the Featured Articles for Magnificent May below. ##


15 Minutes a Day on MHProNews and – free news, reports, insights,  and inspirations for the Public and Professionals that provides resources for industry image, education, and thus fuels growth.

Terrible FHFA Duty to Serve Rule Leads to Useless Fannie And Freddie DTS Chattel Plans
by Mark Weiss


M. Mark Weiss.

Washington, D.C., May 9, 2017 – The entirely discretionary final “Duty to Serve Underserved Markets” (DTS) rule published by the Federal Housing Finance Agency (FHFA) on December 29, 2016 Read more …


“Your Nothing More Than a Bunch of D-mn Republicans!”
by Soheyla Kovach


This story is a quick insight into the Washington, D.C. Swamp. Read more …


MHVillage Announces New Industry Service
by RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsGrand Rapids, Michigan-based MHVillage, the nation’s number one website for buying, selling, and renting mobile and manufactured homes, tells MHProNews that it has introduced a new text notification feature, MHVfastLead™. Read more …


The Start of Zoning Wins for Manufactured Housing?
by RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsIn Kilgore, Texas, an ordinance that has stopped the inclusion of new manufactured homes outside of specific communities is now under scrutiny. Read more …


Triad Financial New Program for MH Retailers
By RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsTriad Financial Services, Inc. tells MHProNews that it has formed the Triad Manufactured Home Risk Purchasing Group (RPG) for manufactured home dealers. Read more …


Affordable Housing, Manufactured Home Communities the Other Side of Rent Control
by RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsIn an update to the story that the Daily Business News originally covered here, residents at the Thetis Lake Campground community in View Royal, British Columbia, Canada, are facing an imminent threat.
Read more …


Are Mobile Home Fires Burning the Manufactured Housing Industry?
RC Williams,

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsThis follow up has an interesting and important twist for the industry. First, let’s lay out the facts.
Read more …


Communities! Your Source for Drain & Sewer Cleaning, from Drainlines to Mainlines – Electric Eel
by Mark Speranza

Communities, you know how often you face drainline, mainline and other related cleaning issues. Discover a common-sense, one-stop solution. Read more …


Could MHI Have Helped Kill CFPB? Another Opportunity Missed? MH Lending, Legal Report
RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsAs industry professionals are already aware, the CFPB has restricted high cost and other loans on manufactured homes.
Read more …


May, 2017 – Significant Manufactured Housing Production Increases Continue
by Mark Weiss, JD


M. Mark Weiss.

Washington, D.C., May 3, 2017 – The Manufactured Housing Association for Regulatory Reform (MHARR) reports that according to official statistics compiled on behalf of the U.S. Department of Housing and Urban Development (HUD), Read more …


What Are Your Conversion Ratios? MH Marketers or Sellers of Manufactured Homes
by L. A. “Tony” Kovach

tony- kovachThe Conversion ratios topic is one that only the focused few in our industry consider. Multi-Family Insider wisely says, ‘you can only manage what you measure.’ Read more …


Jenny Hodge, National Community Council, Public Time-Bomb Deployed on Manufactured Housing Institute, Prominent MHI Lender
By Soheyla Kovach


It’s axiomatic.  Read more …


ROC USA announce Partnership
RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsMHProNews has learned that National Cooperative Bank (NBC) of Hillsboro, Ohio and MetLife have teamed with ROC USA and their ROC USA Capital arm, a U.S. Treasury-certified Community Development Financial Institution, to offer additional financing allowing manufactured home community residents to purchase the communities they live in. Read more …


“Fishing in the Right Pond,” Manufactured Home Loan Insights by Credit Human’s Barry Noffsinger.
by L. A. ‘Tony’ Kovach

tony- kovachA picture is worth a thousand words, and sometimes so is a good power point presentation. Read more …



Kevin Clayton at Clayton Homes Video Interview, Insights
by RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsYesterday, in part one of this series on the “Woodstock for Capitalists,” the Daily Business News focused on several aspects of the business, wit, insights, and politics of Warren BuffettRead more …


Outsourcing and the U.S. Economy: Can Trump Muscle Save the Day?
By RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsIndia based IT services firm Infosys announced yesterday that they plan to hire 10,000 U.S. workers over the next two years and open up four additional technology centers, beginning in Indiana. Read more …


Joe Stegmayer Sheds Cavco Stocks, CG Gains, Markets Meh
by RC Williams

RCWilliams-writer75x75ManufacturedHousingIndustryMHProNewsNoteworthy headlines on CNNMoney – Massive ransomware attack hits 99 countries.  Read more …


L.A. 'Tony' Kovach, MHM - Publisher, Marketing Director and Industry Consultant
Manufactured Home Marketing Sales Management trade journal aka aka

MHVille’s Magnificent May Movement, 2017

May 19th, 2017 No comments

It’s America. There are lots of possible paths to achieving a goal.

Whether you’re in business, an investor, or a paid professional, readers here tend to be those who’ve achieved a certain level of success.

Readers and viewers here are typically pros seeking insights, information, or are seeking something more.


Image by

Stating the Obvious Often Clarifies Issues

Fear of loss can be as strong a motivator as the desire to gain.

While most will play it safe, leaders are the ones who see a possible path, and then set out to make that vision a reality.

Leaders gather the necessary talent, time and resources to achieve their goal.

What’s Wrong is That We Don’t Ask What’s Right

Chesterton’s pithy quote reminds us all that personally, politically, and professionally – asking what’s right yields useful insights.


Image by

The problems the Manufactured Home industry faces are opportunities in disguise. Understanding the challenges and tackling them properly are how progress occurs.


Some don’t want to hear what they might take to be bad news. Image Credit WikiCommons, Dilbert.

Head-in-the-sand or sweeping issues under the rug are how progress is slowed, and dirt piles up.

We know from working with select operations that they can grow rapidly, sustainably, and profitably by applying sound, ethical principles.

Every person and company are unique. What’s needed at Operation X, is not what Operation Y or Z needs.

The free and healthy marketplace corrects and should instruct.

Interference in the market by the heavy, and typically unfair hand of government – often moved by special interests – will distort the market, routinely harming many.

Media can also influence – and thus help-or-harm – the free market.  More on that in the second video, below.

The Vision for MH Visionaries

The vision that launched MHProNews and later MHLivingNews were simple yet potential packed.  These platforms have been making a difference for years, see this MH leader’s thoughts about Louisville as one of many possible examples.

Working collaboratively with forward thinkers/doers – together – we could further influence far more positive outcomes in specific locales by engaging public officials, mainstream media, professionals, investors, and the public at large – as trade media.

Through news, genuine interviews, and commentary – profitable opportunities emerge.

Does it work?

You saw the Louisville link above. Now see what others said who didn’t jump to conclusions.

These are among the goal-and-solution oriented pros who listened, tried, refined, and who’ve benefited.

They’re not alone.

Don’t jump to conclusions – see for yourself what others say in the videos shown.

Jumping at the Wrong Things

Daily, the most common leaping I see involves people jumping to a conclusion.


Note, people may jump to the wrong conclusion. We’ve all done it.  Haven’t we all seen successful pros jump to the wrong conclusion – or did so ourselves – at times?

We also recall the teenage word game in English class, that when you diagram the word “assume” you make an ass/u/me.

DontAssumeMakesAssoutOfUandMePostedMastheadBlogMHProNewsLeaders stop assuming. They stop making an ass/u/me.

By working with professionals like yourself, we have built the most popular and robust B2B and B2C platforms of their kind in manufactured housing.

Here’s where best practices are presented, problematic ones are examined, and profitable perspectives and solutions emerge.

Together, we can do MUCH more, but it requires more of the mutual support of forward-thinking professionals.

When you work with us, when you use our services – alongside or instead of another – you will see…

Better Bottom-Line Results

As noted at the top, in America, there are a variety of ways to do things. People talk about all sorts of fancy things, but it could be boiled down to effective, good story telling.

The right Communications support, benefit and advance the understanding of the industry you are engaged in or investigating.

Given the spreading affordable housing crisis,  it is simply a fact that there are tens of billions a year more possible for manufactured housing. That means millions more in market(s) like yours are achievable for the forward-thinking, goal and solution oriented professional doer.


U.S. Housing is a trillion dollar a year industry. So proven approaches are worth millions to a location – and collectively – tens of billions (plus) to our industry. Let’s think clearly! With the affordable housing crisis raging, are we to believe that Manufactured Housing can’t hit 25% or more of mainstream new construction sales?

If you are with us already, consider doing more – to grow more.

If you are looking to grow, and aren’t yet with us, email or call to see what makes for mutual victories.

If you’re a proud MHPro, but your budgets honestly say that you’re a near penniless pauper, chin up and get your peers reading 15 minutes daily in both and here on


15 Minutes a Day on MHProNews and – free resources for the Public and Professionals – that boosts understanding, industry image, education, and thus growth.

Then give a shout-out when your budget heals.

This post will be updated with the featured articles for Magnificent May. But they’re already live on our home page, just take a scroll and you’ll see them, along with other new features.

Then, scroll all the way to the end of our new MHProNews home page to see everything that’s already in place. The cyber dust is clearing up in our website makeover.

April’s record traffic could well foreshadow a record June.

More updates, new opportunities and features are coming.

When is the best time to grow? To effect a positive change?

Welcome to the digital frontier — to where the past meets the future of our great industry.


Be you a Merchant or a Crusader, welcome. ##

Check Back Sunday Night for the Links to all of the Featured Articles for Magnificent May.

(Image credits are as shown above, and when sourced from third parties, are provided under fair use guidelines.)


L. A. ‘Tony’ Kovach
Managing Member
LifeStyle Factory Homes, LLC dba| Office 863-213-4090 |

Connect on LinkedIn:


Whether you think you can or whether you think you can’t, you’re right. – Henry Ford.


L.A. 'Tony' Kovach, MHM - Publisher, Marketing Director and Industry Consultant
Manufactured Home Marketing Sales Management trade journal aka aka

Merchants and Crusaders

May 11th, 2017 No comments

One of the industry’s well-known personalities told me the following. “Tony, you’re a crusader. I’m the merchant, the one who sat at the side of the road during the Crusades, doing business with everyone that would go by.”

It was – and is – an interesting point.

Since stating the obvious can bring clarity, so consider the following.


Graphic credit,

The Manufactured Housing and Modular Home Industry needs both Merchants and Crusaders.

  • If you loved, hated, or were non-plussed by what we do as the industry’s runaway leading trade publisher, the merchants would still have tons of reasons to be visible on and support MHProNews, and/or on
  • If you’re already a Crusader and love what we do, then you absolutely need to be engaged with us at every level – reading, sharing and support.

The Original Crusaders in History

Without the crusaders in the Middle Ages, Europe would have been overrun by that era’s sword-wielding jihadis.  Had those invaders beaten the crusaders, the world would have become a radically different place than we know today.

The accounts tell us that the crusaders were far from perfect.

But their efforts saved Christendom. Christian Europe in turn helped shape a culture that – while also not perfect – was and is more inclusive than those Islamic medieval forces, and more so than almost any other you’d care to describe.


Image credit, Crusaders of Texas.

Example: Ask a Jew, would you rather live in:

  • Soviet Russia?
  • Nazi Germany?
  • A radical Islamic state?
  • Or in a truly Christian society, which respects your right to stay a Jew?

Many of the State of Israel’s best friends are evangelical Christians. But I digressed.

Crusaders and Merchants in Manufactured Housing

The point is the world needs Crusaders! Those who will defend or attack as needed for the right cause.

And the world needs the merchants! Be they more-or-less political or activist types, because the business of America is business.

Healthy measures of manufactured housing crusaders and merchants are desirable. Without both, the industry will never achieve its potential.

Which brings us to the roll-out of version 3.0

MHProNews Version 3.1…coming soon!

Pardon what may sound like pride, but facts are facts.

MHProNews is already the most bodacious, biggest, baddest, broadest and the best.

Who says?  You and thousands of others by being here. You and your peers vote with your browsers and handheld devices.  Even while we’ve been unavoidably idled/down for the new site switch over these last few days – which took longer than hoped – readers like you came by the thousands to MHProNews every-day.


  • tackling the topics others don’t,
  • offering a variety of viewpoints (we’ve had writers critique and criticize us, on our pages),
  • taking a stand on what ought to be right and true,
  • willing to admit errors,

we have built a broad audience based upon trust and engagement. It’s also where those outside of our industry – investors, public officials, media, researchers – routinely come for insights and information.


Photo credit, WikiCommons. Collage credit,

Third-party analytics tell us that we get over 200% more page views than others in media, almost 3x the click-throughs on our emails, and more than 150% more opens than others in the news media.


Screen capture of version 2.0 of, aka Good bye, old friend…you’ve served the industry well. Hello version 3.0, we look forward to what’s in store.

Those third-party metrics are all votes of confidence.

Controversy brings more eyeballs, so long as it isn’t controversy for its own sake.

So, merchants, the controversy helps you.  Crusaders – you know that the controversies are the only way the dirt pile swept under the rug will ever hope to get cleaned up.

Its axiomatic. The same old-same old will not produce a new result. To reach half-a-million or more shipments a year, we need merchants and crusaders leading the charge for profitable, value-oriented change.

We know the template. We as an industry should keep serving the entry market well, but the key to big growth is to attract more customers who could buy site built housing, because that’s the majority of the housing market today.

The truth be told, I’m both crusader and merchant. You might be too…

Merchants, and Crusaders!  Unite!

The best is yet to come on the new  Please scroll all the way to the bottom of the home page to see all of the new features.

We will be rolling out new features on the blogs and elsewhere in the days ahead.  We hope those upgrades and improvements will continue right up to the point of my death, and for decades beyond.

Crusaders! Merchants! Tallyho! ##


Photo taken while Tony was questioning regulators in NY.

By L. A. ‘Tony’ Kovach
Managing Member,
LifeStyle Factory Homes, LLC dba: | | 863-213-4090

L.A. 'Tony' Kovach, MHM - Publisher, Marketing Director and Industry Consultant
Manufactured Home Marketing Sales Management trade journal aka aka

BREAKING Bad – plus Critical Updates, Upgrades

May 4th, 2017 No comments

Before diving into Breaking Bad,” let’s start with the scheduling and programing updates.

The new version 3.0 of is scheduled to go live – be unveiled – this weekend.  So, the new May issue of featured articles on our home page will be published circa mid-next week.

UnveilingNewWebsiteMHProNewsVer3.0MastheadBlogMHProNewsBy noon Eastern time Monday (+/-),  you should see the new, unveiled home page of MHProNews.

To do a massive switchover on a site as large as this one – thousands upon thousands of pages, of some of the industry’s best news, tips and views content – means the MHProNews site will – for a time – go down.


When the site comes back up, you’ll see a new home page – but don’t be surprised if there are numerous adjustments that have to be made.

While testing has been ongoing, I’d rather set an expectation for plenty of Cyber Dust – adjustments, corrections, glitches – which will be addressed as rapidly as possible.

If you see something please don’t hesitate to email – use – and at least 3 of us will see those messages.  Please use a subject line like –> Cyber Dust on  Then, spell out specifically what you see, on what page.  Use a screen capture and arrows, if you have Jing or a tool like Jing by

If anything changes before the site goes dark, we’ll post an update on the Daily Business News and/or this blog.

Last thought on that before we dive into breaking bad.

It’s possible that the blogs may ‘come back up’ before the home page does.  When that happens, you can always go to the Daily Business News via this address:

or this Masthead blog at:

Kindly say a prayer that this goes as rapidly and smoothly as possible.  The new site will look different in many ways.

Once you get used to it, we think you’re gonna love it.

Breaking Bad

No, this Breaking Bad isn’t a cable show about a chemistry teacher that decides to cook meth to make more money. This ‘breaking bad’ is about getting to the heart of the problematic issues that keeps manufactured housing from doing several hundred thousand new home shipments a year.


Breaking Bad cable show meme, credit – Vulture.

To rephrase, it’s about making the vast majority of businesses in this industry more money – via problem solving.

Let’s tease the latest allegations and look at the latest coming in from MHI insiders since yesterday.

Besides the various ways that pros say “Thank you!” among the amazing messages that have come in during the roughly last 24 hours, are new tips and insights on how the financing, lobbying and ‘games’ are allegedly being played at MHI.

Even today, MHI’s latest Housing Alert proved what the post below said is their pattern.


Failure can be a great teacher, and there’s no shame in it, so long as lessons are learned. Have they been? “We Provide, You Decide.” ©

Thanks, MHI senior staff, for making our point – again! – today! Kindly click the image below to see how Gooch, Jennison and company have proven, and how sources tell us it costs thousands of professionals a ton of money…


You’ll get another report, perhaps as soon as next week.

This week (next 7 days), baring the unforeseen, we’ll do two, perhaps 3 new features on MHLivingNews, all designed to advance the industry’s overall cause.

One will seriously touch on MHI, but — all three will be important for the advancement of the MH industry.

Don’t Misunderstand 

While we have demonstrated – (and may get to the point that we’ll do even more details, on even bigger issues, than we already have) – that MHI senior people, surrogates, etc. are stepping up their efforts to duck, dodge, detract, distract, denigrate, and dissuade us through often behind-the-scenes hassles they strive to generate for us and/or our readers/sponsors, here are some reality checks.

ReformSupplantManufacturedHousingInstituteLogoTimeToChangeMHIpostedMastheadblogMHProNews647aOur goal is to spotlight and thus encourage the reform or supplanting of MHI. The powers-that-be at MHI get to pick which, by their behavior.

We sincerely believe that what we are exposing and working toward ending/changing would be better for all.

But once more, the powers-that-be must want to play nice, fair and square.

That said, while we prefer to make friends, as Abraham Lincoln encouraged, let’s remember honest Abe waged war to win when the hand-of-friendship was rejected.  As we’ve said before, it makes no sense to feed a hand that is biting yours.

No one has an audience like ours in MHVille. Oh, there are some sites with more total traffic – but not more professional traffic seeking precisely what we deliver.


Why does MHProNews dominate?  As one multi-location company owner told us, “Tony, what your team does is RELEVANT.”

Honest efforts at sharing reality has created credibility that others may – or may not – have.

That’s not saying we’re the only credible source, there are others. But for the most part, they don’t have our combination of audience, sources, and insights – and willingness to spotlight controversial issues via reality checks, rather than promote someone’s smoke-driven spin or agenda.

As I shared with some key supporters this morning – and hereby outline with you – the industry, investors, public officials, media, researchers and other professional enthusiasts – this is an industry of approximately 150,000 FTEs – full time equivalents.

Many of those FTEs are doing activities other than managing, owning or investing in business. Perhaps 10% to max 15% are the target audience of this kind of trade media (sorry, MHI spin-meisters – we may have blogs, but we are more than what Gooch likes to call a “blog!”  Proper terminology matters!).

Or as MHI’s Dick Jennison thoughtful said to a meeting room of industry pros, “MHProNews – Great Publication!”  Thanks again, Dick.

Guest Counter – and The Votes of You, the Professionals

When MHI/NCC’s Jenny Hodge spoke about transparency – as cited in the article and image shown – not many in our industry have a guest counter. How many are on the MHProNews site right now?  Go to the bottom of the home page, look below the left hand column, and you’ll know.


Nathan Smith, MHI’s prior chair and leader at SSK Communities colorfully dubbed manufactured housing as a boutique industry. If the total audience potential is say 20,000 owners, executives, managers, and aficionados – then at 8:47 AM ET, we had 34.5% of the total potential readers on our site at that time. Astonishing!

MHI takes their shots behind the scenes, we at MHProNews invite them to respond publicly on our site – and have also invited MHI to debate publicly ISSUES that MATTER to the INDUSTRY and to MILLIONS of Consumers.


Media, investors, public officials are also on our site. While the general public can also surf in, our statistics suggest that the readers are mostly professionals, because third party reports tell us that while the average news site gets 3.3 page views per visit, our average page views per visitor hovers around 8.5 page views each. Relevant. Trusted. Independent. The “Industry News, Tips and Views that Pros Can Use.” ©

Trust is Earned

Because our audience matters, because we’ve documented – not just made claims – our audience trusts us.  Because our audience is the runaway largest of its kind, perhaps some at MHI feel that they must play their games, they may pretend to ignore us, but it’s anything but behind the scenes.

From emails that are forwarded or other reports made verbally, we know there are conversations afoot.

Billions a Year, Trillions in Opportunities

For those who want to keep it simple, we allege that MHI is choking off industry growth – to slow walk growth – for precisely the reasons that Jenny Hodge alluded to; it allows larger players to acquire -“consolidate” – smaller ones at reduced prices. Once they’ve swallowed their goal, watch how magically the industry will rebound then.

The 400 Word Executive Summary and a host of other reading is published to provide serious readers with plenty of food for thought.


The proper approaches are worth millions to a location, and tens of billions (plus) to our industry. Let’s suggest that MHI has hired intelligent people to staff their Arlington office. Some there are no doubt good people. Others, sources tell us, are tasked with carrying out ‘the agenda’ – and its not the one publicized. But think! With the affordable housing crisis raging, are we to believe that Manufactured Housing can’t hit 25% or more of mainstream new construction sales?

But some of the best reports are yet to come.

Let us get through our cyber-dust.  We truly hope that MHI leaders will strive to mend what’s wrong, so that the majority of their members – and the vast majority of the industry – will benefit.


But if that doesn’t happen, there are a variety of ways we can be a part of the solution.  We work for that daily.

Please check back after the cyber dust clears.  Do let us know your thoughts on issues that matter.  And while we make it plain that we don’t speak for sponsors, we thank them for making this platform possible.


Honest Abe wanted peace, and was willing to extend the hand of friendship – a model we like. But one must also note that Lincoln fought to win a bitter war against those who made themselves enemies. A lesson for our times?

Together, Everyone Achieves More = TEAM.

Together, we advance.

Together, we’re Breaking the Bad – in favor of the Good.

For those who would be roadblocks, we’ll keep shining the light of truth. We’re confident it has, is and will ultimately make the difference. Because just as Lincoln played to win, but offered the hand of friendship – we strive to do the same too. ##

(Image credits are as shown above, and when by third parties, are shown under fair use guidelines.)


Tony at an educational session, “Standing Room Only.”

By L. A. ‘Tony’ Kovach
Managing Member
LifeStyle Factory Homes, LLC – dba | | Office 863-213-4090 |

Connect on LinkedIn:


Whether you think you can or whether you think you can’t, you’re right.” – Henry Ford










L.A. 'Tony' Kovach, MHM - Publisher, Marketing Director and Industry Consultant
Manufactured Home Marketing Sales Management trade journal aka aka

This I Believe

April 30th, 2017 No comments

These things, I believe.

I believe in faith, family, flag, and fortune made through honest, free enterprise.

Everything else is details and commentary.

I believe that the truth well told is powerful, and that the truth combined with the proper action will set people free.

Everything else is details and commentary.


Ignorance is widespread. Ignorance is costly. Prejudice – and preconceived, misconceived notions – are also costly.

Everything else is details and commentary.

The way to cure costly ignorance is with the truth well told, combined with the proper leadership, and encouraging reasons to act.

Everything else is details and commentary.

E:\MH\Tony's Masthead Blog Ideas\This I Believe\ChristIntheMarginsRobertLentzIsJesusTrappedOrAreWeBehindBarbedWiresChristLookingReachingInToSaveUs-TonyKovachMastheadMHProNews.png

Principles and people are above pretty platitudes, vain posturing and the illusions of power.

Everything else is details and commentary.

Apathy and the wrong habits can be a prison that limits a person’s, organization’s, group’s or nation’s potential.

Everything else is details and commentary.

The truth is knowable, can be tested and demonstrated. Almost everyone inherently believes in the truth, which is why we don’t like to be lied to, tricked or deceived.

Everything else is details and commentary.

The Truth has Consequences. Ignorance has Consequences. Falsehood and Error have Consequences. Apathy, false and inappropriate actions have Consequences.

Everything else is details and commentary.

Our industry supplies an amazing array of products and services that benefit millions, and could benefit millions more. Our industry is capable of doing much more – tens of billions of dollars more annually – than our modest $5.3 billion a year in new manufactured home sales our industry currently produces.

Everything else is details and commentary.

If the manufactured home industry by and large keeps doing the same things, the same way, why should we be surprised when the same types of results occur?

Everything else is details and commentary.

TheFirstStepSolvingProblemRecognizeThat DoesExist.ZigZiglar-TonyKovachMastheadCommentaryMHProNewsGraphicStock

You don’t solve problems by ignoring them, or by sweeping them under the rug. People of integrity can admit, learn and grow from their mistakes. Those who lack integrity, often want to hide, deny, distract or detract others, hoping to obscure their errors.

Everything else is details and commentary.

Smoke and mirrors only work so long. Once the smoke clears, and the mirrors are spotted or broken, the illusions are revealed.

Everything else is details and commentary.

Stating the Obvious can bring Clarity to an Issue.

Everything else is details and commentary.

Insights from Others


The first step in solving a problem is to recognize that it does exist.”

— Zig Ziglar


Whether you think you can or whether you think you can’t, you’re right.”

— Henry Ford



You’re either part of the solution or you’re part of the problem.”

— Eldridge Cleaver




Each time we face our fear, we gain strength, courage and confidence in the doing.”

— Theodore Roosevelt



Nothing in this world can take the place of persistence. Talent will not: nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not: the world is full of educated derelicts. Persistence and determination alone are omnipotent.”


— Calvin Coolidge



Be the change that you wish to see in the world.”


— Mahatma Gandhi


The journey of a thousand miles begins with a single step.”

— Lao Tzu


Take the first step.

Be a part of the solution.

Everything else is details and commentary.

These things, I Believe.

Now, how about you? ##

(Image credits are as shown above, and when provided by third parties, are used under fair use guidelines.  All editorial, op-eds and letters to the editor that appear on MHProNews, or MHLivingNews, may or may not represent the views of our sponsors.)


L. A. ‘Tony’ Kovach caricature.

By L. A. ‘Tony” Kovach,
publisher and managing member of LifeStyle Factory Homes, LLC, dba and









L.A. 'Tony' Kovach, MHM - Publisher, Marketing Director and Industry Consultant
Manufactured Home Marketing Sales Management trade journal aka aka

Happy Birthday, First Lady Melania Trump!

April 26th, 2017 No comments

Today will be short and sweet, in every sense.  When the president’s detractors are hurling all sorts of slurs at him, please step back and look at his family.

Our new First Lady, Melania Trump:

  • Foreign born,
  • Successful professional in her own right,
  • Classy,
  • By all accounts, a good mother to their son Barron.


Ivanka Trump is married to Jared Kushner, both of whom are close presidential advisers, as well as family members.

So where does all those crazy claims by the president’s opponents about his being:

  • anti-immigrant (look at his wife),
  • anti-woman (look at his wife and daughter),
  • anti-Semitic, (Look at his daughter, son-in-law, and their children),

come from?

The president upset the powerful elites in both the GOP and the Democratic parties.  Of course, there will be ongoing efforts from all sides to undermine him and his America First, Hire American, agenda.  All told, his first 100 days have already seen real progress.

Make no mistake about it. The First Lady, President Donald Trump, Ivanka and the entire Trump family must have thick skins.  They are making many sacrifices to try to right the ship of state from cronyism by both major parties.

I gladly pulled the lever for Donald Trump, and we’ve publicly supported him for over a year.  As a skeptical, black pastor and Democrat told us recently, “He deserves the benefit of the doubt. Let’s see what the man can do for the country.”

First Lady, thank you for your sacrifice and that of your family.  The Trumps already had a celebrity life.  Perhaps, after four – or hopefully -eight years, others will see the meaning of such service, and dive into the fray.


Happy Birthday.  We both signed your online card too, thanks for that opportunity.

Until next time, MHPros, stay engaged! The President and his team can’t do this alone.  We, must be all play some part for the solution for his pro-growth, pro-America agenda to succeed. ##

(Image credits are as shown above, and when made by third parties, are provided under fair use guidelines.)


Team Kovach, (l-r) Soheyla (prounounced “So Hey La”), Tamas (pronounced “Tah Mash”) and Tony Kovach (prounounced “Co-Vatch” like a “Watch with a V”). The Kovach family, along with Matthew Silver, RC Williams – plus many volunters and sponsors – who join together daily to bring you the MH “Industry News, Tips and Views Pros Can Use.” © Photo above, from 83 Degress Media.

By L. A. ‘Tony’ Kovach.

L.A. 'Tony' Kovach, MHM - Publisher, Marketing Director and Industry Consultant
Manufactured Home Marketing Sales Management trade journal aka aka

Manufactured Housing Industry on Threat Issue – From, About – MHI, MHI Members and Supporters

April 21st, 2017 No comments

The feedback cited and published below were deliberately limited to those from MHI members, meeting attendees and their supporters.

That should make this information more relevant to association members, MHI senior staff, and the association’s elected leaders.  

The messages shown came in, sometimes just minutes after they received their copy of the issues highlighted in the last emailed news update, linked here.


Screen capture of email dated 4.20.2017, click the graphic above or this link here to see the article that the MHI senior staff and executive committee where asked to condemn. To see the that complete newsletter, click here.

Here below was the message sent to each of the MHI Executive Committee members, a nearly identical one also was sent to senior MHI staff.  


Screen capture of emailed message to MHI senior staff, and all four of the MHI Executive Committee members. The meat of the text is found in italics below, for ease-of-reading.

“Addressing you in your role as an MHI Executive Committee member, please review the article linked below, highlighted in yellow with red text.  Kindly email me for our accuracy in quoting, your replies to the questions below.

1)   Do you think that the allegedly illegal act of misuse of the U.S. Postal Service, extortion and intimidation – one that names MHI, and claims to be acting to defend MHI – ought to be condemned by MHI? 

2) Should any illegal behavior be tolerated by the industry?  Should MHI have a policy towards allegations of illegal behavior in the industry?

3)   If one or more ties to MHI and/or officials at HUD are determined to exist, will you condemn that and seek appropriate remedies for that?

Again, your on-the-record reply for accuracy on the item linked below is appreciated. 

FYI – interested industry parties are bcc’d in this message.

Thank you…”

Taking Note

As noted in the message, a handful of industry members with MHI were BCC’d in each, some of their replies came only to me, others were ‘reply all,’ which means that the executive committee member(s) so responded to saw that person’s response.


To see the article, click the image above or click here.

Early Industry Feedback from those BCC’d, etc.

Keep up the heat Tony!”

Wow. Crazy!! We live in crazy times. Keep up the good work!!” (This is an example of a reply from a bcc that included the executive committee member who was addressed).

The people in charge do what they want to do regardless of effect on the industry.”

Good lord! Never a dull moment at MHProNews, huh?

This kind of garbage happens every day in the world.  Some individuals will stoop to the lowest levels without blinking an eye.”

Looked this over.  Not that any of it is necessarily wrong, but it is highly inflammatory.”

These individuals are worthless; even if they have dirt on others.”

Messages Included Comments, Information and Insights – Example

A link to a mainstream media article about manufactured home communities was sent, which notes that MHC are producing returns about 10% higher than apartments, along with the some pithy points. That writer’s potent statement/observation is this – that artificially low volume reduces the value of communities – and applies beyond communities to factories, retail centers, suppliers, and others.

That comment begs the question: are some associated with MHI using their position(s) of influence to deliberately hold the industry’s advancements back, precisely to keep potential acquisition opportunities up, and purchase prices down? Independent businesses of all sizes, are you catching the gist of that, and how it impacts YOU and YOUR business?

Some Had Questions, A Common Example

I’m not sure I understand what happened. Someone sent you a package of potentially embarrassing material, and threatened to go public with it if you didn’t stop publishing negative stuff about MHI. But it wasn’t about you or anyone affiliated with your company? So who was it about and why would it be an inducement to back down?

 So now, you are reaching out to MHI to condemn such tactics, and you have reason to believe that parties at MHI and/or HUD are in some way connected with the sending of this envelope?”

My reply to the above is shown in italics as follows:

“Good question,
The cover was addressed to me, as team leader of MHProNews.

The contents actually had nothing to do with MHProNews – per se.  It was about third parties to our organization.  The apparent/alleged goal is to cause our ‘feelings’ (so to speak) for another(s) to keep us from doing more exposes of MHI.

We advised the third party, so they could prepare.  Then, we published what you see.

Whoever is behind it, what makes this sinister, is they could do this to ANYONE.  Got something you’d not want revealed on someone’s website?  Don’t we all?

…As you may have guessed by now, I don’t take kindly to threats.”


Copy of the envelope mailed anonymously to MHProNews, included written threats sent by U.S. Mail, which may violate federal laws. If you’ve not yet read the Daily Business News report, click here.

Individual Answers to All Not Possible

Due to volume and time demands, my apologies, but we simply can’t answer all messages. We do read them, and try to cover topics periodically on the Masthead that in fact answers common – or even unique – inquiries from readers.

It should be noted that some readers, perhaps inspired by what they are seeing, are sharing their own experiences and/or documents.  This in turn may result in further reports on issues those reader-responses have raised.

Regarding Questions About Law Enforcement on the Alleged Threat/RICO issue

Frankly, your Masthead writer needs more feedback from legal minds about what we’ve heard so far, what should and should not be said, so I’ll keep my comments for now limited to this.

Based upon the questions/implications from law enforcement to this point, my impression is the feds have software that lets them scour the web for possible links to such alleged crimes as is represented by the package and its contents.

Wrap up for Today

As of this posting, no response from any MHI senior staff, nor yet from an executive committee member. We will keep investors, the industry, public officials and other who monitor this website and the Masthead appraised as circumstances warrant. ##

(Images above are screen captures of articles or emails related to MHProNews, where third party images are used, the sources are cited and are provided under fair use guidelines.)


Photo taken during New York Housing Association meeting, while L. A. ‘Tony’ Kovach was questioning regulators.


Masthead columns by L. A. ‘Tony’ Kovach – as with any op-ed or analysis – should not be construed as representing the views of MHProNews sponsors.  Also note that legally, allegations are just that, until proven in a court of law.)

L.A. 'Tony' Kovach, MHM - Publisher, Marketing Director and Industry Consultant
Manufactured Home Marketing Sales Management trade journal aka aka