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December to Remember – Manufactured Housing News, Tips and Views 2015

December 3rd, 2015 No comments

If you’ve been in manufactured housing:

  • at least 5 years, and

  • have been to at least 3 MH professional events/association meetings/shows a year,

then odds are excellent that you know first hand how diverse our industry is:

  • politically,

  • by Industry segments (MH Retailers, MH Communities, MH Producers, Lenders, Installers, Transporters, Suppliers – plus sometimes stark differences within each of those segments!)

  • in size, business plans and approaches within each industry segments,

and any other measure of diversity (religion, ethnic, gender, familial status, etc.) you want to mention.

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So it’s no surprise when you see a diversity of Featured Articles in this power-packed December to Remember 2015 issue of MHProNews.com. Here are examples of what you’ll find in this month’s featured articles. In no particular order of importance…

  1. 3 featured articles focused on the thoughts of ELS/EGI Chairman, Sam Zell, with our thanks to his friendly and efficient contact at ELS.

2) What some will see as the near ‘polar opposite’ of ELS, an exclusive video interview with Paul Bradley ROC USA (by the way, while their politics or other views might differ, both are savvy professionals, executing their respective plans). If you are thinking about exiting (selling) your MHC, this is timely viewing you’ll not want to miss.

3) MHI and MHARR featured articles (second month running).

4) A gathering of samples of praise for our independent trade publishing – again, across a wide spectrum – including kudos from “competitors” in their respective niche’s too.

5) Wayne Coakley’s strategies on managing your online MH reputation.

6) Spotlighting a new, rising start in MH in our exclusive – A Cup of Coffee with…Lindsey Bostick.

7) Another insightful column from the Fair Housing Lady, attorney Nadeen Green.

8) 21st Mortgage’s Lance Hull’s latest column, reporting on an update that should perk even more activity for their popular CASH Program – must reading for MHC pros.

9) Bob Vahsholtz unique take on the Image Problem (which is but one example that proves in part Tim Williams’ point – see #4 above – that not every comment or article on our site is something I necessarily agree with…but I’m still happy to share them).

10) Inspirational, thought provoking columns from our good friend Tim Connor, CSP – and from a cherished legend, Zig Ziglar, RIP.

11) Barry Cole’s update on the Kevin Clayton Debt Elimination challenge for the RV MH Hall of Fame.

  1. An inside look at something new for the 2016 Louisville Manufactured Housing Show – complete with a new video.

13) The Wisdom of Dr. Thomas Sowell. Want to bring common sense to a political or economic discussion? A few words from Dr. Sowell will often do the trick! Each quote a tweetable gem!

14) Exclusive comments to MHProNews and a downloadable report by Dr. Sebastian Gorka, on terrorism in the U.S. (eerily timely, given the tragic San Bernardino apparent terror attack). Let me take a moment and say that almost any business of any size today needs to consider their preventative steps in case of an active shooter incident. Please plan and prepare now, and mitigate or avoid problems later.

All told, we have 18 new Featured Articles in our December to Remember issue.

Bonus! Free Christmas Gift that Keeps on Giving! You can sign yourself or a team member(s) up in seconds for the industry’s leading emailed news updates.  Go to MHProNews.com/subscribe and give the free gift of priceless insights – the Industry News, Tips and Views Pros Can Use ©  – that keeps on giving. 

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From our family to yours, let me hereby wish you a good Advent, our Jewish friends a happy Hanukkah and to all a Merry Christmas.

SoheylaTamasTonyKovachFamily-MastheadMHProNews-com-

Team Kovach = (l-r) Soheyla (prounounced So Hey La), video drone assistant – Tamas (pronounced Tah Mash) and L. A. Tony Kovach (prounounced Co-Vatch like Watch). Matthew Silver, Jan Hollingsworth and Charles Drake plus many volunters and sponsors who join together – all to bring you the Industry News, Tips and Views Pros Can Use. © Photo above, from 83 Degress Media.

With no further adieu, please dive into this month’s fabulous Featured Articles, also found via the MHProNews home page under the Daily Business News module.

Featured Articles and Reports for Vol. 7, No. 2, 2015

Alphabetically by Category

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

 

• Snow Removal, Community Rules and Fair Housing…really?

by Nadeen Green, JD

nadeen-green-mhpronews-comMany manufactured housing communities are in warm and sunny climes or in areas where a few snowflakes are all that you will see; although when they fall, even those few snowflakes can be a source of great panic, requiring residents to stampede to the grocery stores for bread and milk.

Read more…

 

FINANCING

• Act NOW for Enhanced Manufactured Home Lending

by Lesli Gooch, Ph.D.

LesliGooch-PhD-MHIvicePresident-GovernmentRelations-postedMHProNews50x50-The federal government is currently operating under a “Continuing Resolution,” which passed in October and runs through December 11th.

Read more…

 

 

• Getting More Affordable Housing for Manufactured Home Communities

by Lance Hull

LanceHull21stMortgageCorporationPostedMHProNews-com-55x55.jpgIn 2012, 21st Mortgage launched the Communities Affordable Spec Home (CASH) Program to expand affordable housing finance options to home buyers purchasing homes for placement in land-leased communities.

Read more…

 

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

a-cup-mhmsm-com1) Who, What and Where: (Your name and your formal title at Sunshine Homes and where your company is based).

My name is Lindsey Bostick. I work at Sunshine Homes, which is located in Red Bay, AL.

Read more…

 

• Kevin Clayton Debt Elimination – RV MH Hall of Fame

by Barry Cole

BarryCole-mhHallofFame-55x55Great News! The manufactured housing (MH) segment of the RV/MH Heritage Foundation has received pledges totaling $622,314 toward the $1 Million Kevin Clayton Debt Elimination Campaign.

Read more…

 

• World Economy Operating on Slow – Sam Zell Video

 by L. A. “Tony” Kovach

tony- kovachInvestment legend Sam Zell is Chairman of manufactured home communities leader, ELS – as well as a host of other investments. Mr. Zell is featured in this recent video interview.

Read more…

 

• Sam Zell’s Investment Fundamentals – Performance

by L. A. ‘Tony’ Kovach

tony- kovachEquity Lifestyles (ELS) has long been a leader in the manufactured home community business.

Read more…

 

• Can Factories or other Businesses be targets for ISIS or other Jihadi Groups? Insights on Terrorism from Expert, Dr. Sebastian Gorka, Ph.D. 

by L. A. ‘Tony’ Kovach

tony- kovachIn the wake of recent attacks in Paris and Mali on civilian targets, reasonable professionals may ask, what is the possible threat to U.S. businesses and the MH industry?

Read more…

 

• The Wisdom of Dr. Thomas Sowell

by L. A. ‘Tony’ Kovach

tony- kovachProven, sound principles should trump posturing. Common sense needs to become more common again.

Read more…

 

• Something New to See at the Louisville MH Show! Or in many markets…near you? 

by L. A. ‘Tony’ Kovach

tony- kovachAs a successful MH Retailer – who sold the sales center but still does manufactured home consulting for firms of all sizes – I know first hand things savvy retailers want.

Read more…

 

• Why Should Exiting Manufactured Home Community Owners Consider Going Resident Ownership? Inside MH Video Interview with Paul Bradley, ROC USA

by Soheyla Kovach

s-kThere are hundreds, perhaps thousands, of Manufactured Home Communities (MHCs – aka ‘mobile home parks’) that are on the market or could be for sale soon.

Read more…

 

• ‘Politicians, President Lies’ – Dodd-Frank, China and Contrarian Investment Insights from Sam Zell 

by L. A. ‘Tony’ Kovach, NABE and EGI

tony- kovachDiane Swonk introduced investment mogul Sam Zell to the living gathering reported by the National Association of Business Economics (NABE) with an explanation that Mr. Zell speaks with very little filter.

Read more…

 

• The Importance and Value of Independent MH Trade Publications

by MH Industry Voices

MH-IV-manufacturedhousing-industryvoices-symbol-mhpronews-What follows is a sampling of comments by professionals and manufactured housing (MH) industry members, who have specifically commented on the importance and value of independent, online MH trade publications.

Read more…

 

• The Image Problem— Stage Three

by Bob Vahsholtz

bob-vahsholtz-author-dueling-curves-battle-for-housing-posted-industry-voices-guest-blog-mhpronews-com-manufatured-housing-professional-news-50x50-All truth passes through three stages. First, it is ridiculed. Second, it is violently opposed.

Read more…

 

• MHARR Calls On FEMA To Terminate “ROGUE” Contract – Exposes Effort to Expand Role of Monitoring Contractor

by M. Mark Weiss, JD

 

M-MarkWeiss-MHARRPresident-ManufacturedHousingAssociationRegulatoryReform-posted-MHProNews-com-50x50-For the second time in less than a year, the Manufactured Housing Association for Regulatory Reform (MHARR)

Read more…

MARKETING

 

 

•How Marketing Your 5 Star MH Reputation Leads to More Sales

by Wayne Coakley

WayneCoakleyGrenadeMarketingGroupReputationMarketing-ManufacturedHousing-55x62 headshot_MHProNews-com-I’m hopeful you are aware of the importance of online reviews for your manufactured home business.

Read more…

 

 

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

 

• 3 Tips – Expectations, the Present, Differences

by Tim Connor, CSP

 

tim-connor-mhmsm-comAbsorb and apply these three tips this week.

Read more…

 

 

• ZigOn: A Special Christmas Message

by Zig Ziglar

zig-ziglarIt’s Christmas, Not a “Holiday Season.”

Read more…

 

Taking Care of Business – Manufactured Housing Industry – October 2015

October 3rd, 2015 No comments

Before we get down to Taking Care of Business in MH, let me first note the following.

 

In the middle of October, we’ll mark the 6th anniversary launch of what we now call MHProNews.com.  In this issue, you’ll find quotable quotes from industry leaders and professionals who say in their own words, why this online trade journal and professional news source for MH is valuable to them.  We thank all our volunteers, writers, news tip sources and sponsors for making it possible for us to serve you. The article with quotes is linked below.

 

Here is a small snipet of those kudos comments that came in via LinkedIn…

KatreinaRuffinCPC-Kudos6thAnniversaryMHProNews-com-

Congrats_on_Anniversary_MHProNews

These are just some of those who sent kudos ad congrats via LinkedIn. Our thanks to all for the kind wishes and thanks for letting us serve you!

…let me stress, that the kind words go to the team.  We have volunteers, writers, formal team members, sponsors, those that give us news tips and more.  Together, we are pleased to be serving you and this great industry that we love.

 

Now, let’s focus on…

 

Taking Care of Business

 

We are over half a decade into the ‘recovery’ of manufactured housing.  That recovery is real, but far too modest.  We must each do our part to be ‘taking care of business.’

GrowthIsPainfulChangeIsPainfulMandyHale-TheSingleWoman-Pinterest=credit-postedMHLivingNews-com-

Image credit, Pinterest and the Single Woman.

Communications is a huge part of what MH needs. You may need something, but don’t know where to turn.  Or you may have a product or service that is PERFECT for someone that doesn’t even know you exist in MH. Or they may have met you once, but in the hustle and bustle of the post-great recession America, you’re not top of mind.  What to do?

ballons-up-lightbulbman-posted-masthead-blog-mhpronews-com-

To rise, you must let go of the dead weights of the past. We must look up to rise, not look down.

Many B2B firms are using this platform, or industry events that we promote, to make their products and services better known and more successful.  That is one way of taking care of business.

 

On the B2C side, taking care of business means reaching more consumers who have cash or good credit.  We have a number of articles that are “how to” or examples in the new features from pros, linked below.

 

We also have articles by attorneys, a reputation promotion professional – who in their unique ways are also ‘taking care of business.

 

Then there are articles on financing and news related to lending (the latest on GSEs, FHFA and Duty to Serve covered in the Daily Business News, is linked here).

 

One last Taking Care of Business not on the reading list below…I’ll be presenting on SuperCharged MH Marketing and Sales in just a few days at the New York Housing Association’s regional meeting – their 65th event!  Kudos to them for that milestone. Please see their brochure, linked here.

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SuperCharged Marketing and Sales at the upcoming New York Housing 65th annual regional MH professional meeting.

Personal note…

 

Let me take a moment, and thank you for the opportunity to serve you and your colleagues.  In case it isn’t clear, I love manufactured housing.  Doing what we do to educate others and promote MH is challenging, but also a joy.  Sure, there are days or situations that arise that are headaches. But we believe strongly that MH has a bright future ahead.

 

There are still plenty of risks.  But working together with other forward thinkers and doers, we believe that our best days could be ahead.  Thanks for letting us share that vision and goal with you.

 

With no further adieu, here are the 18 new Featured Articles for October 2015 – Taking Care of MH Business.

Featured Articles and Reports for Vol. 7, No. 1, 2015

Alphabetically by Category

 

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

 

No Crystal Ball: Disparate Impact Is Not Crystal Clear 

by Nadeen Green, JD

nadeen-green-mhpronews-comThe National Apartment Association recently provided an excellent webinar titled “Fair Housing Disparate Impact: Learn How the Supreme Court’s Decision Affects You.”

Read more…

Tenant Discrimination Laws, Trends, and Landlord Recommendations 

by Kurt Kelley, JD

kurt-kelly-american-insurance-agency-aia 50x50Are you a member of a legally protected class?

Read more…

FINANCING


New Lenders, Investors and New Builders for Manufactured Housing 

by L. A. “Tony” Kovach

tony- kovachThere is a significant degree of frustration in MHVille over financing. Most savvy pros understand that we can’t return to the go-go days of the 90s, when a fogged mirror “got bought.”

 

Read more…

CU Factory Built Lending West Region reaches $1B in total loans originationed and over 10,000 Members currently served with Manufactured Housing Financing 

by John Walters

CU Factory Built Lending West Region ReachesCU Factory Built Lending’s West Region office in Federal Way, WA reached two important milestones in August in its mission to serve the manufactured housing industry and its members.

 

Read more…

 

 

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

ROC USA Announces yet another MHC Conversion

by Mike Bullard

mikeBullard-ROC USA Community Closing MHCommunity Category -MIke Bullard -Oct-55X55We recently issued this press release on yet another manufactured home community becoming a resident owned community. To learn more, click the banner and see the media release below. –

 

Read more…

Weathering the Storms: How Manufactured Homes Can Do It

by Jan Hollingsworth

jan-hollingsworth-for-mhlivingnews-com-55“We have entered a new era of catastrophes. Either we pretend they will not happen to us, or we join forces to make resilience a national priority.” –

Read more…


• TCB

by L. A. ‘Tony’ Kovach

tony- kovachPart of the original vision for MHProNews was to support MH Professionals, and thus, the organizations and businesses that they serve.

 

Read more…

6th Anniversary MHProNews Celebration Comments from Readers 

by MH Industry Professionals

mh-logoIt literally drives me temporarily insane when I read or hear manufactured housing referred to by the media, by any other nomenclature than manufactured housing, or manufactured home.

Read more…

Sunshine Homes, Red Bay, AL – 2 Points on Manufactured Housing Image, More MH Sales 

by L. A. ‘Tony’ Kovach

tony- kovachJohn Bostick shared a column in May titled the MH Image and Education Campaign – Open Letter to the Manufactured and Modular Home Industry. –

 

Read more…

JOBS and Careers Positions – Get them, Fill Them – Taking Care of Business 

by Soheyla Kovach

s-k

 

In the hustle and bustle of business, many have overlooked the obvious place to showcase career openings in manufactured housing.


Read more…

Colorado Manufactured Home Community Occupancy and Rent Trends Report 

by Darren Krolewski

darren-krolewski-vp-mhvillage-posted-manufactured-home-professional-news-mhpronews-com-55x55Datacomp recently published a press release on this subject of Colorado MHC trends, which we wanted to draw to the MH Industry’s attention. The details of that release are found below.

 

Read more…

• Selling a Manufactured Home Community? Get Top Dollar! Buying? Check this New Listing Out! 

by Christopher Nortley

ChristopherNortlyMHREinc=postedMHProNews-comy50x50-We recently closed on a 921 portfolio community, one of many MHCs we’ve listed and sold.

 

Read more…

 

The Image Problem—in Three Stages

by Bob Vahsholtz

bob-vahsholtz-author-dueling-curves-battle-for-housing-posted-industry-voices-guest-blog-mhpronews-com-manufatured-housing-professional-news-50x50-“All truth passes through three stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident.”

 

Read more…

It’s Crunch Time for Nominations to the RV/MH Hall of Fame Class of 2016 

by Jeff White

JeffWhiteRVMHHallofFameVP-postedMHProNews-com-50x50-ELKHART, Ind., — Darryl Searer, chairman, RV/MH Hall of Fame (Hall), wants to remind those planning to nominate someone for induction into the Hall of Fame that the deadline for nominations for the Class of 2016 is fast approaching,

 

Read more…

 

MARKETING


5 Ways to Building Your MH Reputation

by Wayne Coakley

WayneCoakleyGrenadeMarketingGroupReputationMarketing-ManufacturedHousing-55x62 headshot_MHProNews-com-

In last month’s article I promised to give you details and to help you with implementing a Reputation Marketing strategy in your manufactured home business.

 

Read more…

Taking Care of MH Communities Business – Marketing and Selling Approaches 

by L. A. ‘Tony’ Kovach

tony- kovachCommunity management involves a myriad of details. Maintenance, collections, budgets, CapX, a professional implementation of guidelines for living and pro-active resident relations are among them.

 

Read more…

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION


Living with Wisdom – 3 Tips – Appreciation, Intent, Plans 

by Tim Connor, CSP

tim-connor-mhmsm-com

Appreciation – In one of my favorite books, What Happy People Know by Dan Baker he shares a very simple and yet profound topic – simply that the single common trait among all happy people is the ability and willingness to give appreciation no matter what.

Read more…

ZigOn The Main Thing

by Zig Ziglar

zig-ziglar

The refrain most often heard in the media, in private conversations and correspondence, is “I apologize for not getting back sooner, but I’ve been so busy…”

Read more…


Serious September – Manufactured Housing Industry Newsmakers, Reports, Articles and Interviews

September 2nd, 2015 No comments

Serious September 2015. It could just as easily be named, how to Scale Success, or Sliding Sideways September.  Which of the later two it will be depends on how each of us views and responds to events and opportunities.  Before outlining our STRONG Serious September Featured Articles and Interviews line up, let me explain what I mean.

green-key-success-pc-free-digital-photos-net-mhpronews-com- (2)

We could use as an executive summary for the next few paragraphs below that Media Engagement by MH Matters, and that Engaging the Media as Media is Very Useful.

1) We spent the early part of the summer documenting MH potential and opportunities on MHProNews.com.  As with the rest of our content, you can still see and access those articles. June is here and July, linked here.  We could summarize it by saying that with rents rising, site-building through the roof (on costs…) and inventories of ‘affordable homes’ in short supply in many markets, MH has plenty of opportunities for a record rebound.

summer2015state-of-manufactured-housing-industry-report-mhpronews-com-

The reports, linked via the image above, were part of a hot, hot summer on MHProNews.

dick-ernst-finmarkusa-posted-masthead-blog-mhpronews-com-

Dick Ernst, FinMark USA and Chariman of Financial Services division at MHI.

2) Among the reasons given for not rising higher in new home shipments than we have include financing and new regulations.  More on that shortly, but I’ll refer back to what Dick Ernst, now Chairman of MHI’s Financial Services Committee, has said.  There is no lack of capacity for our MH lenders to finance many more people, who are financially qualified. That could be rephrased as ‘we need to attract better credit customers,’ without ignoring providing the millions – who have no chance for a site built house – the opportunity to buy from us.

3) We have to broaden our industry’s base.  We have to attract the more credit qualified customers, without ignoring the traditional, affordable, entry-level side of our market.  There are retailers and MHCs who are doing it. That means, it can be done in your market too.  How do we do that, you ask?  Many ways, including through media and PR strategies.

Not Letting CFPB and their cheer leaders off the Hook

It is offensive to think MH pros can collectively do only one thing at a time well.  The people I know can walk, chew gum and carry on a cogent conversation all at once. En masse, there are tons we can do, together.

CFPB-ManufacturedHomeLoanRegulations-CFPB-Regulations-commentary-posted-MastheadBlogMHProNews1com-

CFPB-ManufacturedHomeLoanRegulations-CFPB-Regulations-commentary-posted-MastheadBlogMHProNews2com-

Any serious researcher is going to find what you see in the screen capture above. MHProNews, MHLivingNews and our other related media efforts are in-the-mix of the conversation on CFPB regulations and their impact on MH.

So while there absolutely has to be a focus on regulatory relief – that we support in word and deed – we ought not make that the one-and-only-thing needed for industry recovery.  Frankly, the regulatory relief sought is as much or more for those estimated 1.7 million households that have a home under 20k in value, as it is for professionals selling the industry’s pre-owned homes.

So we applaud the efforts of the national and state associations in MH that are working to correct those terrible ‘unintended consequence’ of Dodd-Frank. We’re doing more than cheering. We’re doing the meetings, the legislative outreaches, PLUS providing digital cover for the effort in the form of serious research that makes policy types and Senate staffers say (paraphrasing what a Democratic Senate staffer told me), Hey, that’s a pretty compelling argument.

Dodd-Frank-ManufacturedHomeLoanRegulations-CFPB-Regulations-commentary-posted-MastheadBlogMHProNews-com-

Dodd-Frank-ManufacturedHomeLoanRegulations-CFPB-Regulations-commentary-posted-MastheadBlogMHProNews2com-

Again, any serious researcher on Dodd-Frank and Manufactured Home Loan regulations will come across the MHProNews, MHLivingNews and our OpEd on The Hill Congress blog. We are woven into the conversation, which means that the REAL consumer and industry views are being presented.  Ditto someone checking out Doug Ryan/CFED comments, they are bound to find one or more of our articles that will correct the record, and are in favor of reforms sought by the MH Industry. 

DougRyanCFED-ManufacturedHomeLoanRegulations-CFPB-Regulations-commentary-posted-MastheadBlogMHProNews1com-

DougRyanCFED-ManufacturedHomeLoanRegulations-CFPB-Regulations-commentary-posted-MastheadBlogMHProNews2com-

As further proof of the digital cover, Jan Hollingsworth’s latest column, “Renters’ Nation” has lit up since it was published.

RentersNationTheDarkSideDoddFrankImpactAffordableHousing-MHLivingNews-postedMHProNews-com-

Click here  to see this read hot, new story….

http://manufacturedhomelivingnews.com/renters-nation-the-dark-side-of-dodd-frank-and-its-impact-on-affordable-housing/

87 hours and 38 minutes after the above was published, Webalizer reports there were 42,917 hits on that one article In MH Land, that’s astonishing.

What has to be done now is to scale that outcome

If you want the CFPB and/or the Senate to agree to changes in MH regulations, let me repeat that: what we now have to do is scale that readership result cited above. Please share the link above to Jan’s article with your local editor, and with your  Congressional Rep, your 2 U.S. Senators and the CFPB.

Let’s put this total readership of Jan’s article into perspective.

Just because some publication may have a million readers, that doesn’t mean that each article is read.  Case in point.  We took respected and popular Forbes’ article, shown below.  On July 29th, 2014 on a hot subject, it had 6,701 views.  13 months later, you see that the total views on that article are now up to 7,732.   What that Forbes article has in views in 4 and 2/3rds years, Jan’s latest article accomplished in less than 4 days.

Forbes=credit=taxWaste6.1BillionManHoursComplingFederalTaxCode-JanetNovack-postedMastheadBlog-MHProNews-com

Do you recall when this was big news for a while in the media? Look at the actual views on the article, this screen capture dated 9.2.2015.  7, 732 total views.  It isn’t just how many see it, but who sees it an then acts upon it.  Credit – Forbes.

Side Show September?

Word has it from certain hot spots that some are already grumbling that we gave Frank Rolfe his right to free speech via a featured interview in this month’s issue.  Why would we, as a pro-MH publisher, allow Frank to be quoted as he shared it?

Wouldn’t you want to be quoted accurately?

To be taken seriously as trade media, we have to be fair and balanced, or we risk sliding into irrelevance.  We quoted Doug Ryan accurately too, and I’m not equating the two by any means. When we quote:

  • Jim Clayton, or
  • Nathan Smith, or
  • John Bostick, or
  • Mark Weiss, or
  • Dick Jennison, or whomever,

we ought to quote them accurately. And we do.

Indirectly Related – a Note of Caution

There are already whispers about the wisdom of MHI VP Rick Robinson and MHI Chairman Nathan Smith going to a stage in about a week, when the person providing the stage is said to be in conflict with MHI and the NCC.

Policy

As a matter of policy, we’ve allowed people to critique me and our publication, on our own pages.  So we do this very fairly.  I don’t have to agree or disagree with Frank on his statements regarding MHI and the NCC to protect his right to speak out on those subjects, even though it was not at all on our minds when we asked him the questions. We had no idea what Frank’s replies would be.

If MHI wants to respond, they are welcome to do so.  We are willing to share that response, publicly. Fair and balanced reporting. Period.

We Provide, You Decide.” ©

Something we strive diligently to avoid is any FALSE or errant statement (this, in contrast to an unpopular opinion).  When someone says there are 50,000 or 55,000 MHCs in the U.S. (for example), we’ll either want them to correct that number (that totals is likely more like 45,000, according to informed sources) or we would want to cut the statement entirely.

But that’s not what Frank Rolfe did.  Frank stated his views, and in no way shared a claim that is not grounded in a fact, though those facts can be understood in a variety of ways.

The issues raised by others of late are not new, and are not a side show.  They are on the minds of many in MH; we know, because we’ve heard them often enough.  Its just that this was the first time someone wanted to say so, on the record.

“We Provide, You Decide.” ©

Listening and Taking Correction Well

We had a nice message recently that praised our reporting and commentary work, but then included two typos that needed to be corrected (only 2? ;-).  The writer explained, he didn’t want the corrections to be taken the wrong way.  My rapid response was to make the corrections, and thank him.

An MHI staff officer also sent us a correction on a typo recently. Same outcome as the above.  We want to get the facts right.  We thanked the party.

We published the early comments on Jan’s article, one was that ‘it was long.’ We worked that perspective into the article, linked below.  My response?  I thanked the person for the comment.  That said, the challenge with what we face is in MH as an industry is that we’ve let too much stuff build up over the years, and now we need more than 800 words to dig ourselves out.  The fact that there are so many hits on Jan’s article so fast strongly suggests the content is ‘just right.’

You Can’t Please Everyone, All the Time…

Nor should that be our goal.  If everything was perfect in MHVille, then maybe we’d only need 300 to 400 word columns that all say, ‘everything’s great!’

The reality is there is work to do. Plenty of it. Grab a tool, and let’s get to it.  Failure to address the issues that nag us costs new MH sales.

Record Setting!

MHProNews had 5 days in August that topped 100,000 hits.  Again, in an industry our size, that’s amazing.  On On August 21st, Webalizer reported the daily count was 180,959 hits.  Our readers don’t have to like every article, for there to be value.

#1-mhpronews-com-

MH Professionals, enthusiasts, educators, media, government officials and investors are among the key groups reflected in software and stats. You and thousands of others have made us the runaway #1 place for MH Industry News Tips and Views Pros Can Use. ©

I explained to an industry leader recently that we publish bad news on the Daily Business News; we do so in part, because it happens; but also because when someone gets (for example) arrested for swindling down payments from a buyer, publishing that acts as a cautionary tale.  Good practices are often rewarded with success, while bad ones are discovered and punished.

When there is a controversy, we ought not ignore it, unless paying attention only fuels something that needs the oxygen removed.

In the matter of MHI/NCC and Frank Rolfe, MHI has to consider why they wanted him on stage, and then they need to consider what might happen if they fail to heed the cautionary note above about the upcoming non-association event.

My bet?  If Nathan Smith and Rick Robinson go to that fast approaching private event of an allegedly disgruntled member as planned, the day will eventually come when they wished they had opted not to do so.  That’s my two cents, they can take it or leave it.

But there should be no doubt that we want what’s good for the organization and good for the industry!  We prove that day by day, showcasing the good, and periodically reminding people there are issues to address that need mending.  You’re reading because you know what’s published here matters and has influence.

Intro for our Featured Articles, Reports and Interviews for September…

As we reported above, we had an August that set records.  When you see the incredible line up we have for our Featured Articles for September, perhaps you’ll agree that this month could set new records with readers like you.

  • We have 2 New Cup of Coffee with…interviews. Chris Parish and Dan Rinzema are featured in their own interviews, which many will find inspirational, useful and insightful.
  • These “Cuppa” interviews will be quite different than the interview with Frank Rolfe, who took some very tough questions put to him, and he responded in what will no doubt be seen by many in wave making ways.  We have no direct connection to Frank, so when I commend him for taking the tough questions we gave him head-on and in a timely fashion, that’s sincerely meant.  Others should think to consider that practice.
  • We have a video interview with Matt Webb, in what ought to be a must-view for anyone interested in improving their management and bottom lines, especially in the MH Community sector, but frankly useful beyond that realm too.
  • We have 4 columns by 5 respected attorneys; you’ll see their important topics that can protect your business, below.
  • We have 2 unique reports on how the new Appraisal Rule roll out is going, with our related MH Industry Survey results coming out soon.
  • There is New York Housing Association’s upcoming regional trade show and educational event.
  • Researching Manufactured Housing Industry Personalities, Organization’s and Topics.
  • A look at the hot early response to Renters’ Nation, the Dark Side of Dodd-Frank’s Impact on MH.
  • Ken Haynes Jr. sounds off on a recent media report.
  • AIA celebrates their 15th anniversary, kudos to them and check out their press release.
  • There are 2 inspirational/motivational articles.
  • Certainly not least for anyone who wants to close more sales, there are videos and an article on reputation management.

With no further adieu, let’s jump into this month’s new Featured Articles, Interviews and Reports.

Featured Articles and Reports for Vol. 6, No. 12, 2015

Alphabetically by Category

 

COMMUNITY MANAGEMENT & FAIR HOUSING (LEGAL)

 

• How To Keep Peace and Harmony In Our MH Communities (at a low cost) 


Robert-Coldren-JD by Rob Coldren, Esq and Dan Rudderow, Esq.

The rule breaking tenant can be handled in many ways. Options include:

Read more…

 

• Water, Water, How Much Is That Water?
by Bill Dahlin, JD

bill-dahlin-hkc-law-california-posted-manufactured-housing-pro-news-com-50x50-
Any Californian who has picked up a newspaper, listened to the news, or not been a bonafide Rip Van Wrinkle, is aware that California is in the midst of a significant drought.

Read more…

 

FINANCING

 

• The Appraisal Rule – Six Weeks Report Card

By Lance Hull
LanceHull21stMortgageCorporationPostedMHProNews-com-55x55.jpgOn July 18th, 2015, the Higher-Priced Mortgage Loans (HPML) Appraisal Rule went into effect for our industry.

 

Read more…

 

• Answers to Questions About the New Appraisal Rule

by Darren Krolewski
darren-krolewski-vp-mhvillage-posted-manufactured-home-professional-news-mhpronews-com-55x55The following were answers provided to questions posed by MHProNews.com to DataComp about the new Appraisal rule implementation.

 

Read more…

 

• S. 682 Offers Possible Relief for Consumers Stranded by CFPB

by Bill Matchneer, JD
bill-matchneer-hud-manufactured-housing-division-cfpb-mhpronews-com-50x50Recent history has shown that the regulations designed to…

 

Read more…

GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS

 

• 65th Annual Convention, Trade Show and Expo – New York Housing Association – Oct 8-12th, 2015 

by Nancy Geer

nancy-geer-new-york-housing-posted-manufactured-home-professional-news-mhpronews-com-50x50-We hope you are well. I have attached the event brochure for you reference. Please see the PDF that is attached.

Read more…

 

• I Can’t Be the Only One.

by Ken Haynes Jr
ken-haynes-jr-new-mexico-manufactured-housing-association-past-president-manufactured-housing-living-news-com55x55It literally drives me temporarily insane when I read or hear manufactured housing referred to by the media, by any other nomenclature than manufactured housing, or manufactured home.

 

Read more…

 

• AIA – Manufactured Housing Specialty Insurance Agents Alliance Celebrates its 15th Anniversary

by Kurt Kelley, JD

kurt-kelly-american-insurance-agency-aia 50x50Bellingham, WA August 25, 2015.

Read more…

 

• Renters’ Nation – Dark Side of Dodd-Frank, its Impact on Affordable Housing – what 38 hours and 25 minutes reveal 

by L. A. “Tony” Kovach


tony- kovachWe’ll let John Caron – whom we interviewed for this episode of 
Inside MH – tell you about his significant history in manufactured housing, MH Communities and in real estate investing in his own words.

Read more…

 

• Controversial Media Reports – The Guardian & KVUE – On-The-Record Interview with Frank Rolfe of Mobile Home University, MobileHomeParkStore, RV Horizons 

by L. A. “Tony” Kovach

tony- kovachOne of the most controversial figures in the MHC world today is Frank Rolfe.

Read more…

 

• Do People Research Manufactured Home Personalities, Companies and MH Industry Subjects? Yes! 

 by L. A. “Tony” Kovach

tony- kovachDo people research companies and people on MHLivingNews.com and MHProNews.com?

Read more…

 

• A Cup of Coffee with…Chris Parrish

a-cup-mhmsm-com1) Who, What and Where: (Your name and your formal title at Parrish Manor).

Read more…

 

• A Cup of Coffee with…Dan Rinzema


a-cup-mhmsm-com1) 
Who, What and Where: (Your name and your formal title at MHVillage/DataComp)

Dan Rinzema, President and CEO, Datacomp Appraisal Systems, Inc. and MHVillage, Inc..

Read more…

 

MARKETING

 

• You Like Me, You Really Do Like Me!

by Wayne Coakley
WayneCoakleyGrenadeMarketingGroupReputationMarketing-ManufacturedHousing-55x62 headshot_MHProNews-com-As you know, nowadays people search online before they buy just about anything.

 

Read more…

 

Matt Weaver, Campbell Caron Properties on IREM, Management, More! Inside MH Road Show Video 

 by Soheyla Kovach

s-k“Failure is Not an Option.”

 

Read more…

 

PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION

 

• Living with Wisdom – 3 Tips for Today

by Tim Connor, CSP

tim-connor-mhmsm-comWisdom – the blending of – information, knowledge, experience, judgment, truth, reality, maturity – to achieve dreams, goals, life purpose, inner peace and happiness…

 

Read more…

 

• ZigOn Work

by Zig Ziglar

zig-ziglarOne of my favorite quips about work is this: Someone asked a worker how long he had been working for his company and he smilingly responded, “Ever since they threatened to fire me.”

Read more…

la-tony-kovach-latonykovach-com-

 

By L. A. ‘Tony’ Kovach.