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Posts Tagged ‘jennifer hall’

Jennifer Hall, Doris Hydrick and Dennis Hill – Tunica Show Open Letter

March 24th, 2018 No comments

DennisHillJenniferHallDorisHydrickSCMHISouthCenteralManufacturedHousingInstitute2018TunicaShow

Jennifer Hall, Doris Hydrick and Dennis Hill @ SCMHI,
There’s only two full-scale professional trade shows in the manufactured home profession today. Louisville and your South Central Manufactured Housing Institute (SCMHI) event in Tunica.

At least two of you personally know the sources for our report on Keith Holdbrooks and Clayton Homes decision to scale back in 2017, and to not participate in 2018.

By holding the story linked above until after the event, I’m sure you understand how that protected the show for 2018, and maximized the event’s odds for success.

All three of you are deeply aware of what we’ll politely call the ‘industry’s politics.’  Too few are willing to speak out publicly about what many are discussing privately.

Namely, the various ways that Clayton Homes and Berkshire Hathaway owned companies are exercising their power in – and over? – the manufactured housing industry.

I have two way communications with those in MHI, MHARR and their members, including with 21st (among others), as well as with those who aren’t a member of either national trade group.

As you know, in 2018, the bulk of the homes on display in Tunica were from producing members of the Manufactured Housing Association for Regulatory Reform (MHARR), with fewer exhibitors from among Manufactured Housing Institute (MHI) members.

 

Retirement…

As someone approaches retirement, several things can happen.

Especially if someone perceives that their livelihood is dependent on – or at a minimum, influenced by – a giant operation like Berkshire Hathaway owned brands such as:

  • Clayton Homes,
  • Vanderbilt Mortgage and Finance (VMF),
  • 21st Mortgage Corp (21st),
  • Shaw, and the list goes on,

careful public positions are often taken.

Among the things that can happen for anyone – but perhaps particularly for those approaching retirement – is that fear and self-preservation motivations may set in.  We understand those realities.

There are states, certain executives have told me, where 50 to 70 percent of the floor dues paid to a state association come from Clayton Homes, or result from sales of other HUD Code manufactured homes sold by a Clayton retailer.

GoodBusinessStrongCastleMoatAroundItUntouchableWarrenBuffettQuoteMastheadManufacturedHousingIndustryDailyBusinessNewsMHProNews

 

Industry Trajectory

Since Kevin Clayton did that video interview, their market share went from 25 to some 50 percent of the industry’s new home production, per their own data and statements.  It does no one any good to ignore the obvious. As a show attendee insightfully said to me this week, “the trajectory of the industry” has been toward consolidation.

It’s not revealing our sources to say that at least 2 of you know the sources for our Holdbrooks/Clayton report.

It’s obvious that Clayton et al can exert “pressure,” be they in the Tunica Show, or not.

We’ve been told by industry members that some felt compelled to be in MHI, and some feel compelled to support certain events.  Other forms of pressure are applied to smaller operations.

 

Berkshire Hathaway, MHI and the Resistance

It’s high time for more MH professionals to do whatever they can to combat Berkshire Hathaway’s (BH) and their MHI mouthpiece threat to the independent operations in our industry at all levels.

You 3 don’t have to speak out publicly.

But you can take several private steps to insure the independence of the Tunica show going forward.

Otherwise, as various industry voices told MHProNews, BH is likely to do to the Tunica Show what they are said to have done to the North Carolina event.  Namely, “kill it.”

Let me tell you some of what this year’s Tunica event reinforced for me.  We know from website statistics what readership is like.  But we learned from the numbers of attendees who stepped up and commented, or thanked us, etc. that your crowd includes our audience in significant numbers.

And our audience includes the giants, but also those who overwhelmingly want to stay independent.

 

Thinking Out Loud

Thinking out loud. Don’t you think that giving aspects of the show to cronies of MHI is short sighted? You surely know how this works.  What a crony learns, they report back. When you put a crony on a platform, you may be sending a message to your attendees that is problematic.

You can send the industry, MHI and Warren Buffett’s brands a powerful signal.

You can show your support for those non-BH independents – retailers, communities, producers, and various product/service suppliers – without turning away the Berkshire brands.

But if I were you, I’d let those Berkshire brand companies politely understand that they don’t dictate to the SCMHI show.

 

What’s Coming?

We have reasons to believe that for a variety of market and legal reasons, in the next few years, Berkshire’s grip on manufactured housing could be broken (think about this point in terms of allegations such as class action, antitrust, tortious interference etc.).

Don’t make your final legacy that of a door mat. The French after they were conquered by the Nazis during WW II created a resistance. That resistance movement became critical for them to get back their freedom, just a few years later.

In hindsight, Buffett and Berkshire didn’t save” manufactured housing in 2003; they arguably set about to conquer the industry.

Directly and indirectly, through commission and omission, they and their Arlington-based association tool witnessed the destruction of thousands of independent businesses, including several producers of HUD Code manufactured homes. Many of those now defunct producers used to be built in the region that supplies your show.

ManufacturedHomeShipmentTrendsPercentageNewHomeStartsSkylineChampionPowerPointMastheadBlogDailyBusinessNewsMHProNews

MHI-21stMortgageKevinClaytonClaytonHomesManufacturedHoomeCorporationsPlantsDailyBusinessNewsMHProNews_001

Jen, Doris and Dennis – please be courageous enough to resist BH and MHI any way that you can.

Be loyal enough to those independent industry colleagues you’ve met and known to resist the bullies whose various alleged practices reduced a once-great industry to its currently modest status.

I’ve said before, even as a 25-plus year manufactured housing veteran, it took time to begin to fully appreciate what was happening in the industry.

Looking back, it’s easy to point to ways they targeted us for elimination, years before we spotlighted first MHI, and the BH.

Dennis, you and others like you surely must realize that you’ve been targeted too. Sure, you can retire as planned, or you can go out with a flurry in a grand fashion.

No announcement needs to be made.

No challenge or gauntlet has to be tossed down.

But you owe it to thousands to join the #BHResistance, the #antitrust crowd.

If the SCMHI does so, I predict the 2019 show will be the best event ever.

Think about the trajectory.

When independent retailers die – or are killed off – it is no surprise when the factories that supplied those ‘dealers’ are killed off too. That’s the trend that the MHI chart above also demonstrates. As independent retailers grow fewer in number, so too there are fewer independent producers of HUD Code manufactured homes.

 

Think about the allegations like those noted herein or linked, and the mounting evidence.

Think about charts like those above that reflects how those independents you’ve known for years were wronged by forces they may fully understood at the time.

Resistance is wisdom.

Resistance will bring its own rewards.

We chose not to be slaves of monopolistic forces.

We work and pray daily for the future of our great industry. May manufactured housing experience a rebirth that yields new glory days.

We encourage others to be a part of the kind of resistance that made America a free people. ## (Industry events, commentary, opinion, and analysis.)

PS: Readers should not presume that any of the three addressed, nor the provider of the photo at the top, are a source for information to MHProNews.

Related:

PSS: Manufactured housing isn’t the only industry that ‘consolidation’ is taking place in.  It may or may not work the same in other indusries, as it has in ours.  But across the left-right media and political spectrums, there are a growing number of voices calling to break up the monopolistic tech giants, and are sounding the alarm about giant players like Buffett’s Berkshire.  Ignore the warning signs at your own peril.

Tunica, Nashville Trade Shows and Manufactured Housing Glory Days

Manufactured Housing – “Giants vs. Independents” – Tunica Talk – “You’ve Got to See This”

Tunica Manufactured Housing Show, Photo Report, Day One

4 F’s and True Believers

(Third party images, cites are provided under fair use guidelines.)

ThereAreOnly2WaysToLearnOwnOthersExperiencesLATonyKovachManufacturedHousingIndustryMHProNews-575x235By L. A. “Tony” Kovach,
award-winning consulting, publisher, web, video, recruiting, sales training, business development service provider.

MHLivingNews.com | MHProNews.com | Office 863-213-4090 |

Connect on LinkedIn:
http://www.linkedin.com/in/latonykovach

 

Post – BP Oil Spill – Lessons for Manufactured Housing?

April 12th, 2015 No comments

A quick Google search on what is being said about BP after the Gulf of Mexico oil spill a few years ago revealed web-news headlines like the ones that follow.

bp-oil-spill-lessons-for-mh-posted-masthead-blog-mhpronews-com-

Notice the above isn’t a bad headline, if you are BP. What the Huffington Post is saying is that the environment has improved, while BP has improved (financially) even more. Then there is this headline…

bp-oil-spill-lessons2-for-mh-posted-masthead-blog-mhpronews-com-

BP routinely runs TV and cable ads, touting how much they are doing and have done since the Gulf oil spill. Do you ever stop and buy gas at a BP station? Have you noticed how clean and modern and ‘green’ they look?

BP and the Gulf disaster – Lessons for MH?

We don’t need a disaster like BP’s to be facing a routine drum beat of negative media.

In the prior Masthead, we talked about the three options the industry has for dealing with bad news that pops up in the mainstream media. Hey, we are pro-Industry. That means we also have to be pro-consumer. I hear often that “most of the bad guys are gone from our industry now.” What I can say from first hand experience is that we routinely deal with good people who want to do justice to home buyers, MHC residents and others. The folks we work with want to ‘do it right.’

So if we have so many good guys out there, why do we still see such a routine string of head ache and heart ache headlines? The answer is suggested in the link above.

Lemonade_photo courtesy of_jaimeanne

“When Life hands you Lemons, make Lemonade,” photo courtesy of jaimeanne.

By contrast, BP turned lemons into lemonade. They turned huge fines into a marketing campaign. They spent billions, and touted every cent of it, so that the public would essentially pay the way for a chunk of the Gulf recovery – BP just happened to be the conduit.

When you good, good people admit it. Right? Good people have a habit of trying to fix things when something goes wrong. Good people in MH must learn from the experiences we’ve had for too many years, as well as from the turn-around-the-image stories such as BP’s.

40 Years of the Wrong Approach?

When tornado season stared to approach, Jen Hall the Executive Director of the MMHA, got ahead of the ball. Hall engaged weather pros and the media. Jen correctly made the issue one of proper installation.

The result was far more favorable coverage. That was smart. Will we learn from that example?

Here is an example below of how doing a ‘correction’ article with the right strategy landed us immediately under the Daily Yonder’s flawed column on MH and MH lending.

Hidden-High-Costs-of-Mobile-Homes-Daily-Yonder-Google-Search-Result-posted-industry-in-focus-MHProNews-com--575x288

So there are these and other examples of doing things a better way in MH. But we have all too many examples of pros who want to let whatever the bad news story is ‘blow over,’ and hopefully get forgotten.

While we have grown new home sales for 5 years, new home shipments levels at under 70,000 a year should tell us that ‘ignore the bad news’ approach isn’t working.

Tiny Houses

Not all Tiny Houses are on wheels and a frame, but many shown on Tiny House Nation are. Many of those Tiny Houses are as much or more dollars per square foot as a new conventional construction is. They have zoning issues, as Jon Stossel reported on his show. Tiny Houses are difficult or nearly impossible to finance. They are far less secure than even a pre-HUD Code mobile home that is 38+ years old.

So why do Tiny Houses get so much media love? Why doesn’t MH get that love too?

We define ourselves or others will define us

As an industry, we have to lift each other up. In the video interview with Chet Murphree and James McGee from Deer Valley Homebuilders, notice how Chet praises other builders? It is a mistake to do otherwise. Sure, you want to showcase what makes YOU good! But there is no need to undercut a competitor. We are still too small an industry to do so.

That doesn’t mean you have to build up the lone wolf who behaves like one. With your clients, prospects or the general public, you say nothing if there is truly no good to be said. If pressed, you run your business your way, they run theirs as they decided to do.

But even the bad news that hits someone else, can be an opportunity for them and all, if it is properly approached.

But the first and most fundamental issue is this. If there is something wrong, it has to be addressed. Don’t duck it. Don’t hide it. Fix it. Make it a learning experience to improve.

Hey, we strive to practice what we preach. When we goof, we want to learn and fix from there too.

HR 650 Vote

My congressman was contacted when HR 650 first came up, and he is on board. How about yours?

Special interest groups that may love MH, but who:

  • don’t understand

  • or have an agenda about our home-only lending,

are using the media any way they can to derail HR 650.

Those groups want to parade a handful of unhappy souls out, instead of focusing on the millions who the industry has served well. We can talk about those who lost their houses for whatever reason, but what about the far greater number who have them, paid them off, and love their homes? Would millions have had their homes without that personal property lending???

We are saddened when astronauts died in their efforts to advance space travel. But we didn’t stop the space program because of those loses. We look at the overall good, right?

Help us, help you help the millions negatively impacted by Dodd-Frank. Please turn to MHLivingNews at the link below.

http://manufacturedhomelivingnews.com/congress-dont-be-fooled-the-upcoming-vote-on-preserving-access-to-manufactured-housing-act-hr-650/

Please, pass that link on.

Then, pass on the stories of happy home owners of MH. Let’s learn the lesson of BP. Let’s learn that even tragedy, like in the space program, doesn’t mean we stop doing something good and worth while.

America needs what we have. Improved image with improved performance will yield ever greater success for our customers and for us as professionals. That’s my story, and we are sticking with it. Join or help accelerate the effort. ##

latonykovach-us-supreme-court-washington-dc-posted-masthead-blog-mhpronews-By L. A. ‘Tony’ Kovach.

Is Your State on this List?

October 16th, 2013 No comments

We will do two topics today, the first one defense (protecting your business and profits), the second one about scoring more points (sales).

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Protecting our financing options is smart defense. It is also a great way to make sure you can score more points (sales).

Ladies, please take your bows.

Mary Gaiski – who was featured at this exclusive interview linked here – her state association leads the nation in the number of Congressman signed on in support of HR 1779.

Oklahoma's entire Congressional delegation – 100% – are on board with the bill, which Deanna Fields and her members have made happen. Jennifer Hall from MS and her members can say the same, 100% signed up. Ken Anderson in Arizona and his members – no doubt with Susan Brenton and hers too – are the second largest delegation signed up in support of the HR 1779 bill.

In fact, guys, out of the top 10 states with the most co-sponsors for HR 1779, only 2 have male execs. Lady's take your bows! Gents and all others, please redouble your efforts.

Where does your state stand on this list? Per GovTrack, here are the numbers, and the 93 signed up is an impressive number.unt-defense-tackles-navy-football-wikicommons-posted-masthead-manufactured-housing-pro-news-mhpronews-.jpg

Cosponsors by U.S. State or Territory

Pennsylvania [12] Arizona [8] Alabama [6] Kentucky [5] New York [5]

Oklahoma [5] Mississippi [4] North Carolina [4] Ohio [4] Tennessee [4] (Editor's Note, this ought to read 5, since Stephen Fincher filed and supports the bill).

Indiana [3] Michigan [3] Arkansas [2] Florida [2] Georgia [2]

Iowa [2] Minnesota [2] Missouri [2] South Carolina [2] Virginia [2]

West Virginia [2] Wisconsin [2] California [1] Colorado [1] Idaho [1]

Illinois [1] Maine [1] Montana [1] Nebraska [1]

New Jersey [1]

New Mexico [1] Oregon [1]

The bill was introduced by Sponsor: Rep. Fincher, Stephen Lee [R-TN-8] (Introduced 04/26/2013).

FYI you can read the exclusive interview we did with Congressman Fincher at this link here.

Is your district's Congressman on board yet? Check this list below and see for yourself!

The names of those in the House of Representatives who have signed on are:

Cosponsor ` Date Cosponsored
Rep. Thompson, Bennie G. [D-MS-2]* 04/26/2013
Rep. Miller, Gary G. [R-CA-31]* 0 4/26/2013
Rep. Luetkemeyer, Blaine [R-MO-3] 05/09/2013
Rep. Harper, Gregg [R-MS-3] 06/14/2013
Rep. Palazzo, Steven M. [R-MS-4] 06/14/2013
Rep. Nunnelee, Alan [R-MS-1] 06/14/2013
Rep. Blackburn, Marsha [R-TN-7] 06/14/2013
Rep. Ross, Dennis A. [R-FL-15] 06/14/2013
Rep. Wilson, Joe [R-SC-2] 06/14/2013
Rep. Latham, Tom [R-IA-3] 06/14/2013
Rep. Barr, Andy [R-KY-6] 06/14/2013

Rep. Michaud, Michael H. [D-ME-2] 06/14/2013
Rep. Stivers, Steve [R-OH-15] 06/14/2013
Rep. Hurt, Robert [R-VA-5] 06/14/2013
Rep. Stutzman, Marlin A. [R-IN-3] 06/14/2013
Rep. Schweikert, David [R-AZ-6] 06/14/2013
Rep. McIntyre, Mike [D-NC-7] 06/14/2013
Rep. Cartwright, Matt [D-PA-17] 06/14/2013

Rep. Fleischmann, Charles J. "Chuck" [R-TN-3] 06/19/2013
Rep. Owens, William L. [D-NY-21] 06/19/2013
Rep. Bridenstine, Jim [R-OK-1] 06/20/2013

 

Rep. Sinema, Kyrsten [D-AZ-9] 06/25/2013
Rep. Lucas, Frank D. [R-OK-3] 06/25/2013
Rep. Cole, Tom [R-OK-4] 06/26/2013
Rep. Kinzinger, Adam [R-IL-16] 06/26/2013 (as shown here, we've worked at this too)
Rep. Rahall, Nick J., II [D-WV-3] 06/27/2013
Rep. Lankford, James [R-OK-5] 06/27/2013
Rep. Dent, Charles W. [R-PA-15] 06/28/2013
Rep. Cotton, Tom [R-AR-4] 07/08/2013
Rep. Black, Diane [R-TN-6] 07/08/2013
Rep. Simpson, Michael K. [R-ID-2] 07/08/2013

Rep. Walorski, Jackie [R-IN-2] 07/08/2013
Rep. Mulvaney, Mick [R-SC-5] 07/08/2013
Rep. Grijalva, Raul M. [D-AZ-3] 07/09/2013
Rep. Duncan, John J., Jr. [R-TN-2] 07/09/2013
Rep. McKinley, David B. [R-WV-1] 07/10/2013
Rep. Thompson, Glenn [R-PA-5] 07/11/2013
Rep. Mullin, Markwayne [R-OK-2] 07/11/2013
Rep. Goodlatte, Bob [R-VA-6] 07/11/2013
Rep. Renacci, James B. [R-OH-16] 07/17/2013
Rep. Barber, Ron [D-AZ-2] 07/22/2013

Rep. Pitts, Joseph R. [R-PA-16] 07/22/2013
Rep. Loebsack, David [D-IA-2] 07/30/2013
Rep. Duffy, Sean P. [R-WI-7] 08/01/2013
Rep. Barletta, Lou [R-PA-11] 08/01/2013
Rep. Hanna, Richard L. [R-NY-22] 08/01/2013
Rep. Franks, Trent [R-AZ-8] 08/02/2013
Rep. Gosar, Paul A. [R-AZ-4] 09/09/2013
Rep. Sewell, Terri A. [D-AL-7] 09/09/2013
Rep. Jones, Walter B., Jr. [R-NC-3] 09/09/2013
Rep. Kelly, Mike [R-PA-3] 09/09/2013

Rep. Salmon, Matt [R-AZ-5] 09/09/2013
Rep. Griffin, Tim [R-AR-2] 09/09/2013
Rep. Massie, Thomas [R-KY-4] 09/09/2013
Rep. Bachus, Spencer [R-AL-6] 09/09/2013
Rep. Aderholt, Robert B. [R-AL-4] 09/09/2013
Rep. Nugent, Richard B. [R-FL-11] 09/09/2013
Rep. Fitzpatrick, Michael G. [R-PA-8] 09/09/2013
Rep. Marino, Tom [R-PA-10] 09/09/2013
Rep. Tiberi, Patrick J. [R-OH-12] 09/09/2013
Rep. Rogers, Mike D. [R-AL-3] 09/09/2013

Rep. Daines, Steve [R-MT-At Large] 09/09/2013
Rep. Shuster, Bill [R-PA-9] 09/09/2013
Rep. Kline, John [R-MN-2] 09/09/2013
Rep. Guthrie, Brett [R-KY-2] 09/09/2013
Rep. Gibson, Christopher P. [R-NY-19] 09/10/2013
Rep. Rothfus, Keith J. [R-PA-12] 09/10/2013
Rep. Smith, Adrian [R-NE-3] 09/10/2013
Rep. Brooks, Mo [R-AL-5] 09/12/2013
Rep. Bachmann, Michele [R-MN-6] 09/12/2013
Rep. Lujan, Ben Ray [D-NM-3] 09/17/2013

Rep. Meadows, Mark [R-NC-11] 09/17/2013
Rep. Kingston, Jack [R-GA-1] 09/17/2013
Rep. Tipton, Scott R. [R-CO-3] 09/19/2013
Rep. Schrader, Kurt [D-OR-5] 09/19/2013
Rep. Petri, Thomas E. [R-WI-6] 09/19/2013
Rep. Runyan, Jon [R-NJ-3] 09/19/2013
Rep. Gibbs, Bob [R-OH-7] 09/20/2013
Rep. Long, Billy [R-MO-7] 09/20/2013
Rep. Huizenga, Bill [R-MI-2] 09/20/2013
Rep. Kirkpatrick, Ann [D-AZ-1] 09/26/2013

Rep. Collins, Chris [R-NY-27] 09/26/2013
Rep. Meehan, Patrick [R-PA-7] 09/26/2013
Rep. Rogers, Mike J. [R-MI-8] 09/26/2013
Rep. Upton, Fred [R-MI-6] 09/26/2013
Rep. Holding, George [R-NC-13] 09/26/2013
Rep. Bucshon, Larry [R-IN-8] 09/28/2013
Rep. Whitfield, Ed [R-KY-1] 09/28/2013
Rep. Rogers, Harold [R-KY-5] 10/01/2013
Rep. Graves, Tom [R-GA-14] 10/01/2013
Rep. King, Peter T. [R-NY-2] 10/01/2013

Rep. Roby, Martha [R-AL-2] 10/02/2013
Rep. Perry, Scott [R-PA-4] 10/03/2013

If your congressional representative is not yet on board, please contact their office. CR/Shutdown/Debt Ceiling theater is about to predictably end. Don't make excuses for your self and accept none from others. Be engaged, as Mark Bowersox said, it is now or never!

http://www.mhpronews.com/home/featured-articles/october-2013/136-community-management-a-fair-housing-legal/6333-its-now-or-never-for-mh-lending-reform

Your Congressional member may be very happy to do something that is bi-partisan, and this is the most bi-partisan bill moving that is dealing with Dodd-Frank according to some sources.

offense-win-one-for-the-gipper-posted-on-mhpronews-com.png

This one will be brief. What keeps us from having more manufactured housing sales? Answer, an improved image!

The facts about how grand our homes are truly on our side, but we must decide to no longer be “housing's best kept secret.” The manufactured housing phenomenon needs to be widely shared!

Please show your staff and peer the Manufactured Home Living News website. Then, have them share it with others.  Momentum is going here too, but you can accelerate a process with simple steps that will benefit your firm and the industry.

Manufactued-home-hit-by-tornado-mhpronews-com-2.png

float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;Tyler Craddock in VA deserves a big atta boy, because he took up this 3 Point Plan gauntlet download linked below and shared it widely with his members, so they could share it with their residents and others. Thanks, Tyler, for your quiet leadership in this matter.

Fellow pros, this is Sooooooooooooooo simple!

http://manufacturedhomelivingnews.com/dramatic-video-of-a-manufactured-home-hit-by-a-tornado-and-high-winds/

Share this link with your:

  • MH Residents (those who already own)
  • Via posts on housing discussion websites (check out Craigslist's discussion forum, but there are Topix and many others).
  • Email to your friends and family, then ask them to share it too. Let them know that this is how tough manufactured homes really are!
  • Then share a link to the 2 Million Dollar Manufactured Home. There are MDs, attorneys, company owners and stars like Betsey Russell, Pam Anderson, rocker Bo Diddly and actor Matthew McConaughey who all live in manufactured homes.
  • Make sure you attend the 2014 Louisville Show and see the powerful presentation on how to use this online resource to sell more homes in YOUR market!

combo-of-offense-and-defence-posted-on-mhpronews-com.png

Combine Both Offense and Defense. Please see the download here below, and follow the 3 Point Plan for protecting and growing MH financing and the MH housing market share.

While the plan mentions 'resident' engagement, this same plan could be used with anyone that has a list of MH home owners as their customers.

So please do these things and encourage others to do the same. As the weeks go on, you will be glad you did. ##

Download 3 Point Plan

 

PS: Check our many Exclusive and Red Hot Featured Articles for October and see the other new stories at MHLivingNews.com too.

L. A. "Tony" KovachL. A. 'Tony' Kovach
ManufacturedHomeLivingNews.com | MHProNews.com |
Business and Public Marketing & Ads: B2B | B2C
Websites, Contract Marketing & Sales Training, Consulting, Speaking:

MHC-MD.com | LATonyKovach.com | Office 863-213-4090 

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MH Mo Momentum

September 15th, 2013 No comments

There are promising developments in manufactured housing and more in the making. We will review in rapid sequence a few of these, such as the industry's political efforts, Louisville and others in the paragraphs that follow.

We've hinted for weeks, and now can openly spotlight, that MHI has been working with 3 consumer groups in support of reforms of the regulations that the CFPB would otherwise implement as a result of Dodd-Frank and the SAFE Act.

Read this guest article by Jason Boehlert, Vice President of Regulatory Affairs at the Manufactured Housing Institute in the DC suburb of Arlington, VA.

MHI_and_Consumer_Groups_urge_CFPB_to_change_Loan_Originator_Guidelines.png

With that support of these three key consumer groups, you have an extra piece of ammunition to contact your congressman. If I didn't already have both of my congressman on board (not a typo, I'll explain shortly), let me suggest an email or phone call and say,

"We'd like your support for HR 1779, which will protect existing consumer financing that will otherwise be lost in mid-January 2014. 3 consumer groups, both national manufactured housing associations and associations and thousands of businesses in 49 states support reforms. This will protect the home value of some 23 million manufactured home residents, while it protects and will help grow jobs too.”

At the time I wrote this, the industry now has 71 Congressman signed on. This is WAY better than last year! We have some MoMentum.

If you haven't already acted, please for the sake of your busyness and those millions of home owners, don't delay any longer. Just do it.

For tactical purposes, some insiders tell us that getting to 120 co-sponsors would be great. States associations such as Misssissippi and Oklahoma – ably led by executives Jennifer Hall and Deanna Fields – have with engaged their members to engage Congress.

That pair of state execs have 100% of their Congressional delegations sign on! How about your state? Where is your action plan – like Jim Ayotte's in Florida – to get more or all signed on?

We can do this, if YOU do this. Tim Williams at 21st has made an impassioned, intelligent plea for this! Help other help you sell more homes and protect the value of some 9 million pre -code mobile homes and post HUD Code manufactured homes.

  • You call or mail your congressman.
  • THEN, get EVERYONE in your office of location to do it.
  • Then get your accountant and banker to do it.
  • Then, ask every past customer to do it.
  • Be a part of the grass roots leadership needed to make this a manufactured housing success story.

Louisville Update

Louisville! Stay tuned here and at the Louisville Show official website that we created and maintain for the Midwest Manufactured Housing Federation (MMHF). We have the inside scoop on the show, more news and tips here than anyone else, because we at MHProNews are talking to and working with the people who are making it happen.

Louisville will be better than at any time in years! More homes, about double what we had only 3 years ago. That's also about 10 more hot model homes than last year!

This has resulted in the most attendees at Louisville than any other show or event in 2013! You could take MHI's fine annual Congress and Expo, triple the numbers and have what came to Louisville in 2013.

We will have free business building and educational seminars on MHC and retail related topics. Learn more to earn more business faster, all under one climate controlled roof.

Want to grow in 2014? Louisville is the place to be to start the new year out right! January 22-24.

We will share some educational opportunity updates in the days ahead, but the initial ones are already posted on the show website linked here. You can Pre-register for the show – and attend free! – at this link.

Jay, Jim Leigh and Sam call to action to grow sales

The Image and Education campaign. I can TRULY say that PROGRESS is happening!

Traffic continues to rise, because both industry pros and the general public see the appeal and value to Manufactured Home Living News. You will find residential style homes at a great prices, to the 2 million dollar custom manufactured palace of the actress in the SAW movie series – Betsy Russell – to insightful articles and videos that blow old myths away!

Manufactured homes can make a strong comeback. You can do it by sharing the link to articles or the home page via

  • RSS Feed from your website,(see RSS feed icon, at the bottom right of the home page) and/or
  • Hot link from your website to ManufacturedHomeLivingNews.com,
  • Your Facebook, Pinterest page, twitter, LinkedIn and other social networks,
  • To messages to past, present and future customers.

We have added UMH as a corporate sponsor, and can happily tell you that other's are lining up to join in the effort too.

Help us, help you make more money. Read what Leigh Abrams, Jim Ayotte,

Jay Hamilton and others have said. Then, just use it and support us in moving this ahead.

We have two ways we can go. up or down. There is no status quo. Your business is either growing or shrinking. Invest in the future. Get your people reading here at MHProNews and get them sharing the exiting realities of manufactured and modular housing today.

Please see the newest interview with Jen Allen at First State only on MHLivingNews!

My thanks for being a reader here. My thanks too for all who are in Association and other work, to make these good things happen. Working together, we are forging a bright future. It can be better for home owners, and better for you too.

Just do it.

The MH Mo Mentum is growing and is on our side. Make the most of the future. ##

(Editor's Note: MHI's statement at this link here was apparently premature. Consumer groups in fact did NOT get on board with HR 1779, as sources tell MHProNews that said groups stated in a meeting with the CFPB and MHI that they wanted 'more data.'  MHProNews has since editorially clarified that at the link here.)

PS: Check our many Exclusive and Red Hot Featured Articles for September and see the other new stories at MHLivingNews.com too.

L. A. "Tony" KovachL. A. 'Tony' Kovach
ManufacturedHomeLivingNews.com | MHProNews.com |
Business and Public Marketing & Ads: B2B | B2C
Websites, Contract Marketing & Sales Training, Consulting, Speaking:

MHC-MD.com | LATonyKovach.com | Office 815-270-0500 |

Connect on LinkedIN:
http://www.linkedin.com/in/latonykovach